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Casual Articles - Web 2.0 Provides A Wonderful Trip Down Memory Lane
Cognitive Dissonance and Public Commitment
Public commitments and dissonance go hand in hand. Even when we feel an action is not right, we still go through with it if we have publicly committed to such a course of action.The more public our stand, the more reluctant we are to change it. A now famous experiment conducted in 1955 by Morton Deutsch and Harold Gerard demonstrates this principle. A group of students were divided into three groups. Each group viewed some lines and had to estimate their length. The students in the first group had to privately write down estimates, sign their names to it, and hand it in. The second group of students also had to privately write down their estimates on a Magic Writing Pad. They could lift the plastic co
ushing about WPublic commitments and dissonance go hand in hand. Even when we feel an action is not right, we still go through with it if we have publicly committed to such a course of action.The more public our stand, the more reluctant we are to change it. A now famous experiment conducted in 1955 by Morton Deutsch and Harold Gerard demonstrates this principle. A group of students were divided into three groups. Each group viewed some lines and had to estimate their length. The students in the first group had to privately write down estimates, sign their names to it, and hand it in. The second group of students also had to privately write down their estimates on a Magic Writing Pad. They could lift the plastic co
Choosing the Domains Names that Spell Money
Domain Names are a necessity nowadays with Internet and Online Business starting to be revolutionizing all trade and business transactions online. When one is engaged in online business the need for a domain name is indispensable because the domain name is what identifies his business from among the others. Therefore, getting a domain name that is rightfully yours is an advantage because all searches will initially go to your website address if the possession of that domain name is yours alone. Below are some of the reasons how domain naming can spell money:a. Purchase a domain name and then re-sell it. This is one common practice in online business. It is like buying a real estate when the estate
In the last couple of years, web professionals have been gushing about WeDomain Names are a necessity nowadays with Internet and Online Business starting to be revolutionizing all trade and business transactions online. When one is engaged in online business the need for a domain name is indispensable because the domain name is what identifies his business from among the others. Therefore, getting a domain name that is rightfully yours is an advantage because all searches will initially go to your website address if the possession of that domain name is yours alone. Below are some of the reasons how domain naming can spell money:a. Purchase a domain name and then re-sell it. This is one common practice in online business. It is like buying a real estate when the estate
How To Improve Your Conversion Rate
Hardly a day goes by that I don't get an email from someone saying:"Michael, I just don't know what to do. We are not getting sales, nobody is signing up, we are not making any money. What is going wrong?"They start thinking about search engines, more marketing and expensive advertising. When what they SHOULD be doing is taking a step back and saying;"Why aren't the people who are already finding my website doing what it is I want them to do?"If you can get to the bottom of that problem you might not even need to get more people to your website. If you can convert a high percentage of the visitors that are already finding you into sales you won't need to devote as much time and
uple of years, web professionals have been gushing about WHardly a day goes by that I don't get an email from someone saying:"Michael, I just don't know what to do. We are not getting sales, nobody is signing up, we are not making any money. What is going wrong?"They start thinking about search engines, more marketing and expensive advertising. When what they SHOULD be doing is taking a step back and saying;"Why aren't the people who are already finding my website doing what it is I want them to do?"If you can get to the bottom of that problem you might not even need to get more people to your website. If you can convert a high percentage of the visitors that are already finding you into sales you won't need to devote as much time and
How to Manage Employee Retention
Make-You-Happy Action Teams (MAT) plays a critical role in managing employee retention. This is Z-Theory management. To briefly sate, Z-Theory management means everyone that is effected by a decision for the company gets a “say” or a “vote” in the decision (tons more on Z-Theory Management in another article).This means employees are directly involved in decision making that affects them. When they make decisions that directly affect them, they stay around longer! Pretty simple.You’re going to want to form a MAT in a number of instances:* Whenever you’re working on one of those big issues that will get a better answer when you get the group of stakeholders involved.* When you ha
web professionals have been gushing about WMake-You-Happy Action Teams (MAT) plays a critical role in managing employee retention. This is Z-Theory management. To briefly sate, Z-Theory management means everyone that is effected by a decision for the company gets a “say” or a “vote” in the decision (tons more on Z-Theory Management in another article).This means employees are directly involved in decision making that affects them. When they make decisions that directly affect them, they stay around longer! Pretty simple.You’re going to want to form a MAT in a number of instances:* Whenever you’re working on one of those big issues that will get a better answer when you get the group of stakeholders involved.* When you ha
Getting The Right CRM Software Package
Learning how to use a complex software package is usually a daunting task, and trying to learn all the ins and outs within the time limits of a free trial is even harder. Not only do you need to find out how the CRM software package works, but you need also to learn if you can apply it to the specific needs of your business.For the inexperienced person, choosing the best Customer Relationship Management system can be a difficult. Does your business need an on demand solution, meaning a hosted, accessible over the Internet platform, or can your organization use a real run-on-Windows application.The basic acronyms CRM (Customer Relations Management), ERP (Enterprise resource planning, integrating
als have been gushing about WLearning how to use a complex software package is usually a daunting task, and trying to learn all the ins and outs within the time limits of a free trial is even harder. Not only do you need to find out how the CRM software package works, but you need also to learn if you can apply it to the specific needs of your business.For the inexperienced person, choosing the best Customer Relationship Management system can be a difficult. Does your business need an on demand solution, meaning a hosted, accessible over the Internet platform, or can your organization use a real run-on-Windows application.The basic acronyms CRM (Customer Relations Management), ERP (Enterprise resource planning, integrating
Franchise Consulting and Academia
One of the most aggravating things that a franchising consultant has to go through is to field calls from students who are writing research papers on Franchising for their schools. Apparently the instructors assign these projects and the business students go out and make contacts in the real world.One tactic I have found to get rid of these bogus contacts is to simply say that I am too busy and let them know that I know that they are merely writing a paper and are trying to get free information. Here is a typical response that you might try in fact:Unfortunately, I am extremely busy right now and cannot take on additional consulting presently. I wish you all the success in writing u
ushing about Web 2.0. A look at Wikipedia tells us that the term Web 2.0
One of the most aggravating things that a franchising consultant has to go through is to field calls from students who are writing research papers on Franchising for their schools. Apparently the instructors assign these projects and the business students go out and make contacts in the real world.One tactic I have found to get rid of these bogus contacts is to simply say that I am too busy and let them know that I know that they are merely writing a paper and are trying to get free information. Here is a typical response that you might try in fact:Unfortunately, I am extremely busy right now and cannot take on additional consulting presently. I wish you all the success in writing u
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