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Casual Articles - 8 Tips for Designing a Great Website
Definitional Conflicts with the Word Ezine
Many folks who send out or publish Ezines believe that Ezines must be sent out by email otherwise they are not an Ezine. Others say that an Ezine is an Electronic Magazine. In discussing this recently with several of the leading industry professionals in the Ezine Publishing sub-sector it became apparent to me that there are some definitional conflicts regarding what exactly Ezines are and what would constitute an Ezine.Personally, I am under the belief that Ezines and Electronic Magazines or Electronic Newsletters and
Many folks who send out or publish Ezines believe that Ezines must be sent out by email otherwise they are not an Ezine. Others say that an Ezine is an Electronic Magazine. In discussing this recently with several of the leading industry professionals in the Ezine Publishing sub-sector it became apparent to me that there are some definitional conflicts regarding what exactly Ezines are and what would constitute an Ezine.Personally, I am under the belief that Ezines and Electronic Magazines or Electronic Newsletters and
The Three Ps Of Successful Marketing
If I had to come up with the three most important areas of marketing, they’d probably be the three PS: positioning, presentation and panache.Yes, I love alliteration, but that’s not the reason why. Actually, it’s what I’ve learned over years of working with small to mid-sized businesses in a variety of different industries. When companies are stumbling over their marketing, one of the three PS is generally at fault.Let’s look at how this works.Positioning is probably the most critical area of a company’s
SquaIf I had to come up with the three most important areas of marketing, they’d probably be the three PS: positioning, presentation and panache.Yes, I love alliteration, but that’s not the reason why. Actually, it’s what I’ve learned over years of working with small to mid-sized businesses in a variety of different industries. When companies are stumbling over their marketing, one of the three PS is generally at fault.Let’s look at how this works.Positioning is probably the most critical area of a company’s
Web Design 101: Asking Yourself the Important Questions
There are few things more annoying the online world than arriving at a website and being unable to find what you want or being distracted by some poorly executed design element. Those two things will almost certainly make potential customers move on to another site. But you don’t have to fall victim to those pitfalls of design. By addressing a few simple areas during the planning stages of your site-building endeavour, you will avoid annoying and confusing your visitors!The overriding theme of each of the following a
SquThere are few things more annoying the online world than arriving at a website and being unable to find what you want or being distracted by some poorly executed design element. Those two things will almost certainly make potential customers move on to another site. But you don’t have to fall victim to those pitfalls of design. By addressing a few simple areas during the planning stages of your site-building endeavour, you will avoid annoying and confusing your visitors!The overriding theme of each of the following a
The Myth Of Relationship Selling Revealed At Last
The second you quit being the 'best deal' for your customer, he'll drop you like a hot potato. Regardless of how many lunches you've bought him or birthdays you've remembered.Every business we've ever consulted tells us the same thing about their sales force. They say that their industry is different from all the others and the only effective way for their salespeople to sell is to build buddy-buddy relationships with their prospects and customers. We hear it from printers, bankers, jewelers, accountants, industr
quThe second you quit being the 'best deal' for your customer, he'll drop you like a hot potato. Regardless of how many lunches you've bought him or birthdays you've remembered.Every business we've ever consulted tells us the same thing about their sales force. They say that their industry is different from all the others and the only effective way for their salespeople to sell is to build buddy-buddy relationships with their prospects and customers. We hear it from printers, bankers, jewelers, accountants, industr
Affiliate Marketing Pros and Cons
Want an online business with a win-win opportunity for both the merchant and the publisher? Try investing your money, time and effort in affiliate marketing business and be overwhelmed by the profit you’ll get out of it. It has been written in almost all articles about affiliate marketing that it is among the greatest ways to earn money online.For those who didn’t know what it is, affiliate marketing is a cooperative effort between the merchants and online publishers or affiliates, whereby an affiliate is rewarded for e
uWant an online business with a win-win opportunity for both the merchant and the publisher? Try investing your money, time and effort in affiliate marketing business and be overwhelmed by the profit you’ll get out of it. It has been written in almost all articles about affiliate marketing that it is among the greatest ways to earn money online.For those who didn’t know what it is, affiliate marketing is a cooperative effort between the merchants and online publishers or affiliates, whereby an affiliate is rewarded for e
Use the Internet to Help Your Franchisees
Many franchised businesses now use the internet to communicate with the franchisor. This communication is mainly by way of an Intranet which is a private computer network. This can be done via the internet or via cables interconnecting the franchise network and serve to enhance the whole franchise network if done correctly.The franchisees can place orders online and check delivery dates. Some of the largest fast food franchises operate "just in time" daily deliveries to their franchise network. This has really enhanced
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Many franchised businesses now use the internet to communicate with the franchisor. This communication is mainly by way of an Intranet which is a private computer network. This can be done via the internet or via cables interconnecting the franchise network and serve to enhance the whole franchise network if done correctly.The franchisees can place orders online and check delivery dates. Some of the largest fast food franchises operate "just in time" daily deliveries to their franchise network. This has really enhanced
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