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Top Ten Tips for Book Titles that Sell Well
A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. A shorter title is better than a longer one. Your reader will spend only four-eight seconds on the cover. While some long titles have succeeded, usually the shorter, the better.
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Raising Money The Yummy Way: Fundraising Cookies
Many not-for-profits provide valuable programs within the communities that they serve. Often these services are provided to individuals and families who may not be able to afford these needed services. Therefore, in order for the not-for-profit to raise the needed financial resources they have to engage in an aggressive fundraising program.
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Locals Only
The ideology of patronizing locally owned and operated businesses.
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Corporate Parties Can Be Fun Too
Planning the corporate party may be a job that is no one's idea of a good assignment but the party itself can be fun. Striking the delicate balance between light socializing and appropriate corporate conduct is the tricky part.
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Leadership-Take Time to Energize
Leadership is a marathon, not a sprint. All too often leaders push themselves as if they are sprinting and fail to make it to the finish line. They burnout. In this article Bill Pullen looks at three different leaders and how they pushed themselves to the edge then stepped back and saw the impact of doing so.
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How Much Should You Charge?
When marketing a product or service, businesses find it difficult to set their prices. Too high, and no-one will buy, too low, everyone will buy, but you will go broke. So how do you set your prices? You must set your prices on value, and on what the market will bear.
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Shrink Wrap Tubing
Shrink wrap tubing is the most economical way of packing items. It is almost similar to centerfold shrink film, with the difference that the non-folded side is sealed to create a tube. In shrink wrap tubing, items are tucked in between the folds of the tubing, and then the bottom and top edges are sealed.
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What Does Your Executive Committee Do
At some point in the development of most Non-Profit organizations, the question of whether they need an Executive Committee arises. Usually this is the result of one of the following situations:
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All You Wanted To Know About B2B Portals
B2B (business-to-business) websites include all internet-based technical solutions which facilitate services in the establishment of new trading relationships between companies and supporting the existing relationships. It can be termed as an e-market for e-business transactions. A B2B portal primarily serves as a platform for wholesalers, retailers, distributors and manufacturers to carry out their business activities online.
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Reduce Payment Processing Costs by Converting Debit-Card Customers to Direct-Debit Payments
There are multiple ways for customers to pay merchants such as paper checks, credit cards, debit cards linked to bank accounts, and ACH electronic funds transfers. Each payment method results in different fees being passed on to account holders and merchants. The smart merchant will weigh the pros and cons of each method with regards to safety, accountability, and processing cost, and then design her business practices to maximize profits without compromising customer service. This article will help merchants do this by comparing two very similar payment methods—debit card charges and bank account ACH direct-debits. It will explain how switching customers who pay with debit-cards to direct-debit transactions can significantly reduce merchant processing costs.
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A Jump out of Skins!
Leathers with the furs still attached are called furs.
Leathers commonly used in the manufacture of briefcases, wallets, and luggage, are made from Belting Leather, and Napa Leather.
Gifts of leather accessories are also not uncommon. A synthetic leather made out of plastic called Pleather or plastic leather has now found uses as an inexpensive substitute for leather
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Parking Permits for Effective Parking Program
Parking permits are permit tags issued for vehicles to authorize them to be parked in a particular area or parking lot. Parking permits facilitates authorized entry of vehicles in parking zones and this leads to strengthening of security.
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Should we Believe the Experts? (Part III)
Why do we use experts? To predict the future. Consider a patient who is asking a physician about the future effects of a certain drug, or the investor who is asking a stock analyst about the future prices of a certain stock, or the manager who is asking a human resource manager about the future performance of a certain candidate, or the brand manager who is asking a market researcher about the future sales of a certain new product. Should we believe these experts? History tells us that accurate predictions of the future are rare. Many examples exist where the brightest and most qualified individuals failed to see the future. This series of articles presents examples from the arts (see part I), business (see part II), and science (see part III).
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Are You An Association Junkie?
Association -- It connotes people working together to achieve a common goal. That goal could be anything from improving your education, finding a new job, getting more business, increasing your visibility or simply expanding your network of support resources.
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Measuring Lean Results In Healthcare
Over the last couple years, we have been working with Healthcare organizations to adapt Lean to their complex processes in laboratory and hospital environments. Predictably, there was much skepticism from Clinicians and administrators alike - and rightly so. They were perfectly justified in asking - 'how does a thinking that grew mainly out of the automotive industry apply to the healthcare environment?'
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