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Casual Articles - 12 Essential Web Site Design Tips
The notion of fashion in world exists from the Roman era. The difference is that the priority of the type of jewelry has been changing. Some years ago gold was popular while right now variety is the name of the game. Every person is capable of creating his or her own fashion statement. Nothing but attitude matters in the world of fashion. If you can carry yourself with ease whatever you are wearing, that way you are a fashionable person. It doesn’t matter if you are wearing a sparkling diamond or as simple as beaded jewelry, attitude is all that matters.Change is the essence of the fashion world. Unlike the traditional ones like diamonds and pearls, beads are gaining popularity. It gives a different look and style to the person who endures them. Beads are colorful, elegant and mesmerizing. They are small and dainty ones which are entwined with threads giving rise to a colorful
Few things are more likely to cost you customers than incorrect information or poorly written or misspelled text on your business website. It will destroy your credibility. Read through all your text carefully and double check all the facts, get someone else to proof read it and run the text through a spell checker after checking your language settings (English – US or UK for example). Then do it all again, twice!
10. Check your web sites download speed
We’ve already mentioned that Internet users have a short attention span. Once your web site is ready with text and graphics on all the pages, check that it loads quickly at various connection speeds and remember that not everyone has a fast connection. Where possible reuse buttons and graphics, as they will load quickly when they have been viewed once.
11. Check browser compatibility
Check how the site looks on different browsers and at different screen resolutions. People use different browser settings to alter text sizes and have additional toolbars filling up their browser windows. Nothing is more frustrating than a site that you can’t read because it is a fixed size and disappears off your screen. Have a look at your web site using http://www.anybrowser.com.
12. Check customer compatibility!
Finally, do a dummy run. Get a typic
Having a quality brochure makes a positive impression on a potential customer. It gives the appearance that you’re serious about your business.And it may give you an advantage over competitors who don’t use brochures.Printing technology has made big advancements in the last decade, including high speed, high-resolution color photocopiers and laser printers.This has reduced the need for using printing presses and allows you to print small quantities with less expense. If you’re printing only a few hundred brochures, this is the way to go.If you’re printing in the thousands, you may find it more economical to use a printing press. Your per unit cost can drop significantly.But print production, especially involving color, is a complex subject and ignorance can be costly.“The most important thing a business person should do is ask a lot of questions,”
The most fundamental thing to do before designing your web site is to define its purpose. Do you want to sell products directly to your customer through your web site, or collect contact details to develop future relationships? A lot of this will depend on the products or services you sell, those with a larger price tag will require more relationship building than those that would count as an “impulse” purchase. People also use web sites to research products as well as purchase them so a company selling fridges for example may not be able to sell them through their web site (people don’t often buy fridges online!) but they may well be able to direct them to their nearest store where the item they are interested in is in stock.
Identify the purpose of your web site and make sure all the actions you ask the customer to take leads them to the final outcome you have identified.
2. Define the structure
Once you have decided the final outcome you want to achieve, whether it’s a sale, an enquiry, etc. work out a logical progression through the process your customer would need to go through and structure your web site around it. Give the customer the information they will be looking for and help them find it easily and quickly. If you offer a large range of products, use a search facility, if your products carry a detailed specification, add a “click for spec” button which links to further information on an additional page, this way you will not slow those who are ready to buy, but offer the additional info required by those still undecided.
Above all, keep the structure and progression as simple and logical as possible.
3. Decide on an overall design layout.
Most web sites have navigation down the left hand of the page, the company logo graphic across the top and the content of the page below and to the right. Another common layout is to have both the logo and navigation menu along the top of the page and the page content across the page beneath it. As these are the most familiar layouts to users, it would be wise to stick with them as the last thing you want to do is make your web site confusing to your customers.
Avoid too many moving graphics, as they are distracting, avoid large logo-only entrance pages (click here to enter site…) as they only delay the user and avoid anything “cute” that may undermine your professional look.
4. Be careful with colours.
Use contrasting colours for your text, black or blue on a white background is ideal. Don’t forget to check the colours of your text links both before and after they’ve been visited, you don’t want them to disappear. Patterned backgrounds look dated and unprofessional and make your text harder to read, try to avoid them. If you have them, use your corporate colours in your logos, buttons, etc. and keep the overall colour scheme inoffensive, clean and simple.
5. Be consistent.
Put your links or buttons in a prominent place and keep them in the same place on every page. Make sure your colours, navigation, typeface and text size are consistent on every page. Make sure the user knows which page they are currently viewing and provide direct links to the contact and home page on every page of your web site.
6. Don’t get creative with your typeface.
Make sure that your text is easy to read. It’s very tempting to use an unusual typeface but your customers will appreciate text that’s easy on the eye. They want to read your information and not be challenged in doing so. Also remember, when it comes to overall design layout, white space is beautiful. Break up your text into short paragraphs, bullet points, etc. For more detailed advice on designing a professional web site that will achieve high search engine listings and increase customer conversion rates, download our ebook “Start at the Beginning”. Click here for an excerpt: http://www.enable-uk.co.uk/html/book_2.html
7. It’s all in the content.
Once you've defined your purpose and planned your layout, design and navigation you should begin to create your content. Once you have decided what pages will be on your web site you will have a good idea of the kind of content that will be needed for each page. Write all the text that should go on each page, decide which graphics or photos to use and remember to space the information out on the page.
This is a critical step. Once you have established credibility with a professional looking design and layout, it’s the content that will either convince your customers to buy, or have them clicking away to your competition. If you are not a professional copywriter, get some help. Either pay a professional to do it for you or for invaluable advice, read our guide “Writing Text That Sells”.
Click here for an excerpt from the book:
http://www.enable-uk.co.uk/html/book_3.html
8. Make it brief
It has been proved time and again that Internet users have a short attention span. They find long pages and acres of text off-putting. Give all the information that’s required but keep it concise, break it up with graphics and try to make your pages as short in length as possible. Don’t make your viewers scroll down more than an extra page height and give your visitors manageable chunks of text that keep them interacting with your site. If your page is longer than this, consider splitting the information over two or more pages.
9. Check your facts, spelling and grammar
Few things are more likely to cost you customers than incorrect information or poorly written or misspelled text on your business website. It will destroy your credibility. Read through all your text carefully and double check all the facts, get someone else to proof read it and run the text through a spell checker after checking your language settings (English – US or UK for example). Then do it all again, twice!
10. Check your web sites download speed
We’ve already mentioned that Internet users have a short attention span. Once your web site is ready with text and graphics on all the pages, check that it loads quickly at various connection speeds and remember that not everyone has a fast connection. Where possible reuse buttons and graphics, as they will load quickly when they have been viewed once.
11. Check browser compatibility
Check how the site looks on different browsers and at different screen resolutions. People use different browser settings to alter text sizes and have additional toolbars filling up their browser windows. Nothing is more frustrating than a site that you can’t read because it is a fixed size and disappears off your screen. Have a look at your web site using http://www.anybrowser.com.
12. Check customer compatibility!
Finally, do a dummy run. Get a typica
Once again I used my wacky test marketing strategy to announce a new project and once again it worked - but on this occasion I had another motive about which I will tell you more in a moment.Downloads and confirmed sales are lower than last time around but this does not dismay me because I am addressing a looser, less well defined niche.What did please me though was confirmation that my reasoning for engaging in a second wacky test marketing run was justified.You see both of these projects have an inherent element of website optimization about them; a strategy I have been working on for some considerable time; a strategy I have put to the test in small ways but never tried out before in full measure.I wasn’t so much concerned with consumer reaction to the second project as I was with the reaction of the search engine spiders to the optimization of my website.etailed specification, add a “click for spec” button which links to further information on an additional page, this way you will not slow those who are ready to buy, but offer the additional info required by those still undecided.
Above all, keep the structure and progression as simple and logical as possible.
3. Decide on an overall design layout.
Most web sites have navigation down the left hand of the page, the company logo graphic across the top and the content of the page below and to the right. Another common layout is to have both the logo and navigation menu along the top of the page and the page content across the page beneath it. As these are the most familiar layouts to users, it would be wise to stick with them as the last thing you want to do is make your web site confusing to your customers.
Avoid too many moving graphics, as they are distracting, avoid large logo-only entrance pages (click here to enter site…) as they only delay the user and avoid anything “cute” that may undermine your professional look.
4. Be careful with colours.
Use contrasting colours for your text, black or blue on a white background is ideal. Don’t forget to check the colours of your text links both before and after they’ve been visited, you don’t want them to disappear. Patterned backgrounds look dated and unprofessional and make your text harder to read, try to avoid them. If you have them, use your corporate colours in your logos, buttons, etc. and keep the overall colour scheme inoffensive, clean and simple.
5. Be consistent.
Put your links or buttons in a prominent place and keep them in the same place on every page. Make sure your colours, navigation, typeface and text size are consistent on every page. Make sure the user knows which page they are currently viewing and provide direct links to the contact and home page on every page of your web site.
6. Don’t get creative with your typeface.
Make sure that your text is easy to read. It’s very tempting to use an unusual typeface but your customers will appreciate text that’s easy on the eye. They want to read your information and not be challenged in doing so. Also remember, when it comes to overall design layout, white space is beautiful. Break up your text into short paragraphs, bullet points, etc. For more detailed advice on designing a professional web site that will achieve high search engine listings and increase customer conversion rates, download our ebook “Start at the Beginning”. Click here for an excerpt: http://www.enable-uk.co.uk/html/book_2.html
7. It’s all in the content.
Once you've defined your purpose and planned your layout, design and navigation you should begin to create your content. Once you have decided what pages will be on your web site you will have a good idea of the kind of content that will be needed for each page. Write all the text that should go on each page, decide which graphics or photos to use and remember to space the information out on the page.
This is a critical step. Once you have established credibility with a professional looking design and layout, it’s the content that will either convince your customers to buy, or have them clicking away to your competition. If you are not a professional copywriter, get some help. Either pay a professional to do it for you or for invaluable advice, read our guide “Writing Text That Sells”.
Click here for an excerpt from the book:
http://www.enable-uk.co.uk/html/book_3.html
8. Make it brief
It has been proved time and again that Internet users have a short attention span. They find long pages and acres of text off-putting. Give all the information that’s required but keep it concise, break it up with graphics and try to make your pages as short in length as possible. Don’t make your viewers scroll down more than an extra page height and give your visitors manageable chunks of text that keep them interacting with your site. If your page is longer than this, consider splitting the information over two or more pages.
9. Check your facts, spelling and grammar
Few things are more likely to cost you customers than incorrect information or poorly written or misspelled text on your business website. It will destroy your credibility. Read through all your text carefully and double check all the facts, get someone else to proof read it and run the text through a spell checker after checking your language settings (English – US or UK for example). Then do it all again, twice!
10. Check your web sites download speed
We’ve already mentioned that Internet users have a short attention span. Once your web site is ready with text and graphics on all the pages, check that it loads quickly at various connection speeds and remember that not everyone has a fast connection. Where possible reuse buttons and graphics, as they will load quickly when they have been viewed once.
11. Check browser compatibility
Check how the site looks on different browsers and at different screen resolutions. People use different browser settings to alter text sizes and have additional toolbars filling up their browser windows. Nothing is more frustrating than a site that you can’t read because it is a fixed size and disappears off your screen. Have a look at your web site using http://www.anybrowser.com.
12. Check customer compatibility!
Finally, do a dummy run. Get a typic
At present there are over 3.3 billion pages indexed by Google, and that definitely does not cover the entire Internet. With so many competitors around, you sure have to use every conceivable method available to promote your website.Newsgroups can be very powerful tools in your web promotion endeavor if you use them actively.What is a Newsgroup?A newsgroup is a message board on the Internet where users come to discuss topics of mutual interest. Each newsgroup is dedicated to a particular subject of interest and consists of messages posted by participants. You can find several ongoing discussions surrounding various topics within a single newsgroup. These topics are call threads. As a user you can start a thread, post messages to a thread and make responds to other postings.Before the Internet era, the way you know it now, back in eighties and
5. Be consistent.
Put your links or buttons in a prominent place and keep them in the same place on every page. Make sure your colours, navigation, typeface and text size are consistent on every page. Make sure the user knows which page they are currently viewing and provide direct links to the contact and home page on every page of your web site.
6. Don’t get creative with your typeface.
Make sure that your text is easy to read. It’s very tempting to use an unusual typeface but your customers will appreciate text that’s easy on the eye. They want to read your information and not be challenged in doing so. Also remember, when it comes to overall design layout, white space is beautiful. Break up your text into short paragraphs, bullet points, etc. For more detailed advice on designing a professional web site that will achieve high search engine listings and increase customer conversion rates, download our ebook “Start at the Beginning”. Click here for an excerpt: http://www.enable-uk.co.uk/html/book_2.html
7. It’s all in the content.
Once you've defined your purpose and planned your layout, design and navigation you should begin to create your content. Once you have decided what pages will be on your web site you will have a good idea of the kind of content that will be needed for each page. Write all the text that should go on each page, decide which graphics or photos to use and remember to space the information out on the page.
This is a critical step. Once you have established credibility with a professional looking design and layout, it’s the content that will either convince your customers to buy, or have them clicking away to your competition. If you are not a professional copywriter, get some help. Either pay a professional to do it for you or for invaluable advice, read our guide “Writing Text That Sells”.
Click here for an excerpt from the book:
http://www.enable-uk.co.uk/html/book_3.html
8. Make it brief
It has been proved time and again that Internet users have a short attention span. They find long pages and acres of text off-putting. Give all the information that’s required but keep it concise, break it up with graphics and try to make your pages as short in length as possible. Don’t make your viewers scroll down more than an extra page height and give your visitors manageable chunks of text that keep them interacting with your site. If your page is longer than this, consider splitting the information over two or more pages.
9. Check your facts, spelling and grammar
Few things are more likely to cost you customers than incorrect information or poorly written or misspelled text on your business website. It will destroy your credibility. Read through all your text carefully and double check all the facts, get someone else to proof read it and run the text through a spell checker after checking your language settings (English – US or UK for example). Then do it all again, twice!
10. Check your web sites download speed
We’ve already mentioned that Internet users have a short attention span. Once your web site is ready with text and graphics on all the pages, check that it loads quickly at various connection speeds and remember that not everyone has a fast connection. Where possible reuse buttons and graphics, as they will load quickly when they have been viewed once.
11. Check browser compatibility
Check how the site looks on different browsers and at different screen resolutions. People use different browser settings to alter text sizes and have additional toolbars filling up their browser windows. Nothing is more frustrating than a site that you can’t read because it is a fixed size and disappears off your screen. Have a look at your web site using http://www.anybrowser.com.
12. Check customer compatibility!
Finally, do a dummy run. Get a typic
If you're one of the millions of people who are interested in making money with surveys, you'll want to keep in mind a few basic tips as you're learning more about this innovative way to earn extra cash from the comfort of your own home.Know what you're looking for. There are a variety of ways that you can start making money with surveys. Some survey companies specialize in online surveys, while others will also do phone surveys, mystery shopping, taste testing, product testing, focus groups, and discussion groups. Before you sign up with a paid survey program, read the participant information carefully to make sure the opportunity offered is one that fits your interests and goals.Read the directions! Many people who are interested in making money with surveys get frustrated because they've inadvertently signed up for paid survey opportunities that they don't qualify for or pr
This is a critical step. Once you have established credibility with a professional looking design and layout, it’s the content that will either convince your customers to buy, or have them clicking away to your competition. If you are not a professional copywriter, get some help. Either pay a professional to do it for you or for invaluable advice, read our guide “Writing Text That Sells”.
Click here for an excerpt from the book:
http://www.enable-uk.co.uk/html/book_3.html
8. Make it brief
It has been proved time and again that Internet users have a short attention span. They find long pages and acres of text off-putting. Give all the information that’s required but keep it concise, break it up with graphics and try to make your pages as short in length as possible. Don’t make your viewers scroll down more than an extra page height and give your visitors manageable chunks of text that keep them interacting with your site. If your page is longer than this, consider splitting the information over two or more pages.
9. Check your facts, spelling and grammar
Few things are more likely to cost you customers than incorrect information or poorly written or misspelled text on your business website. It will destroy your credibility. Read through all your text carefully and double check all the facts, get someone else to proof read it and run the text through a spell checker after checking your language settings (English – US or UK for example). Then do it all again, twice!
10. Check your web sites download speed
We’ve already mentioned that Internet users have a short attention span. Once your web site is ready with text and graphics on all the pages, check that it loads quickly at various connection speeds and remember that not everyone has a fast connection. Where possible reuse buttons and graphics, as they will load quickly when they have been viewed once.
11. Check browser compatibility
Check how the site looks on different browsers and at different screen resolutions. People use different browser settings to alter text sizes and have additional toolbars filling up their browser windows. Nothing is more frustrating than a site that you can’t read because it is a fixed size and disappears off your screen. Have a look at your web site using http://www.anybrowser.com.
12. Check customer compatibility!
Finally, do a dummy run. Get a typic
While there are many people who provide translation services, only a few specialized firms can provide medical translation. This is because the medical field is filled with scientific terms which many people are not familiar with in English, much less in a different language. The need for good medical translators is high and now is a very good time to start a medical translation service business.If you are skilled in medical translation, you can start the business with only yourself. If not, you will need to hire translators. You will want to find people who are fluent in the language they wish to translate. Native speakers or people who grew up in a bilingual home usually make the best candidates. However, there are some people who have trained in a language long enough to become fluent. As mentioned before, being able to speak the language is not enough when it comes to medical tra
Few things are more likely to cost you customers than incorrect information or poorly written or misspelled text on your business website. It will destroy your credibility. Read through all your text carefully and double check all the facts, get someone else to proof read it and run the text through a spell checker after checking your language settings (English – US or UK for example). Then do it all again, twice!
10. Check your web sites download speed
We’ve already mentioned that Internet users have a short attention span. Once your web site is ready with text and graphics on all the pages, check that it loads quickly at various connection speeds and remember that not everyone has a fast connection. Where possible reuse buttons and graphics, as they will load quickly when they have been viewed once.
11. Check browser compatibility
Check how the site looks on different browsers and at different screen resolutions. People use different browser settings to alter text sizes and have additional toolbars filling up their browser windows. Nothing is more frustrating than a site that you can’t read because it is a fixed size and disappears off your screen. Have a look at your web site using http://www.anybrowser.com.
12. Check customer compatibility!
Finally, do a dummy run. Get a typical customer to road test your web site. If possible, ask them to buy a product and let them go through the whole process from start to finish. Did they manage to find what they wanted in three or fewer clicks? Did they find it easy to complete the purchase? How long did it take? Did they become confused or distracted at any point?
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