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Casual Articles - Internet Search and SEO
Is It Time to Legally Register Your Trade/Service Mark?
It’s very upsetting to find someone using your business name, or one that is “confusingly similar.” If you’ve taken legal steps to protect your name, you are in a much better position to protect your interests.* If you are successful, you will be copied.I learned this lesson the hard way. When my business partner and I started Tables to Teapots (a retail store in Acton, MA), we had no idea how successful we would be. After several years of hard work, a TV feature on Chronicle and a story in Inc. Magazine, our business was booming. Then one day, a customer came in and said, “I didn’t know you’d opened up in New Hampshire.” Well, we hadn’t opened up in NH. But, an enterprising
r everyday life. WhIt’s very upsetting to find someone using your business name, or one that is “confusingly similar.” If you’ve taken legal steps to protect your name, you are in a much better position to protect your interests.* If you are successful, you will be copied.I learned this lesson the hard way. When my business partner and I started Tables to Teapots (a retail store in Acton, MA), we had no idea how successful we would be. After several years of hard work, a TV feature on Chronicle and a story in Inc. Magazine, our business was booming. Then one day, a customer came in and said, “I didn’t know you’d opened up in New Hampshire.” Well, we hadn’t opened up in NH. But, an enterprising
Why Is Viral Marketing So Powerful?
Viral marketing is without doubt one of the most effective forms of marketing out there, and one of the cheapest as well. While a number of people will spend huge sums of money advertising their online business, with no guarantees of making any return on their investment, the smart marketers are using the power of viral marketing to drive hordes of traffic to their sites. So why is viral marketing so powerful, and how can you utilize it to it's full potential?Viral marketing is best achieved when you initially create something of value that will subsequently spread around the internet like a virus, as people pass it on and effectively promote it themselves, meaning no further actio
For the last decade the Internet has emerged itself into an integral part of our everyday life. WhaViral marketing is without doubt one of the most effective forms of marketing out there, and one of the cheapest as well. While a number of people will spend huge sums of money advertising their online business, with no guarantees of making any return on their investment, the smart marketers are using the power of viral marketing to drive hordes of traffic to their sites. So why is viral marketing so powerful, and how can you utilize it to it's full potential?Viral marketing is best achieved when you initially create something of value that will subsequently spread around the internet like a virus, as people pass it on and effectively promote it themselves, meaning no further actio
Buckle Your Seat Belt: 8 Career Planning Steps to Help You Over the Rough Spots
This article is about getting your career on the right track. STOP reading NOW if you are not committed to succeed next year!You've seen the headlines. You've heard the reports and know that there are big shakeups in the employment market."If we don't change the direction we're going, we're going to end up where we're headed." —Chinese ProverbYou must be asking yourself, "What does it mean for the future of the working professional? What does it mean for me?" The answers to those questions and others lie in eight Career Planning strategies that can put you way ahead of the competition.Navigating the career course is like dr
the Internet has emerged itself into an integral part of our everyday life. WhThis article is about getting your career on the right track. STOP reading NOW if you are not committed to succeed next year!You've seen the headlines. You've heard the reports and know that there are big shakeups in the employment market."If we don't change the direction we're going, we're going to end up where we're headed." —Chinese ProverbYou must be asking yourself, "What does it mean for the future of the working professional? What does it mean for me?" The answers to those questions and others lie in eight Career Planning strategies that can put you way ahead of the competition.Navigating the career course is like dr
RSS Success Depends on a Content Strategy
RSS is the hot messaging idea gaining the attention of PR and marketing folks alike everywhere. And while they struggle with questions such as “what is RSS?” and “How do we implement this on our websites and blogs?,” many are missing the point.It’s not so much about the technology as it is about the content.Bill French at Myst Technology has been building Enterprise RSS sites for years. In a recent interview with Inkblot he said, “oddly enough, understanding your customer’s content requirements is tougher than the technical challenges associated with syndication. It’s relatively easy to create feeds. It’s very difficult to create a feed that a segment of your audience cannot
erged itself into an integral part of our everyday life. WhRSS is the hot messaging idea gaining the attention of PR and marketing folks alike everywhere. And while they struggle with questions such as “what is RSS?” and “How do we implement this on our websites and blogs?,” many are missing the point.It’s not so much about the technology as it is about the content.Bill French at Myst Technology has been building Enterprise RSS sites for years. In a recent interview with Inkblot he said, “oddly enough, understanding your customer’s content requirements is tougher than the technical challenges associated with syndication. It’s relatively easy to create feeds. It’s very difficult to create a feed that a segment of your audience cannot
The True Power Of Working Smart In Your Internet Business
If you are just starting your Internet money adventure, you might feel a sense of being overwhelmed. You are being pounded by information, something that you and I call information overload. This is something many new online business owners face. Don't worry about it, but do take massive action to correct it quickly if you can.Stop working so hard! And stop thinking so hard!Contrary to what people think, it is not your hard work that will make you money. That is what a traditional job is for. And if you are reading this, I assume that you are looking for ways to supplement your job income or even escape from your job forever!It is not hard work that will make your ric
integral part of our everyday life. WhIf you are just starting your Internet money adventure, you might feel a sense of being overwhelmed. You are being pounded by information, something that you and I call information overload. This is something many new online business owners face. Don't worry about it, but do take massive action to correct it quickly if you can.Stop working so hard! And stop thinking so hard!Contrary to what people think, it is not your hard work that will make you money. That is what a traditional job is for. And if you are reading this, I assume that you are looking for ways to supplement your job income or even escape from your job forever!It is not hard work that will make your ric
Using Articles to Get Back Links
When you first start your website, aside from quality content, you are going to need back links to rank well in the search engines and get traffic to your website. Back links are a large factor in determining the rank of competing websites in the search engine rankings. Back links from written articles are completely free and once the article is submitted no work has to be done by you to obtain those back links.Back links from articles are usually high quality because they are generally from websites related to yours. For example you write an article called “Where to buy discount jewelry online” then an informational website about buying jewelry online publishes your article on the
r everyday life. What previously was mostly a network of research institutions has become an unprec
When you first start your website, aside from quality content, you are going to need back links to rank well in the search engines and get traffic to your website. Back links are a large factor in determining the rank of competing websites in the search engine rankings. Back links from written articles are completely free and once the article is submitted no work has to be done by you to obtain those back links.Back links from articles are usually high quality because they are generally from websites related to yours. For example you write an article called “Where to buy discount jewelry online” then an informational website about buying jewelry online publishes your article on the
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