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Casual Articles - Website Optimization, Good Overall Optimization is Key
Writing a cover letter for your job application is so important yet many people find it difficult to get the words just right. If you could get some really good quality and well written cover letter examples it would make the whole process much easier and take away at least some of the stress of job hunting. Especially if they were free!Most people find letter-writing in general quite difficult; made all the more so when it comes to writing about themselves. How do you get the balance of a cover letter just right without either boring the reader rigid, or sounding too cocky?Because it can b
The overall optimization of the entire FKP Fishing website for those two keyword phrases was the #1 goal of the project.
Secondly, while we try very hard to get a high PageRank by Google for our clients it is only part of the Net Performance Group "Equation of Success." Remembe
Not all blogs are equal. There are some that have a touch of class, an expression of individuality. It is always interesting to read such blogs, as if each time there will be a new revelation, a new way to know things that you’re already aware of. More than writing prowess, it is the passion that drives blogs. So if you’re passionate about something, you’re most likely the ideal candidate to make your blog a success.There is a growing concept that blog needs search engine optimization as much as a webpage does. This has proponents both for and against. And there is a reason for that. Many websites
Here is an example. I recently took advantage of a free service offered by a competing SEO firm. It was for a Free Keyword Analysis. Sounds like a great deal, we charge $129 for the service and it’s almost a give-away. I wanted to see what they were offering for free so I inserted the URL of one of our clients, fkpfishing.net in the form, added my personal e-mail address and hit enter.
When I received the e-mail results a couple days later (quick by any standard) I was told that the site's link popularity is very low and that it is not optimized for the keyword “float tube” as well as it should be. They also informed me that the site's Google PageRank is only 4/10.
Link popularity of course refers to the amount of links that are around the web that point back to your site. I was told “there are only 192 sites that link to yours, according to Google's database” and they searched for “float tube” and it did not bring any top 10 results on Google search or Yahoo Search. Actually it is #16 on Google for that keyword.
First off I know a top 10 listing is every ones goal The major search engines drive over 85% of traffic to web sites, and only 7% of search engine users go past the first page of results, so properly optimizing a site for a top ten ranking on the search engines for your keyword phrase is essential to a business' online success.
Now the reason I bring this up first is to point out how easy it is to make a mistake. While I appreciate the effort put in by this firm, wasted as it was, they didn’t do there job, free or otherwise. When you offer “keyword analysis” The first thing you should do is check the “keywords” meta tag on the assigned site to see what the site owner perceives to be important. You should also take at least a few minutes to look over the site and see what it offers the viewers and who the target audience is.
Had they done so it would have been obvious that the keyword phrase "float tube fishing" was the optimum target and they would have found top 10 ratings on both search sites. (#6 and #2 respectively) In fact the second key word phrase in the meta tags "floattube fishing" (one of the most common misspelled fishing term on the internet) also comes in as #2 on Google and #1 on Yahoo. This misspelling was a mistake made by a typo a few years ago but fortunately it is a spelling error made by 1000’s of fishermen on a regular basis and our client has been able to capitalize on it.
The overall optimization of the entire FKP Fishing website for those two keyword phrases was the #1 goal of the project.
Secondly, while we try very hard to get a high PageRank by Google for our clients it is only part of the Net Performance Group "Equation of Success." Remember
Your job as an online entrepreneur is to get out there and build upon the opportunities that you see. How do you do that? Well, here's my 5 step guide to being successful on the Internet. It's not a silver bullet for world poverty and it won't tell you where to go and what links to click to buy the house/boat/car/jet of your dreams - but I hope it will at least get you thinking about the right attitude to have when trying to make ends meet on the Internet.1. Be Patient and Persistent. This might be obvious to some, but you'd be surprised at how many expect instant gratifica
When I received the e-mail results a couple days later (quick by any standard) I was told that the site's link popularity is very low and that it is not optimized for the keyword “float tube” as well as it should be. They also informed me that the site's Google PageRank is only 4/10.
Link popularity of course refers to the amount of links that are around the web that point back to your site. I was told “there are only 192 sites that link to yours, according to Google's database” and they searched for “float tube” and it did not bring any top 10 results on Google search or Yahoo Search. Actually it is #16 on Google for that keyword.
First off I know a top 10 listing is every ones goal The major search engines drive over 85% of traffic to web sites, and only 7% of search engine users go past the first page of results, so properly optimizing a site for a top ten ranking on the search engines for your keyword phrase is essential to a business' online success.
Now the reason I bring this up first is to point out how easy it is to make a mistake. While I appreciate the effort put in by this firm, wasted as it was, they didn’t do there job, free or otherwise. When you offer “keyword analysis” The first thing you should do is check the “keywords” meta tag on the assigned site to see what the site owner perceives to be important. You should also take at least a few minutes to look over the site and see what it offers the viewers and who the target audience is.
Had they done so it would have been obvious that the keyword phrase "float tube fishing" was the optimum target and they would have found top 10 ratings on both search sites. (#6 and #2 respectively) In fact the second key word phrase in the meta tags "floattube fishing" (one of the most common misspelled fishing term on the internet) also comes in as #2 on Google and #1 on Yahoo. This misspelling was a mistake made by a typo a few years ago but fortunately it is a spelling error made by 1000’s of fishermen on a regular basis and our client has been able to capitalize on it.
The overall optimization of the entire FKP Fishing website for those two keyword phrases was the #1 goal of the project.
Secondly, while we try very hard to get a high PageRank by Google for our clients it is only part of the Net Performance Group "Equation of Success." Remembe
As the plastic card industry evolves and changes, new computer technology accompanies it. Embedded technology is at the heart of the plastic card revolution, providing companies with new, exciting and innovative ways to brand and communicate who they are.Companies who take a leadership position within the plastic card industry are committed to providing objective, up to date information about how new developments in plastic card technology can benefit businesses. This is a proactive commitment to customer service that will enable leading plastic card manufacturers to stand out from the crowd.<
First off I know a top 10 listing is every ones goal The major search engines drive over 85% of traffic to web sites, and only 7% of search engine users go past the first page of results, so properly optimizing a site for a top ten ranking on the search engines for your keyword phrase is essential to a business' online success.
Now the reason I bring this up first is to point out how easy it is to make a mistake. While I appreciate the effort put in by this firm, wasted as it was, they didn’t do there job, free or otherwise. When you offer “keyword analysis” The first thing you should do is check the “keywords” meta tag on the assigned site to see what the site owner perceives to be important. You should also take at least a few minutes to look over the site and see what it offers the viewers and who the target audience is.
Had they done so it would have been obvious that the keyword phrase "float tube fishing" was the optimum target and they would have found top 10 ratings on both search sites. (#6 and #2 respectively) In fact the second key word phrase in the meta tags "floattube fishing" (one of the most common misspelled fishing term on the internet) also comes in as #2 on Google and #1 on Yahoo. This misspelling was a mistake made by a typo a few years ago but fortunately it is a spelling error made by 1000’s of fishermen on a regular basis and our client has been able to capitalize on it.
The overall optimization of the entire FKP Fishing website for those two keyword phrases was the #1 goal of the project.
Secondly, while we try very hard to get a high PageRank by Google for our clients it is only part of the Net Performance Group "Equation of Success." Remembe
There are many different types of promotional merchandise, ranging from T-shirts and badges to calendars and desktop accessories, all usually imprinted with a company's name, logo or message. The innovative use of promotional merchandise in developing solutions to marketing challenges can help raise brand awareness, increase tradeshow traffic, improve employee retention and much more.The impact on brand image can be significant with recipients of promotional merchandise gaining a more positive overall image of a business. As a result, they are more likely to recommend the busine
Had they done so it would have been obvious that the keyword phrase "float tube fishing" was the optimum target and they would have found top 10 ratings on both search sites. (#6 and #2 respectively) In fact the second key word phrase in the meta tags "floattube fishing" (one of the most common misspelled fishing term on the internet) also comes in as #2 on Google and #1 on Yahoo. This misspelling was a mistake made by a typo a few years ago but fortunately it is a spelling error made by 1000’s of fishermen on a regular basis and our client has been able to capitalize on it.
The overall optimization of the entire FKP Fishing website for those two keyword phrases was the #1 goal of the project.
Secondly, while we try very hard to get a high PageRank by Google for our clients it is only part of the Net Performance Group "Equation of Success." Remembe
Why it is important to follow up with your subscribers...The mentality of put up a sales page and expect to make a sale boggles the imagination. People think that's all it takes. Logical right? You see the product, like the product, buy the product. Simple, clean and easy. Unfortunately, Internet marketing is nowhere near that easy. If it was, everybody would be doing it and making a fortune doing it. That is why the saying "follow up or fail" is one of the most important things you MUST learn when running a business online. Otherwise, you are opening yourself up to heartbreak the likes that you c
The overall optimization of the entire FKP Fishing website for those two keyword phrases was the #1 goal of the project.
Secondly, while we try very hard to get a high PageRank by Google for our clients it is only part of the Net Performance Group "Equation of Success." Remember, Google is the only search engine that puts so high a value on page rank. Yahoo & MSN use page content. That is why we believe Content is King! Google may someday change its algorithms and drop page rank all together or lessen its impact on the equation but content will always be included in the formula.
Quality content can do more for a sites success than 10,000 Mickey Mouse links and a PageRank of 7/10. If a viewer does not stay on your site long enough to look at more than 2 or 3 pages either your navigation is bad or your content is not what it should be and your site is in trouble. Search engines may direct them to your site but your page layout and content will keep them there longer and bring them back!
Overall website optimization is what we call the Net Performance "Equation of Success". The four part equation is simple. Good website design + good title, discription and keyword meta tags + quality content + "old Fashion" hand search engine submission = more repeat visitors. Which in turn will bring the good link partners looking for you and ultimately result in a successful overall search engine ranking and your success.
In conclusion, while luck may have played a small part in the keyword placement for FKP Fishing.net search rankings, good overall optimization and quality content played the key roles in the success of the project.
Note: A year ago I corrected what I perceived as a mistake in FKP’s keywords and got back on track with the correct spelling and have achieved good results. FKPFishing now has a Google PageRank of 6/10 and is in the top 5 of all major search engines results for its targeted keywords. Ironically the misspelled "word phrase" continues to bring a good 25% of that sites search traffic. To this day we continue to include the misspelling scattered in articles and always include it in the meta tags.
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