A viral video can launch your brand into the stratosphere. But with all the videos out there, how can you make sure yours gets seen? While you never can predict with 100% certainty which videos will be knock-out successes, there are a few things you can do to raise your chances.

Planning the corporate party may be a job that is no one's idea of a good assignment but the party itself can be fun. Striking the delicate balance between light socializing and appropriate corporate conduct is the tricky part.

The answer to push-and-pray marketing is to plan your marketing in advance: to sit down and create a Marketing Machine so that your marketing runs smoothly and effortlessly all year long. Creating a year-round plan for marketing can really improve the number of sales that you'll be able to make, and keep a steady stream of clients and income coming in. There are several things to consider when creating your Marketing Machine:

We take our medical billing software for granted. What we don't realize is the nightmares that programmers go through to get this software to us. What follows is a true account of one of those nightmares.

Change is happening all the time. It is part of the natural order of things, but in business many of us resist change. This article takes on change giving examples of companies that have embraced change and those who have resisted change.

In our previous installment on medical billing, we touched briefly on trailer records. In this installment, we cover the XA0 record, fields 1 through 8, in more detail.

Qualitative and quantitative market research are made much easier to remember if you keep in mind their root words – quantitative market research measures the quantity of respondents who feel or act in a certain way. While qualitative market research is helpful in understanding the quality of a customers' behavior or attitudes – why do they feel or act in a certain way.

The general tax structure and the simplicity in forming the limited liability protection in Nevada is the major cause for various people or many businesses opting for Limited Liability Companies (LLC). Forming an LLC in Nevada makes very reasonable in your tax structure. The taxes are generally passed through to each of the members and the LLC itself not get taxed.

One of the latest addition to the list of approved top-level domains is the .travel domain. It was in May of 2005 that the idea of a top-level domain for the travel industry came about when the Internet Corporation for Assigned Names and Numbers (ICANN) approved the contract proposed by Tralliance to operate the administration of a top-level domain for the booming travel industry.

Wells Fargo announced Wednesday that it will purchase Washington Mutual's government mortgage servicing portfolio. Wells Fargo will also purchase a portion of WaMu's conforming, fixed-rate portfolio.

Evaluation has possibly caused more arguements in the training world than anything else. Why complicate things!?

Get your office optimized and see how much more efficiency can work for you!

Why do we use experts? To predict the future. Consider a patient who is asking a physician about the future effects of a certain drug, or the investor who is asking a stock analyst about the future prices of a certain stock, or the manager who is asking a human resource manager about the future performance of a certain candidate, or the brand manager who is asking a market researcher about the future sales of a certain new product. Should we believe these experts? History tells us that accurate predictions of the future are rare. Many examples exist where the brightest and most qualified individuals failed to see the future. This series of articles presents examples from the arts (see part I), business (see part II), and science (see part III).

Security, as we've suggested before, can mean many things, and different measures bring a feeling of security to different people. But the core of security is controlling access - to oneself (and by extension family or coworkers); to personal information; to portable property, or a physical location, or even, as in the case of stalkers, to proximity. Monitoring is a fundamental component of every method of access control. You have to know who’s there to determine whether or not to allow access. Peepholes in apartment doors, doormen or intercom systems, corporate security guards at gated facilities, and video cameras all serve the same purpose: monitoring to determine identity to permit or deny access.

News reports this week contained good and bad news for certain people in the technology, business, economy, trade, and entertainment industries or sectors around the world.

The global demand for heavy construction equipment has increased dramatically over the preceding years. This demand of heavy construction equipment is highly accredited in part to the recovery from a recession in assorted Asian countries, as well as in Latin America, Russia, and Africa. Regardless of the fact that the heavy construction equipment industry is not as heavily concentrated as it had been in previous years, acquisitions are still going strong and substantial partnerships between competing companies are on the rise.

In today?s marketplace, the sale and purchase of businesses occurs quite often at all different levels including anywhere from small, privately owned companies to large corporate conglomerates. Regardless of the type of business one owns, there are a few tips one should follow when selling their business. The following paragraphs will highlight some of these handy guidelines.

Putting together a fundraiser can be a fun and a profitable way for an organization and you to make money. Non-profit organizations who are involved in some form of community service are always looking for ways to raise funds.

Don't think you have anything worthwhile exporting? You would be surprised at what items are shipped around the world to meet consumers needs.