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You are here: Home > Internet and Businesses Online > Web Design > Web Site Design Basics - The New Forrester Research Report |
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Casual Articles - Web Site Design Basics - The New Forrester Research Report
IT Support: Setting Rates hing on to your web site because you think it is “cute,” your graphic designer thinks it's “hot,” or your advertisement manager thinks “it's what everybody else is doing these days.”With setting your IT support rates, there is no ethical dilemmas. You need to charge what is going to make you have a successful, viable business. You are not going to make a living at $50 an hour. It’s that simple.Many Micro Small To these let me add another important point that I see violated on a regula Butterfly Management According to a new report released by the Forrester Research Group (and reported in Wall Street Journal on June 12, 2007), here are the biggest problems today in web site design...Life, and change management, and people’s behaviors, are not linear. Excuse my language – I’m assuming the reader’s understanding of mathematics is similar to mine, which is that I just about get it, and I’m ready to go back to the textbook 1) Navigation – as sites gets bigger and more complex, it's harder for people to find what they're looking for. 2) Proximity of information – if you are publishing a link on insurance choices, also publish information what the right coverage should be, RIGHT NEXT to the first link. 3) User-Friendly Contextual Guidance – If you are asking the visitors to complete a form like when you invite them to purchase a product or a service, tell them how many steps are involved and in which step they are at on every screen so that the user will not feel lost. “Users should feel there is a high likelihood they can accomplish the task.” 4) Ask the following customer-centered questions: “Who are your target customers? What are their goals? And how are you going to help them achieve those goals?” IMPORTANT: Do not add anything on to your web site because you think it is “cute,” your graphic designer thinks it's “hot,” or your advertisement manager thinks “it's what everybody else is doing these days.” To these let me add another important point that I see violated on a regular Managers Reward Behaviors They Want Repeated people to find what they're looking for.This basic management principle will go a long way toward helping managers raise the productivity of their organizations. Yet, in their haste to get the job done, many managers forget this principle and focus more on punishment than reward 2) Proximity of information – if you are publishing a link on insurance choices, also publish information what the right coverage should be, RIGHT NEXT to the first link. 3) User-Friendly Contextual Guidance – If you are asking the visitors to complete a form like when you invite them to purchase a product or a service, tell them how many steps are involved and in which step they are at on every screen so that the user will not feel lost. “Users should feel there is a high likelihood they can accomplish the task.” 4) Ask the following customer-centered questions: “Who are your target customers? What are their goals? And how are you going to help them achieve those goals?” IMPORTANT: Do not add anything on to your web site because you think it is “cute,” your graphic designer thinks it's “hot,” or your advertisement manager thinks “it's what everybody else is doing these days.” To these let me add another important point that I see violated on a regula Choosing a Good Point of Sale System idance – If you are asking the visitors to complete a form like when you invite them to purchase a product or a service, tell them how many steps are involved and in which step they are at on every screen so that the user will not feel lost. “Users should feel there is a high likelihood they can accomplish the task.”Choosing a good point of sale system is one of the most important aspects of a new or existing business. A good point of sale system can help you serve your customers better and more effectively, helps with inventory and bookeeping, can giv 4) Ask the following customer-centered questions: “Who are your target customers? What are their goals? And how are you going to help them achieve those goals?” IMPORTANT: Do not add anything on to your web site because you think it is “cute,” your graphic designer thinks it's “hot,” or your advertisement manager thinks “it's what everybody else is doing these days.” To these let me add another important point that I see violated on a regula The Engine there is a high likelihood they can accomplish the task.”While most of these e-newsletters focus on service and those directly impacting the customer or guest, let's peek under the hood of your restaurant hot rod for a few tips about the area that makes it go - the kitchen. After all, the main 4) Ask the following customer-centered questions: “Who are your target customers? What are their goals? And how are you going to help them achieve those goals?” IMPORTANT: Do not add anything on to your web site because you think it is “cute,” your graphic designer thinks it's “hot,” or your advertisement manager thinks “it's what everybody else is doing these days.” To these let me add another important point that I see violated on a regula Professional Relationship Blueprints hing on to your web site because you think it is “cute,” your graphic designer thinks it's “hot,” or your advertisement manager thinks “it's what everybody else is doing these days.”=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- =-Excerpt From The Relationship Handbook: How to Understand and Improve Every Relationship in Your Life by Kevin B. Burk=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- To these let me add another important point that I see violated on a regular basis: 5) Watch your color palette because when people visit a web site, before they even read a single word, they take in the colors, and colors say a lot! Know the “language of the colors” well and make sure your colors match your audience and your subject matter. Lime green and pink is perfect for a site built for teenager girls but it will really look odd at a funeral parlor site. Black and blood red is great for a site devoted to horror movies or head-banger heavy-metal rock but it's going to be totally wrong for a Wall Street and stock market investment site.
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