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Casual Articles - Greater Conversion -- Three Things Everyone Should Do to Get More Sales
In Search of Full-Time Candidates? Tips On How To Be Successful In Your Search
In today's competitive labor market, good help is getting increasingly difficult to find. The aging baby boomer population has created a hiring crunch of qualified human resources. Human Resources Development Canada's Job Futures 2000 (www.jobfutures.ca) tells us that because more and more people are changing positions annually, eith
at people click on pictures, even when there is no indication that the picture is a link. For those images of products, link the image to the product page where they can buy your product! For those images depicting services, link the image to the related servIn today's competitive labor market, good help is getting increasingly difficult to find. The aging baby boomer population has created a hiring crunch of qualified human resources. Human Resources Development Canada's Job Futures 2000 (www.jobfutures.ca) tells us that because more and more people are changing positions annually, eith
Top 3 Ways How Website Audio Can Explode Your Sales
After you setup a website to sell your product and have decent success in conversing visitors to buyers, what else can you do to explode your sales further?There is a simple one.You add streaming audios onto your website. This can potentially increase your sales by up to 35% depending on the niche market that you are i
Many more people want to buy your product or service, but they don’t end up doing it! That’s because many companies are stuck in the print marketing mindset, and don’t realize that there are a couple simple things that they can do online to increase their conversion rates. In this article, I’ll outline three easy to implement changes that will take those extra sales right to the bank!After you setup a website to sell your product and have decent success in conversing visitors to buyers, what else can you do to explode your sales further?There is a simple one.You add streaming audios onto your website. This can potentially increase your sales by up to 35% depending on the niche market that you are i
1) Product / Service Image Size
Chances are you’ve got images that represent or depict your product or service -- that’s a common sense way to add familiarity to what you have or do! An eye tracking study has shown that small images are oftentimes overlooked and that medium sized images (210x230 pixels) provide near a 150% increase in the amount of time spent looking at the image. The same study has shown that people tend to focus their attention on photographs that contain a human face. Medium sized pictures with faces in them retain interest longer!
2) Linking Images
The same study showed that people click on pictures, even when there is no indication that the picture is a link. For those images of products, link the image to the product page where they can buy your product! For those images depicting services, link the image to the related servi
Levels of Marketing Activity, Part I
There are basically two products/services that can be marketed. One is called commodities, the other is called new market development.CommoditiesThese are products or services that have a commonly accepted benefit and a generally known and accepted price per unit. An example is a can of green beans, which "costs" about
version rates. In this article, I’ll outline three easy to implement changes that will take those extra sales right to the bank!There are basically two products/services that can be marketed. One is called commodities, the other is called new market development.CommoditiesThese are products or services that have a commonly accepted benefit and a generally known and accepted price per unit. An example is a can of green beans, which "costs" about
1) Product / Service Image Size
Chances are you’ve got images that represent or depict your product or service -- that’s a common sense way to add familiarity to what you have or do! An eye tracking study has shown that small images are oftentimes overlooked and that medium sized images (210x230 pixels) provide near a 150% increase in the amount of time spent looking at the image. The same study has shown that people tend to focus their attention on photographs that contain a human face. Medium sized pictures with faces in them retain interest longer!
2) Linking Images
The same study showed that people click on pictures, even when there is no indication that the picture is a link. For those images of products, link the image to the product page where they can buy your product! For those images depicting services, link the image to the related serv
Top 10 Ways to Maximize Your Approachability
After reading and researching thousands of books, articles and other resources on communication, first impressions, networking and conversation, I’ve learned one thing: none of them address what approachability means. Or maybe they just don’t take the time to define it, stress its importance and offer suggestions on how to maximize
e -- that’s a common sense way to add familiarity to what you have or do! An eye tracking study has shown that small images are oftentimes overlooked and that medium sized images (210x230 pixels) provide near a 150% increase in the amount of time spent looking at the image. The same study has shown that people tend to focus their attention on photographs that contain a human face. Medium sized pictures with faces in them retain interest longer!After reading and researching thousands of books, articles and other resources on communication, first impressions, networking and conversation, I’ve learned one thing: none of them address what approachability means. Or maybe they just don’t take the time to define it, stress its importance and offer suggestions on how to maximize
2) Linking Images
The same study showed that people click on pictures, even when there is no indication that the picture is a link. For those images of products, link the image to the product page where they can buy your product! For those images depicting services, link the image to the related serv
What a High Risk Merchant Account Can Offer
Businesses that have high credit rates, increased risk factor, potential fraud and a high turnover fall into the “High Risk” category. Merchants with high risk businesses have a difficult time getting accepted with banks and credit card processors and many merchant account providers are not willing to take the risk. Generally the ch
at the image. The same study has shown that people tend to focus their attention on photographs that contain a human face. Medium sized pictures with faces in them retain interest longer!Businesses that have high credit rates, increased risk factor, potential fraud and a high turnover fall into the “High Risk” category. Merchants with high risk businesses have a difficult time getting accepted with banks and credit card processors and many merchant account providers are not willing to take the risk. Generally the ch
2) Linking Images
The same study showed that people click on pictures, even when there is no indication that the picture is a link. For those images of products, link the image to the product page where they can buy your product! For those images depicting services, link the image to the related serv
Affiliate Marketing - Building Trusting Relationships Is The Way To Success (Part 1)
When you are doing affiliate marketing, you know the importance of building your own list. So you start to build your own list and you start to realize that you are not making many sales. What is the reason that despite having a big list, you are still not able to make many sales?The reason might be because the customers have
at people click on pictures, even when there is no indication that the picture is a link. For those images of products, link the image to the product page where they can buy your product! For those images depicting services, link the image to the related service information page or a contact page! Always link your images to the next step of your conversion process!When you are doing affiliate marketing, you know the importance of building your own list. So you start to build your own list and you start to realize that you are not making many sales. What is the reason that despite having a big list, you are still not able to make many sales?The reason might be because the customers have
3) Call to Action
Visitors that are interested in your product or service may not know what to do to get it. Or they may be interested enough to purchase or subscribe, but only if it’s easy -- otherwise they’re not interested. This often overlooked scenario is easily overcome by a call to action link on every page. The call to action could be as simple as "Find out more about XYZ Widget Model 3 here!" It could be a Buy Now button underneath an image. The most important part of content written for sales is to make that call to action. You’ll quickly see that doing so will have you smiling all the way to the bank! Always have your visitors do something!
After you’ve implemented these three simple changes into your website, sit back and watch your stats increase. You’ll find that getting more conversions is a very pleasing scenario! As one last word of advice, other eye track
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