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    Selling - Could The World's Greatest Salesman Be A Waiter?
    Years ago, My wife, in-laws, and I went into an expensive restaurant. The waiter asked us for our order. I don't remember what we ordered, but I do remember this: The waiter gave a funny look & said "The Cod isn't very fresh today, may I recommend the Scrod?" or words to that effect.As he went around the table, he either complimented us on our choice or made a small suggestion on our selection. We were listening to his every word. Watching this artist at work was interesting enough to keep me from talking much. I knew
    If questions are coming at you from left field, it may be time to add a Frequently Asked Questions page or to update your existing page with clear answers to those not-so-self-evident questions!

    Wednesday. Revive Your Look & Feel. Take new product photos and replace the old ones on your Web site. Liven u

    Fourteen Tips on Conquering the Presentation
    When presenting, you need to hold your audience's attention, convey information, and persuade people to act, while all the time guarding against anything that could derail your performance. To help you master this balancing act, here are a few pointers:* Know your subject inside out. This is the single most important thing you can do to ensure a high-impact presentation. Be the absolute expert on whatever it is that you'll be talking about. Nobody in the room should know as much about the topic as you do.* Understand you
    The months of November and December account for at least 28% percent of retail sales and are also a peak web browsing and purchasing season. With this in mind, it pays to prepare for the increase in traffic the Christmas season will bring no matter the size of your Web site. Retailers are already gearing up for Christmas in late August, so you will be in good company as you prepare for the Holiday Season.

    Content is the life-blood of an online business, so most of these tips will focus on your Web site's content. Here are Seven Tips to help you bring your Web site up-to-date for the Christmas Season:

    Monday. Proofread. You probably won't like this very much, but you need to read every page on your Web site to make sure it accurately reflects your current product or service. What changes have you made to your business offerings lately? Nothing is more embarrassing or counter-productive than promoting a product you no longer carry or misrepresenting your product on your Web site. Trust is vital to the online exchange of services and products.

    Tuesday. Remove Ambiguities. Think about questions clients, customers, and friends have asked about your business over the last year. What seems absolutely self-evident to you, but is misunderstood by others? If questions are coming at you from left field, it may be time to add a Frequently Asked Questions page or to update your existing page with clear answers to those not-so-self-evident questions!

    Wednesday. Revive Your Look & Feel. Take new product photos and replace the old ones on your Web site. Liven up

    A Measuring Stick for New Projects
    One of the reason we are entrepreneurs is because we have tons and tons of ideas. And fortunately or unfortunately, we are enthusiastic about every one of them. So how do we focus ourselves? How do we pick the projects we would undertake next? What kind of a measuring stick can we build to help us make a decision?Everyone's measuring stick will be different. You are the only one that can pick the qualities that define value for you. After you choose your list of qualities you will need to assign a value to each of them in order
    e August, so you will be in good company as you prepare for the Holiday Season.

    Content is the life-blood of an online business, so most of these tips will focus on your Web site's content. Here are Seven Tips to help you bring your Web site up-to-date for the Christmas Season:

    Monday. Proofread. You probably won't like this very much, but you need to read every page on your Web site to make sure it accurately reflects your current product or service. What changes have you made to your business offerings lately? Nothing is more embarrassing or counter-productive than promoting a product you no longer carry or misrepresenting your product on your Web site. Trust is vital to the online exchange of services and products.

    Tuesday. Remove Ambiguities. Think about questions clients, customers, and friends have asked about your business over the last year. What seems absolutely self-evident to you, but is misunderstood by others? If questions are coming at you from left field, it may be time to add a Frequently Asked Questions page or to update your existing page with clear answers to those not-so-self-evident questions!

    Wednesday. Revive Your Look & Feel. Take new product photos and replace the old ones on your Web site. Liven u

    Losing Your Job Without Losing Yourself
    When we lose our jobs, no matter the reason, we lose a big part of our identity. Think of the last several times you met new people. After names are exchanged and polite comments made on whatever event you are attending, the question quickly arises: "What do you do?"It's a pleasant starting point for conversation and usually gives rise to many questions or a lively discussion. It also allows us to measure and preliminarily judge each other. Until we really start to know someone as an individual, we tend to deal in broad general
    u probably won't like this very much, but you need to read every page on your Web site to make sure it accurately reflects your current product or service. What changes have you made to your business offerings lately? Nothing is more embarrassing or counter-productive than promoting a product you no longer carry or misrepresenting your product on your Web site. Trust is vital to the online exchange of services and products.

    Tuesday. Remove Ambiguities. Think about questions clients, customers, and friends have asked about your business over the last year. What seems absolutely self-evident to you, but is misunderstood by others? If questions are coming at you from left field, it may be time to add a Frequently Asked Questions page or to update your existing page with clear answers to those not-so-self-evident questions!

    Wednesday. Revive Your Look & Feel. Take new product photos and replace the old ones on your Web site. Liven u

    Search Engine Optimization (SEO) and Internet Marketing
    I know every one wants to get top placement in the 3 major search engines; Google, Yahoo, and MSN. You work hard getting the right keywords, adding great keyword filled content to your site, and getting great back links pointing to your site.What most people don’t take into consideration is that they still have to design the web site around the potential customer. It’s exciting to see your web site list in the first and second page of Google, Yahoo, and MSN but if the title and description content do not explain your service, i
    ng your product on your Web site. Trust is vital to the online exchange of services and products.

    Tuesday. Remove Ambiguities. Think about questions clients, customers, and friends have asked about your business over the last year. What seems absolutely self-evident to you, but is misunderstood by others? If questions are coming at you from left field, it may be time to add a Frequently Asked Questions page or to update your existing page with clear answers to those not-so-self-evident questions!

    Wednesday. Revive Your Look & Feel. Take new product photos and replace the old ones on your Web site. Liven u

    I Hate My Job: Does This Sound Like Something You Say?
    I hate my job.Do you find yourself saying this on a regular basis?Do you dread having to face another day at work?Do you sometimes wish you’d be fired or laid off just to escape your daily prison?If so, join the club. You might be surprised how many people spend years (and years and years…) staying in the same job that they hate.If you constantly say to yourself “I hate my job” then it’s time you did something about it.And if you’re the type of person who keeps telling your friends “I hate my
    If questions are coming at you from left field, it may be time to add a Frequently Asked Questions page or to update your existing page with clear answers to those not-so-self-evident questions!

    Wednesday. Revive Your Look & Feel. Take new product photos and replace the old ones on your Web site. Liven up your pages with new graphics and stock photos as needed. Add a slideshow or flash presentation to your home page or other appropriate landing pages to grab the attention of more visitors.

    Thursday. Learn from Competitors. Visit your the Web sites of your competitors and compatriots for new ideas regarding content you can add to create value for your customers and clients. Add New Content: Articles, White Papers, Tools, etc.

    Friday. Research to Improve Your Search Engine Traffic. Put on your thinking cap. On a blank sheet of paper, write an unedited list of search terms that you think potential clients and customers might use to find your Web site. Concentrate on phrases in the two to three word range. Spend about 15 minutes searching Google for these phrases. Does your site come up on the

    first few pages? If not, don't panic. Consider ways you might be able to add the phrases you consider most important to the HTML titles and body copy of a few relevant pages on your Web site.

    Tip: A good place to get search term ideas is from your server logs. These record all visitors to your Web site and often specify search terms used to find your pages. This may spur you on towards finding additional related phrases that are not in use now.

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