pandable aluminum pop-up frame. Its lightweight, “expandable to large size” ease of use keeps it the product of choice in the tradeshow exhibitor market, but now there are different ways this frame iMany exhibitors are moving away from the standard 10’ pop-up curved wall display in favor of different uses for the pop-up aluminum frame. The pop-up frame, with fabric panels magnetically adhered to the front with the use of folding, metal channels bars has been the “convenience” standard for over 15 years. Most exhibitors put velcro on the back of their graphics, and then just arranged them on the face of the curved wall pop-up as desired. The pop-ups started replacing the old, folding panel style display in the early nineties, as their portable cases were lighter and smaller, too. The convenience of the pop-up style exhibit quickly supplanted the bulky, heavy flat panel displays then in use.

Within the last few years, this technology has opened the way to newer uses for the expandable aluminum pop-up frame. Its lightweight, “expandable to large size” ease of use keeps it the product of choice in the tradeshow exhibitor market, but now there are different ways this frame is

the front with the use of folding, metal channels bars has been the “convenience” standard for over 15 years. Most exhibitors put velcro on the back of their graphics, and then just arranged them on the face of the curved wall pop-up as desired. The pop-ups started replacing the old, folding panel style display in the early nineties, as their portable cases were lighter and smaller, too. The convenience of the pop-up style exhibit quickly supplanted the bulky, heavy flat panel displays then in use.

Within the last few years, this technology has opened the way to newer uses for the expandable aluminum pop-up frame. Its lightweight, “expandable to large size” ease of use keeps it the product of choice in the tradeshow exhibitor market, but now there are different ways this frame i

the face of the curved wall pop-up as desired. The pop-ups started replacing the old, folding panel style display in the early nineties, as their portable cases were lighter and smaller, too. The convenience of the pop-up style exhibit quickly supplanted the bulky, heavy flat panel displays then in use.

Within the last few years, this technology has opened the way to newer uses for the expandable aluminum pop-up frame. Its lightweight, “expandable to large size” ease of use keeps it the product of choice in the tradeshow exhibitor market, but now there are different ways this frame i

nvenience of the pop-up style exhibit quickly supplanted the bulky, heavy flat panel displays then in use.

Within the last few years, this technology has opened the way to newer uses for the expandable aluminum pop-up frame. Its lightweight, “expandable to large size” ease of use keeps it the product of choice in the tradeshow exhibitor market, but now there are different ways this frame i

pandable aluminum pop-up frame. Its lightweight, “expandable to large size” ease of use keeps it the product of choice in the tradeshow exhibitor market, but now there are different ways this frame is being used. The first change is now called the “big fabric” style pop-up. The expandable aluminum frame is used as before, but with a preprinted full-face graphic pre-attached to the aluminum frame. The old style pop-up required the graphic face to be cut in three or four sections, and then applied magnetically as before. Now the graphic is already attached to the frame, and the exhibitor merely needs to pop-up the frame and he is ready to go. This new style of pop-up can be configured either as a straight frame, or curved frame depending on the exhibitor’s needs.

The newest style of pop-up is referred to as the “expression” or multi-faced pop-up exhibit. The expandable aluminum frame is used as before, in either the standard ten foot wide format or different frame shapes altoge