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    Time to Spruce Up Your Public Relations?
    Better check out the public relations fundamental premise, then take action in your own best interest.The premise reads this way: “People act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving- to-desired-action those people whose behaviors affect the organization, the public relations mission is accomplished.”Here’s
    ou will need to talk to your Web designers about changing the code in to a 'clean link' - a standard HTML link, with no extra code around it - that is much easier for the spiders to follow.

    Links like these will look something like this:

    Home Page

    Page addresses to avoid

    Spiders will also ignore pages if they don't like the URL (the address needed to find the page).

    For example, a Web site that has URLs containing several variables

    Murder Mystery Dinner Fundraisers
    A murder mystery dinner theater fundraiser is a fun way to raise funds. Here's how to host a murder mystery as a fundraising event. First, you need a location and that choice is critical to your success.Your location must combine good food with exclusive use of the facility because your theater performance takes place in acts divided by dinner courses. You don't want other restaurant patrons coming and going during the critical scenes, so it's best to book a reserved dining r
    Between 75% and 98.8% of visitors to Web sites come from searches made at search engines. If you're going to get high levels of traffic - and hence the levels of ROI you're looking for - it's very important that the search engines can access all the information on your Web site.

    Do the search engines know about all of your pages?

    You can find out which pages on your site the search engines know about by using a special search. If you search for 'site:' and your Web site address, the search engine will tell you all of the pages on your Web site it knows about.

    For example, search for: site:webpositioningcentre.co.uk in Google. Yahoo or MSN Search, and it will tell you how many pages they know about.

    If the search engines haven't found some of the pages on your Web site, it is probably because they are having trouble spidering them. ('Spidering' is when the search engine uses an automated robot to read your Web pages.)

    Spiders work by starting off on a page which has been linked to by another Web site, or that has been submitted to the search engine. They then read and follow any links they find on the page, gradually working their way through your whole Web site.

    At least, that's the theory.

    The problem is, it's easy to confuse the spiders - especially as they are designed to be wary of following certain kinds of link.

    Links which confuse spiders

    If your links are within a large chunk of JavaScript code, the spider may not be able to find them, and will not be able to follow the links to your other pages.

    This can happen if you have 'rollovers' as your navigation - for instance, pictures that change colour or appearance when you hover your mouse pointer over them. The JavaScript code that makes this happen can be convoluted enough for the spiders to ignore it rather than try to find links inside.

    If you think your rollovers are blocking your site from being spidered, you will need to talk to your Web designers about changing the code in to a 'clean link' - a standard HTML link, with no extra code around it - that is much easier for the spiders to follow.

    Links like these will look something like this:

    Home Page

    Page addresses to avoid

    Spiders will also ignore pages if they don't like the URL (the address needed to find the page).

    For example, a Web site that has URLs containing several variables c

    Domain and Page Naming Tricks for Better SEO Results
    The importance of domain and page naming is obvious, but you might not have realized the connection to SEO. We all know that unless our domain name is highly recognizable and memorable then we won’t get many customers, but good domain names also matter when it comes to search engine rankings – the more relevant your domain is to your keywords, the higher it will be ranked.Domain names are not that difficult to come by at this point. Godaddy.com puts out some great prices and
    ess, the search engine will tell you all of the pages on your Web site it knows about.

    For example, search for: site:webpositioningcentre.co.uk in Google. Yahoo or MSN Search, and it will tell you how many pages they know about.

    If the search engines haven't found some of the pages on your Web site, it is probably because they are having trouble spidering them. ('Spidering' is when the search engine uses an automated robot to read your Web pages.)

    Spiders work by starting off on a page which has been linked to by another Web site, or that has been submitted to the search engine. They then read and follow any links they find on the page, gradually working their way through your whole Web site.

    At least, that's the theory.

    The problem is, it's easy to confuse the spiders - especially as they are designed to be wary of following certain kinds of link.

    Links which confuse spiders

    If your links are within a large chunk of JavaScript code, the spider may not be able to find them, and will not be able to follow the links to your other pages.

    This can happen if you have 'rollovers' as your navigation - for instance, pictures that change colour or appearance when you hover your mouse pointer over them. The JavaScript code that makes this happen can be convoluted enough for the spiders to ignore it rather than try to find links inside.

    If you think your rollovers are blocking your site from being spidered, you will need to talk to your Web designers about changing the code in to a 'clean link' - a standard HTML link, with no extra code around it - that is much easier for the spiders to follow.

    Links like these will look something like this:

    Home Page

    Page addresses to avoid

    Spiders will also ignore pages if they don't like the URL (the address needed to find the page).

    For example, a Web site that has URLs containing several variables

    Send Out Cards: 6 Ways You Can Make Money Using The Send Out Cards System
    If you got a few minutes to spare, I want to show you some amazing ways that myself and others are using to grow our business using send out cards.This is regardless of the actual business opportunity. This article talks about just using the service.If you are not interested in exploring another business opportunity because you are already working Arbonne, Mary Kay, Ecoquest or some other small business then great because this article is for you.I want to show you ways
    ng off on a page which has been linked to by another Web site, or that has been submitted to the search engine. They then read and follow any links they find on the page, gradually working their way through your whole Web site.

    At least, that's the theory.

    The problem is, it's easy to confuse the spiders - especially as they are designed to be wary of following certain kinds of link.

    Links which confuse spiders

    If your links are within a large chunk of JavaScript code, the spider may not be able to find them, and will not be able to follow the links to your other pages.

    This can happen if you have 'rollovers' as your navigation - for instance, pictures that change colour or appearance when you hover your mouse pointer over them. The JavaScript code that makes this happen can be convoluted enough for the spiders to ignore it rather than try to find links inside.

    If you think your rollovers are blocking your site from being spidered, you will need to talk to your Web designers about changing the code in to a 'clean link' - a standard HTML link, with no extra code around it - that is much easier for the spiders to follow.

    Links like these will look something like this:

    Home Page

    Page addresses to avoid

    Spiders will also ignore pages if they don't like the URL (the address needed to find the page).

    For example, a Web site that has URLs containing several variables

    Making Money on the Internet… Guaranteed?
    I’m sure that many would agree that affiliate programs are the quickest way to make money on the internet. I’m also sure that many would agree that overnight success with any of the chosen programs is highly unrealistic. Don’t get me wrong, it’s very likely that you’ll make money the day that you start. Working with affiliate programs can be very lucrative, but like anything else, it takes time.Don’t be discouraged if you don’t see immediate results with your chosen program.
    code, the spider may not be able to find them, and will not be able to follow the links to your other pages.

    This can happen if you have 'rollovers' as your navigation - for instance, pictures that change colour or appearance when you hover your mouse pointer over them. The JavaScript code that makes this happen can be convoluted enough for the spiders to ignore it rather than try to find links inside.

    If you think your rollovers are blocking your site from being spidered, you will need to talk to your Web designers about changing the code in to a 'clean link' - a standard HTML link, with no extra code around it - that is much easier for the spiders to follow.

    Links like these will look something like this:

    Home Page

    Page addresses to avoid

    Spiders will also ignore pages if they don't like the URL (the address needed to find the page).

    For example, a Web site that has URLs containing several variables

    Creating a Powerful Project Vision
    You walk into your local grocery or market, looking for apples. You see the displays. They are bursting with apples of many varieties. To your left you notice a sea of yellow and red apples – the sign says they are Jonathans. To your right you see bright, green Granny Smiths. But straight ahead, you see the biggest, reddest Red Delicious apples you have ever seen. You are drawn to the display knowing that is what you want. As you walk closer you can see that the merchant has
    ou will need to talk to your Web designers about changing the code in to a 'clean link' - a standard HTML link, with no extra code around it - that is much easier for the spiders to follow.

    Links like these will look something like this:

    Home Page

    Page addresses to avoid

    Spiders will also ignore pages if they don't like the URL (the address needed to find the page).

    For example, a Web site that has URLs containing several variables can cause spiders to ignore the page content. You can spot pages like these as they have a ? in them, and &, for instance:

    http://webpositioningcentre.co.uk/index.php?page=12&cat=23&jib=c

    This URL has three variables, the parts with the = in them, between the ? and &s. We find that if a page has one variable, or even two, the top search engines will spider them without any problems. But if a URL has more than that, often the search engines will not spider them.

    Spiders particularly avoid URLs that look like they have 'session IDs' in them. They look something like this:

    http://webpositioningcentre.co.uk/index.php?page=12&id=29c8d7r2398jk27897a8

    The set of numbers and letters do not make much sense to humans, but some Web sites use them to keep track of who you are, as you click through their Web site.

    Spiders will generally avoid URLs with Session IDs in them, so if your Web site has them, you need to talk to the people who developed the site about re-writing it so they do not use these IDs, or at least that you can get around the Web site without them.

    Clean links = happy spiders

    If you use clean, easy to follow links without several variables in them, your Web site should be spidered without problem. There are, of course, many other facets to successful Search Engine Optimization, but if the search engines can't spider your content, your site will fall at the first hurdle.

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