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You are here: Home > Internet and Businesses Online > SEO > Internet Basics: A Search Engine is Like a Librarian |
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Casual Articles - Internet Basics: A Search Engine is Like a Librarian
Simple Yet Strong? Yes, It Happens with Logos! has to read and memorize all the webpages first, so that it knows what’s in them. That way, when you ask about pit bulls, the search engine doesn’t just point you toward the “pets” area. Instead it says, “Ah, pit bulls. Of the 8 billion+ webpages I’ve read recently, here are theWe all know that a good first impression has a long lasting impact. Human beings have the inherent nature of building up their perceptions on the basis of visual stimuli. This particular aspect of human nature is applicable in all walks of life. Be it dressi From the Outside In: The Importance of Inbound Linking Ever tell a librarian you want to find out about the Bermuda Triangle? Or maybe planting perennial bulbs? Or raising pit bulls? It probably didn’t matter what you were interested in, the librarian could point you in the right direction. Yet that’s all she did, point you in the right direction. She didn’t tell you the answer to your question. Why? Because she hasn’t memorized all the books in the library!There are many ways to improve your website rankings in the search engines. One of the most important methods is through inbound linking. Inbound links are those originating from similar external websites pointing over to your site. With a healthy amount of That’s what a search engine is like (kind of). You ask it a question about anything, and it will spit back where you can go to look for it (or 100 000+ places you can go to look for it). The librarian told you to look in such and such a section of the library, while the search engine provides links you click on to go to specific websites. The librarian knows where to point you because the library is organized into various areas of common interest, and the books are organized in a particular order. But the Internet is a little more willy nilly than that. And that makes the search engine’s job a lot more difficult than the librarian’s. Why? Because that means the search engine has to read and memorize all the webpages first, so that it knows what’s in them. That way, when you ask about pit bulls, the search engine doesn’t just point you toward the “pets” area. Instead it says, “Ah, pit bulls. Of the 8 billion+ webpages I’ve read recently, here are the Never Hire Anyone Dumber Than You Are! ight direction. She didn’t tell you the answer to your question. Why? Because she hasn’t memorized all the books in the library!In a previous life I was a Navy Pilot. Great life, great people to be around. People who were all doing great things around the world flying off great big aircraft carriers. In an environment that complex and dangerous, you need to have teams of people worki That’s what a search engine is like (kind of). You ask it a question about anything, and it will spit back where you can go to look for it (or 100 000+ places you can go to look for it). The librarian told you to look in such and such a section of the library, while the search engine provides links you click on to go to specific websites. The librarian knows where to point you because the library is organized into various areas of common interest, and the books are organized in a particular order. But the Internet is a little more willy nilly than that. And that makes the search engine’s job a lot more difficult than the librarian’s. Why? Because that means the search engine has to read and memorize all the webpages first, so that it knows what’s in them. That way, when you ask about pit bulls, the search engine doesn’t just point you toward the “pets” area. Instead it says, “Ah, pit bulls. Of the 8 billion+ webpages I’ve read recently, here are the List Building-You Can't Buy Your Way Into Their Hearts (or 100 000+ places you can go to look for it). The librarian told you to look in such and such a section of the library, while the search engine provides links you click on to go to specific websites.When you're starting your journey down the list building road, you may see offers for buying a list, just buying a list of email subscribers. Wait! Don't ever do that!Why? you may be saying to yourself. It's the easiest and fastest way to make money.< The librarian knows where to point you because the library is organized into various areas of common interest, and the books are organized in a particular order. But the Internet is a little more willy nilly than that. And that makes the search engine’s job a lot more difficult than the librarian’s. Why? Because that means the search engine has to read and memorize all the webpages first, so that it knows what’s in them. That way, when you ask about pit bulls, the search engine doesn’t just point you toward the “pets” area. Instead it says, “Ah, pit bulls. Of the 8 billion+ webpages I’ve read recently, here are the Resume Service d into various areas of common interest, and the books are organized in a particular order. But the Internet is a little more willy nilly than that. And that makes the search engine’s job a lot more difficult than the librarian’s. Why?This is probably the most common question I encounter when I meet people that have not previously used a Certified Professional Resume Writer. They are amazed that there is actually a service that can help them with writing their resumes. The easiest way to Because that means the search engine has to read and memorize all the webpages first, so that it knows what’s in them. That way, when you ask about pit bulls, the search engine doesn’t just point you toward the “pets” area. Instead it says, “Ah, pit bulls. Of the 8 billion+ webpages I’ve read recently, here are the Do Your Emails Get Read has to read and memorize all the webpages first, so that it knows what’s in them. That way, when you ask about pit bulls, the search engine doesn’t just point you toward the “pets” area. Instead it says, “Ah, pit bulls. Of the 8 billion+ webpages I’ve read recently, here are the ones that talked about pit bulls.”Recent research by email services firm eROI for Q3 2005 provides the following insights.Micro mailers (with a list size under 5,000) had read rates that averaged slightly over 35% and click rates between 5% and 9%. Those results are well above the bro Obviously the search engine has to have a pretty good memory. Actually, it uses a database, which is just a way for computers to store information into specific slots for quick and easy retrieval later. When the search engine “reads” through all the webpages available out there, it makes note of what those webpages talk about. So when you ask about planting perennial bulbs, it’s no problem for the search engine to search through its own database of information and provide links for you to go to the very same pages it’s already skimmed that deal with tulips and the like. And that’s why a search engine is like a librarian.
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