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Casual Articles - Search Engine Traffic - Top 10 Tips
Search engine optimization refers to techniques and methods to get your page ranked high on web search engines. Unfortunately, many webmasters use unprincipled or deceitful means to make their way to the top of their ranking. While ‘black hat’ methods may get you quick and easy results, getting caught (which is becoming easier as search engines improve) will get you blackballed or blacklisted, which will be more trouble than it is worth.Avoid getting blackballed – stay away from the following black h
7. View your page as a would-be visitor
Now look at your page online - imagine you're seeing it for the first time. Consider whether the layout is surfer-friendly - clear and concise headlines, short paragraphs and white breathing space. Read the page out loud to yourself. Check for spelling errors. Edit long sentences that will have your visitor clicking away in no time. And make sure the font is a sensible size - many surfers can't bear reading web pages with tiny fonts.
8. Check your lin
Have you ever wondered how others are using Google to Boost their Sales?HINT: Google is a TOP Search Engine and maybe the most POPULAR. Other MAJOR Search Engines are Altavista and Msn.FACT: last month there were 8,622,220 searches on Overture for "google" term.Below are 5 ways to use Google to Boost Sales:Way #1 - Google ToolbarGoogle offers a *free* downloadable TOOL called Google Toolbar that works into your browser. We use it mainly to find popular Web Sites by Page Ra
1. Check your traffic stats
Identify popular pages, so-sos and poor performers. Pick a page to work on - a popular page you want to promote even more, one that should be doing better, or another that you know in your heart needs a lot of attention.
2. Be keyword savvy
If you've done your keyword research, each page on your site will focus on one keyword. Familiarize yourself with your keyword list once more; note down a couple of keywords that are also relevant to the page you are working on. You can include those extra keywords in your keyword meta tag and within the content of your page.
3. Optimize your Keywords meta-tag
You can see meta tags for a page by clicking "View" then "Source" from the top of your browser window. Near the top of the source, your page's main keyword should appear in the Keywords tag, along with two or three other relevant keywords if you wish. There's little point including a huge group of keywords - keep it short and focused.
4. Nail your Description meta tag
Your Description tag should contain an interesting summary of exactly what a visitor to that page can expect to find. This description is often used on search engine results pages under the title of your page and will help you get targeted traffic. Don't forget to include your page's keyword near the start of the description.
5. Watch that Title tag
Although the Title tag isn't theoretically a meta tag, it's also extremely important. It is your first chance to get the click on the search engine results page: those results are basically a list of page titles that a searcher scans to find the most relevant result. Include your page's keyword within it, and write a great title that will get you the click!
6. Keyword optimize your page
Your page's keyword should appear in your main heading at the top of the page; it could also be included in a smaller heading further down, within bold text, a list, the visible text of a clickable link (known as the anchor text) and naturally within your text - every couple of paragraphs or so.
7. View your page as a would-be visitor
Now look at your page online - imagine you're seeing it for the first time. Consider whether the layout is surfer-friendly - clear and concise headlines, short paragraphs and white breathing space. Read the page out loud to yourself. Check for spelling errors. Edit long sentences that will have your visitor clicking away in no time. And make sure the font is a sensible size - many surfers can't bear reading web pages with tiny fonts.
8. Check your link
Hey, I just noticed something. I've been sitting here filling out a bajillion forms, submitting my dang article 'til I'm blue in the face (Vent much? Why, yes and thanks for listening!), and I realized what makes me give out my real email address.With the volume of mail I get as webmaster of several sites, even my hyper-organized Outlook Folder and Rules System is just not good enough to handle the volume of incoming email. So I have several accounts.I have one free email account I NEVER open- a
3. Optimize your Keywords meta-tag
You can see meta tags for a page by clicking "View" then "Source" from the top of your browser window. Near the top of the source, your page's main keyword should appear in the Keywords tag, along with two or three other relevant keywords if you wish. There's little point including a huge group of keywords - keep it short and focused.
4. Nail your Description meta tag
Your Description tag should contain an interesting summary of exactly what a visitor to that page can expect to find. This description is often used on search engine results pages under the title of your page and will help you get targeted traffic. Don't forget to include your page's keyword near the start of the description.
5. Watch that Title tag
Although the Title tag isn't theoretically a meta tag, it's also extremely important. It is your first chance to get the click on the search engine results page: those results are basically a list of page titles that a searcher scans to find the most relevant result. Include your page's keyword within it, and write a great title that will get you the click!
6. Keyword optimize your page
Your page's keyword should appear in your main heading at the top of the page; it could also be included in a smaller heading further down, within bold text, a list, the visible text of a clickable link (known as the anchor text) and naturally within your text - every couple of paragraphs or so.
7. View your page as a would-be visitor
Now look at your page online - imagine you're seeing it for the first time. Consider whether the layout is surfer-friendly - clear and concise headlines, short paragraphs and white breathing space. Read the page out loud to yourself. Check for spelling errors. Edit long sentences that will have your visitor clicking away in no time. And make sure the font is a sensible size - many surfers can't bear reading web pages with tiny fonts.
8. Check your lin
Profit & Loss Statement; Balance Sheet; Trial Balance - what do they all mean?A Profit & Loss Statement (P&L) is a summary of all the income and expenses for a business over a given period of time. At the end of a period a profit or loss for the business is calculated by deducting total expenses from total income. The period in question can be any length of time but is typically a month, a quarter of a year (3 months) or a full year. Both income and expenses can be shown listing the amounts for each ac
4. Nail your Description meta tag
Your Description tag should contain an interesting summary of exactly what a visitor to that page can expect to find. This description is often used on search engine results pages under the title of your page and will help you get targeted traffic. Don't forget to include your page's keyword near the start of the description.
5. Watch that Title tag
Although the Title tag isn't theoretically a meta tag, it's also extremely important. It is your first chance to get the click on the search engine results page: those results are basically a list of page titles that a searcher scans to find the most relevant result. Include your page's keyword within it, and write a great title that will get you the click!
6. Keyword optimize your page
Your page's keyword should appear in your main heading at the top of the page; it could also be included in a smaller heading further down, within bold text, a list, the visible text of a clickable link (known as the anchor text) and naturally within your text - every couple of paragraphs or so.
7. View your page as a would-be visitor
Now look at your page online - imagine you're seeing it for the first time. Consider whether the layout is surfer-friendly - clear and concise headlines, short paragraphs and white breathing space. Read the page out loud to yourself. Check for spelling errors. Edit long sentences that will have your visitor clicking away in no time. And make sure the font is a sensible size - many surfers can't bear reading web pages with tiny fonts.
8. Check your lin
Copyright 2006 Richard GradyBefore the Internet came along, if you wanted to set up your own business it took a lot of money and an unbelievable amount of hard work. You would have to give up nearly everything and live hand-to-mouth for months and work every single waking hour. You would never get a day off and eventually if luck was on your side, you would end up with a thriving business which generated a nice healthy income for you and your family. You would still have to work most days (if not al
6. Keyword optimize your page
Your page's keyword should appear in your main heading at the top of the page; it could also be included in a smaller heading further down, within bold text, a list, the visible text of a clickable link (known as the anchor text) and naturally within your text - every couple of paragraphs or so.
7. View your page as a would-be visitor
Now look at your page online - imagine you're seeing it for the first time. Consider whether the layout is surfer-friendly - clear and concise headlines, short paragraphs and white breathing space. Read the page out loud to yourself. Check for spelling errors. Edit long sentences that will have your visitor clicking away in no time. And make sure the font is a sensible size - many surfers can't bear reading web pages with tiny fonts.
8. Check your lin
Which sale is the most important one you will ever get from a
client?I'll bet you're thinking it's your first sale with a new client.
Well, it's not. It's surprising to find out that a second-time
buyer is at least twice as likely to buy from you again, when
compared to a first-time buyer.The second-time client will
usually buy again because you have proved that you add value
to his/her life. The customer who has had his/her wants and
needs fulfilled comes back for more.It's
7. View your page as a would-be visitor
Now look at your page online - imagine you're seeing it for the first time. Consider whether the layout is surfer-friendly - clear and concise headlines, short paragraphs and white breathing space. Read the page out loud to yourself. Check for spelling errors. Edit long sentences that will have your visitor clicking away in no time. And make sure the font is a sensible size - many surfers can't bear reading web pages with tiny fonts.
8. Check your links
You can use a link-checking tool to check your whole site for broken links. If you have links going out of your site from the page, go and check what is now on those pages - the content may have changed.
9. Add fresh content
Search engines love to see fresh content. Why not do one thing to make your page more interesting - add a list, info box, graphic with appropriate text, or survey. Ensure everything is relevant to the topic of that page.
10. Think of a link!
Is your page worth linking to? Even pages deeper within your site can be worth getting a link to. Write an article that links to your page or find a similar-themed site to yours that may give you a link. Alternatively, post a comment on a social networking site and include a link to your page.
Keeping your pages optimized and evergreen for the search engines pays off. And improving the quality of your web page content helps keep traffic on your site longer - and drives repeat traffic. Win-win all round - for you, your visitors, and the search engines.
©Claire Kolarova, WebsiteTrafficIdeas.com
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