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Casual Articles - Are You Checking Keyword Competition Research Properly?
In the race to get more traffic and convert more of that traffic to paying customers, one method stands head and shoulders above the rest: web site video. The good news is it's never been easier or cheaper to do, so here's why you need it now.1. An ever increasing audience: according to Nielson-Netratings, 78% of all USA homes had a high speed broadband by November 2006. Given that was a 13% uplift from 2005, it's likely the figure will be close to 100% in a year or so. Also, because of the increased ease of viewing videos and playing games, use
As you can imagine doing this manually is a detailed & time consuming process. Researching the sites ranked 1-10 for all of your keywords relevant to your market can be an exhausting task. I use a WordTracker subscription and love its tools for building large lists; KeywordDiscoveries software had some nice features as well. I've used free tools like GoodKeywords
It's that time of year again for many of you isn't it. You know, the Yellow Pages ad reps are knocking at your door. Read this article and may actually be able to get real benefit from your Yellow Pages ad.Yellow Page advertising is a unique animal. On one hand, placing an ad in the local Yellow Pages makes complete sense. Unlike someone thumbing through a magazine, most people who pick-up the Yellow Pages are looking to buy.On the other hand, when they turn to your section, they are immediately greeted with the ads of most of your competitor
Why should you listen to me?
I have spent literally hundreds of hours reading e-books and other relevant sources for this information. I work professionally as an SEO and I have had huge success in some of the highest margin markets on the web. Over the length of this article I will be sharing with you a system I use to aid me through my efforts.
Before doing keyword research you need to ask yourself these two very important questions:
1. What is the demand for the keywords I am researching?
2. What is the supply?
Most SEO professionals use their common sense and often try to find the answer; they just do it the wrong way. If you own a site that sells Wireless Vacuum Cleaners it's easy to type your market into Overture's Keyword Selector Tool and get a list of hundreds of relevant keywords and their search counts. What you do with this information is what's important. Some people think an expensive WordTracker subscription using the Keyword Effectiveness Index is the answer: they are crazy.
WordTracker is an amazing tool for building huge keyword lists, but its competition-research data is riddled with holes (KEI should be used only marginally, its data should be used amongst a bevy of tools).
Myth: The number of competing pages that show up in bold when running a search on any search engine is an accurate indicator of the keywords competition.
Fact: This has got to be one of the most common misconceptions in online marketing. Whether a keyword yields 99,000,000 competing pages or 100,000 it doesn't matter.
To find out the true competition of a keyword you should KNOW the following for the keywords you are targeting in Google:
What is the total quantity of back-links pointing to the top 10 ranked sites?
How many times is the 'keyword' used in the anchor text linking back to the top 10 ranked sites?
How many sites use that particular keyword in their title tag? (you can use the allintitle:'keyword' search for this data)
Do the top 10 sites all have the 'keyword' in their Meta description & keyword tags?
Do those top 10 sites all have the 'keyword' in a header tag somewhere on the body of their page?
Do the top 10 sites use the 'keyword' in the first and last 25 words of the page?
Do the top 10 competing sites bold, underline, or italicize the 'keyword' somewhere on the page?
Once you gather all of this data you'll know EXACTLY how much competition is involved for the keyword(s) you plan on targeting.
Why you need to know this information:
Regardless of how much time you put into your efforts, if the top sites all have 10,000+ back-links with properly optimized websites you might find it extremely difficult or impossible to ever sniff the first page of Google. With the popularity of SEO these days, it is a complete liability not to know this information before running a SEO campaign.
As you can imagine doing this manually is a detailed & time consuming process. Researching the sites ranked 1-10 for all of your keywords relevant to your market can be an exhausting task. I use a WordTracker subscription and love its tools for building large lists; KeywordDiscoveries software had some nice features as well. I've used free tools like GoodKeywords
Las Vegas, home of the most addictive casinos and gambling houses, a hot bed of entertainment, is also known as “Sin City.” It is a great place to start a restaurant business, as it is a tourist haven with an amazing demand for restaurants.How to Start a Restaurant in Las Vegas:Las Vegas has so many different restaurants and dining facilities that it will require careful planning and innovation to open a restaurant in Las Vegas that has something different to offer.It will be helpful if you could do extensive research and find out whic
1. What is the demand for the keywords I am researching?
2. What is the supply?
Most SEO professionals use their common sense and often try to find the answer; they just do it the wrong way. If you own a site that sells Wireless Vacuum Cleaners it's easy to type your market into Overture's Keyword Selector Tool and get a list of hundreds of relevant keywords and their search counts. What you do with this information is what's important. Some people think an expensive WordTracker subscription using the Keyword Effectiveness Index is the answer: they are crazy.
WordTracker is an amazing tool for building huge keyword lists, but its competition-research data is riddled with holes (KEI should be used only marginally, its data should be used amongst a bevy of tools).
Myth: The number of competing pages that show up in bold when running a search on any search engine is an accurate indicator of the keywords competition.
Fact: This has got to be one of the most common misconceptions in online marketing. Whether a keyword yields 99,000,000 competing pages or 100,000 it doesn't matter.
To find out the true competition of a keyword you should KNOW the following for the keywords you are targeting in Google:
What is the total quantity of back-links pointing to the top 10 ranked sites?
How many times is the 'keyword' used in the anchor text linking back to the top 10 ranked sites?
How many sites use that particular keyword in their title tag? (you can use the allintitle:'keyword' search for this data)
Do the top 10 sites all have the 'keyword' in their Meta description & keyword tags?
Do those top 10 sites all have the 'keyword' in a header tag somewhere on the body of their page?
Do the top 10 sites use the 'keyword' in the first and last 25 words of the page?
Do the top 10 competing sites bold, underline, or italicize the 'keyword' somewhere on the page?
Once you gather all of this data you'll know EXACTLY how much competition is involved for the keyword(s) you plan on targeting.
Why you need to know this information:
Regardless of how much time you put into your efforts, if the top sites all have 10,000+ back-links with properly optimized websites you might find it extremely difficult or impossible to ever sniff the first page of Google. With the popularity of SEO these days, it is a complete liability not to know this information before running a SEO campaign.
As you can imagine doing this manually is a detailed & time consuming process. Researching the sites ranked 1-10 for all of your keywords relevant to your market can be an exhausting task. I use a WordTracker subscription and love its tools for building large lists; KeywordDiscoveries software had some nice features as well. I've used free tools like GoodKeywords
We talk about it at smbresource all the time. And you've probably heard it before. To make your restaurant big and successful you have to work on it, not in it. But what does that really mean?Growing a restaurant isn't all about marketing. It's just one of many components. When you start a restaurant, or any small business you become the CEO. This is an important consideration. The CEO of Ford doesn't paint cars or bolt the transmissions in. He works on growing the business.So what do I work on? The short answer is everyt
Myth: The number of competing pages that show up in bold when running a search on any search engine is an accurate indicator of the keywords competition.
Fact: This has got to be one of the most common misconceptions in online marketing. Whether a keyword yields 99,000,000 competing pages or 100,000 it doesn't matter.
To find out the true competition of a keyword you should KNOW the following for the keywords you are targeting in Google:
What is the total quantity of back-links pointing to the top 10 ranked sites?
How many times is the 'keyword' used in the anchor text linking back to the top 10 ranked sites?
How many sites use that particular keyword in their title tag? (you can use the allintitle:'keyword' search for this data)
Do the top 10 sites all have the 'keyword' in their Meta description & keyword tags?
Do those top 10 sites all have the 'keyword' in a header tag somewhere on the body of their page?
Do the top 10 sites use the 'keyword' in the first and last 25 words of the page?
Do the top 10 competing sites bold, underline, or italicize the 'keyword' somewhere on the page?
Once you gather all of this data you'll know EXACTLY how much competition is involved for the keyword(s) you plan on targeting.
Why you need to know this information:
Regardless of how much time you put into your efforts, if the top sites all have 10,000+ back-links with properly optimized websites you might find it extremely difficult or impossible to ever sniff the first page of Google. With the popularity of SEO these days, it is a complete liability not to know this information before running a SEO campaign.
As you can imagine doing this manually is a detailed & time consuming process. Researching the sites ranked 1-10 for all of your keywords relevant to your market can be an exhausting task. I use a WordTracker subscription and love its tools for building large lists; KeywordDiscoveries software had some nice features as well. I've used free tools like GoodKeywords
It’s time for the IRS. How prepared are you? How much time have you spent on presenting the best of all declarations with the most of possible deductions? How much time did it take you? And the next question is: is your propensity to focus on cost higher than that on focusing on revenues.With the IRS you have only one choice (to cut your costs), but in business you are to address both of them; profits are calculated by revenues minus costs.In investments you can be tempted to sell the stocks that have been outperforming (take your profit) an
How many sites use that particular keyword in their title tag? (you can use the allintitle:'keyword' search for this data)
Do the top 10 sites all have the 'keyword' in their Meta description & keyword tags?
Do those top 10 sites all have the 'keyword' in a header tag somewhere on the body of their page?
Do the top 10 sites use the 'keyword' in the first and last 25 words of the page?
Do the top 10 competing sites bold, underline, or italicize the 'keyword' somewhere on the page?
Once you gather all of this data you'll know EXACTLY how much competition is involved for the keyword(s) you plan on targeting.
Why you need to know this information:
Regardless of how much time you put into your efforts, if the top sites all have 10,000+ back-links with properly optimized websites you might find it extremely difficult or impossible to ever sniff the first page of Google. With the popularity of SEO these days, it is a complete liability not to know this information before running a SEO campaign.
As you can imagine doing this manually is a detailed & time consuming process. Researching the sites ranked 1-10 for all of your keywords relevant to your market can be an exhausting task. I use a WordTracker subscription and love its tools for building large lists; KeywordDiscoveries software had some nice features as well. I've used free tools like GoodKeywords
Could you use some free mortgage leads? If you’re new to the mortgage business or a veteran loan officer who is a little short on cash, you’ll be happy to know there are several ways to generate free mortgage leads.That’s right. Even if you’re dead broke, you can still generate good, quality, pre-qualified mortgage leads at no cost. Just keep reading and I’ll share 6 powerful steps to generate free mortgage leads.1) Create a powerful unique selling proposition (USP) If you don’t currently have a unique selling proposition – F
As you can imagine doing this manually is a detailed & time consuming process. Researching the sites ranked 1-10 for all of your keywords relevant to your market can be an exhausting task. I use a WordTracker subscription and love its tools for building large lists; KeywordDiscoveries software had some nice features as well. I've used free tools like GoodKeywords and Overture Keyword Selector Tool but none really gave me the raw data I needed to truly gauge my competition.
For a while, I simply had to research each individual keyword using the search engines and click through each individual site. It was a time consuming task but nonetheless it was effective and very profitable. I thankfully now have access to software that automates the whole process for me. It gives me the information I need before I choose what keywords to target. To read a controversial review, about this new industry standard software visit http://www.keywordkingdom.com/keyword_software_scam_revealed.html
When all is said and done, I hope I have instilled in you the importance of going the extra length to research the competition and not just aimlessly target keywords. You cannot overlook this step; it can be the difference between a successful campaign and an utter failure.
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