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  • Casual Articles - How to Eat the Very Large Elephant of Search Engine Optimization through 7 Tips of Wisdom

    Taking Charge Of Your Career
    The workplace has changed dramatically in the 21st century. Surprised? Of course not. You’ve been hearing terms like empowerment, cross-training, entrepreneurship, reengineering, and downsizing, and so on for quite some time. Like most people who have spent even a minimum amount of time in the workplace, you’ve probably experienced and lived through one or more of the actions listed above.But who is deciding how such actions affect you or your business? Believe it or not,
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    Tip #4 – Key Words within Meta Tags

    Using SEO Elite Report provided by my marketing coach, Alan Boyer, the report suggested that I needed to reduce my meta tags key words so that total characters did not exceed 487 per page. Also, repeat words were discouraged and placement of the words was also assessed. Your main key words should be the first o

    Private Labeled Bottled Water and Event Planning
    Events are an important part of corporate life. A well planned event can forcefully convey a clear corporate message and engage participants in the respective corporate culture.Most companies and organizations hold events for a number of reasons. Company picnics, holiday parties, new product introductions, sales and planning meetings and annual shareholder's meetings are but a few of the occasions that mark milestones of the organization. These meetings require detailed pl
    Do you know the difference between knowledge and wisdom? Knowledge is learning through your own mistakes and wisdom is learning through the mistakes of others. During the last 6 months, I have acquired a lot of knowledge about that very large elephant of Search Engine Optimization (SEO) specific to Internet marketing and wish to share some of that wisdom with you.

    Tip #1 – Key Words Database

    Knowing that your site is keyword rich is essential. There are several free sites that will display keywords such as http://overture.com or software such as SEO Elite at http://www.seoelite.com. Take the time to develop a key word database per page. This database may need to be revisited on a regular basis as key words may change. I use spreadsheets and track key words on a monthly basis.

    Tip #2 - Key Words Within URL

    After developing your key word database, select key words for your URL title For example, I had a page titled …com/youth. I renamed that page to correspond to one of my key words that being student leadership. The page is now …com/student-leadership. With the renaming of the page, now robots can find the keywords quicker and ultimately give me a higher page rank. Also, remember to use dashes between words or an underline to separate words so that the robot can correctly read the key words.

    Tip #3 – Key Words within Title Page

    Each page of your website should have a unique title page that is key word rich specific to that page’s content. This title should not exceed 77 characters. Again, if you have a local focus, include the city within this title.

    Tip #4 – Key Words within Meta Tags

    Using SEO Elite Report provided by my marketing coach, Alan Boyer, the report suggested that I needed to reduce my meta tags key words so that total characters did not exceed 487 per page. Also, repeat words were discouraged and placement of the words was also assessed. Your main key words should be the first on

    Understanding The Value of Expired Domains
    I would like to explain a few things related to expired domains in a definition format, which should make it easy to understand.What are expired domains? Expired domains are domain names that have been registered and the owner has failed to pay to keep the domain. (Many people think that they purchase a domain, but it is more like an exclusive lease. As long as you continue to pay renewal fees, you are the only person that can use this domain.)What i
    keyword rich is essential. There are several free sites that will display keywords such as http://overture.com or software such as SEO Elite at http://www.seoelite.com. Take the time to develop a key word database per page. This database may need to be revisited on a regular basis as key words may change. I use spreadsheets and track key words on a monthly basis.

    Tip #2 - Key Words Within URL

    After developing your key word database, select key words for your URL title For example, I had a page titled …com/youth. I renamed that page to correspond to one of my key words that being student leadership. The page is now …com/student-leadership. With the renaming of the page, now robots can find the keywords quicker and ultimately give me a higher page rank. Also, remember to use dashes between words or an underline to separate words so that the robot can correctly read the key words.

    Tip #3 – Key Words within Title Page

    Each page of your website should have a unique title page that is key word rich specific to that page’s content. This title should not exceed 77 characters. Again, if you have a local focus, include the city within this title.

    Tip #4 – Key Words within Meta Tags

    Using SEO Elite Report provided by my marketing coach, Alan Boyer, the report suggested that I needed to reduce my meta tags key words so that total characters did not exceed 487 per page. Also, repeat words were discouraged and placement of the words was also assessed. Your main key words should be the first o

    Tips for Developing Links Exchange Strategies
    One of the absolute best things a website owner can do for their site is develop some great links exchange strategies. Why should taking the time to exchange links with other websites be all that important you might be asking yourself? Well there are several great reason why having some excellent links exchange strategies in place with do wonderful things for your website.One of the best reasons that having solid links exchange strategies is beneficial is that they will he
    track key words on a monthly basis.

    Tip #2 - Key Words Within URL

    After developing your key word database, select key words for your URL title For example, I had a page titled …com/youth. I renamed that page to correspond to one of my key words that being student leadership. The page is now …com/student-leadership. With the renaming of the page, now robots can find the keywords quicker and ultimately give me a higher page rank. Also, remember to use dashes between words or an underline to separate words so that the robot can correctly read the key words.

    Tip #3 – Key Words within Title Page

    Each page of your website should have a unique title page that is key word rich specific to that page’s content. This title should not exceed 77 characters. Again, if you have a local focus, include the city within this title.

    Tip #4 – Key Words within Meta Tags

    Using SEO Elite Report provided by my marketing coach, Alan Boyer, the report suggested that I needed to reduce my meta tags key words so that total characters did not exceed 487 per page. Also, repeat words were discouraged and placement of the words was also assessed. Your main key words should be the first o

    10 Tips for Writing Effective Direct Mail Sales Letters
    Direct Mail Sales Letters still remain a viable means of advertising a product in today's electronic world. The biggest reason for this is that email sales letters can and often are shunted off easily with the development of simple spam blocker utilities that almost everyone activates to get rid off unwanted email. To be able to deliver your mailed sales letters effectively, here are 10 tips to help you:Proper Introduction and Post Script - people will often only check two
    a higher page rank. Also, remember to use dashes between words or an underline to separate words so that the robot can correctly read the key words.

    Tip #3 – Key Words within Title Page

    Each page of your website should have a unique title page that is key word rich specific to that page’s content. This title should not exceed 77 characters. Again, if you have a local focus, include the city within this title.

    Tip #4 – Key Words within Meta Tags

    Using SEO Elite Report provided by my marketing coach, Alan Boyer, the report suggested that I needed to reduce my meta tags key words so that total characters did not exceed 487 per page. Also, repeat words were discouraged and placement of the words was also assessed. Your main key words should be the first o

    On Page Search Engine Optimization
    If you want your site listed in the Search Engines, first thing to do is the so called, On Page Search Engine Optimization, in other words you must make your pages in a way that the search engines find easy to read. And that, is not difficult at all. Once you know how to do it, you might even be surprised on how easy it can be.Some search Engines are different then others but they all follow a similar pattern that can be observed.First I would like to talk about HTM
    /p>

    Tip #4 – Key Words within Meta Tags

    Using SEO Elite Report provided by my marketing coach, Alan Boyer, the report suggested that I needed to reduce my meta tags key words so that total characters did not exceed 487 per page. Also, repeat words were discouraged and placement of the words was also assessed. Your main key words should be the first ones with supplemental words following. For example, on one of my pages, the most important key word phrase is: small business coach Chicago IL. I then placed that phrase first followed by other key words. Using your geographic location should be part of your keywords if that is part of your marketing strategy.

    Tip #5 – Key Words Density

    Referring to your key word database for each page, write your content or revisit your already written pages. Your most important key words should come first on the page. With search robots being so intelligent, the challenge is keeping a balance or density between some and too many key words. Your key word density should not exceed 2%. Also, you may wish to bold key words as this too helps in SEO and remember to keep each page’s words to 2,000.

    Tip #6 – Key Words Anchor Text

    One of my greatest Ah-Ha’s was the importance of anchor text within each page. Anchor text or hyperlink text links key search words to other pages or files within your site. I am in the process of reviewing each page and adding additional anchor text links.

    Tip #7 - Work in Progress Much is written about content being “King.” This is true, but the content needs to be continually updated so that robots will come back to your site. Your site is a work in progress that is continually being updated with new key words specific to your business as well as new content. This content could include articles, press releases, etc.

    Hopefully, the sharing of my mistakes will provide you with some wisdom and will help you to eat that elephant of SEO one bite at a time.

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