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Casual Articles - Online Shops, Shops Online - Same Thing? No! Why & How You Need to Think Like a Search Engine!
Stories are powerful tools for persuaders. Compelling storytelling automatically creates involvement and attention with your audience. We can all think of a time when we were in an audience and not paying attention to the speaker. We were off in our own world when all of a sudden we perked up and started to listen because the speaker had begun to tell a story. We sat up, attentively listened attentively, took note of
Google NZ - 13, 8
MSN - 24
MSN NZ - 7, 4
Yahoo - Nothing, 22
Yahoo NZ - 11, 8
So... interesting?? Yes it is - and hopefully makes you think about what you are writing & how you are writing it next time you update your pages. If you are looking to make your pages the best they
Many people overlook the importance of a phone interview. You may assume that a phone interview is very impersonal. To a certain extent it is but an efficient phone candidate would try to fashion his voice and his tone and manner of speaking to impress his phone interviewer with an open, gregarious introduction of himself. He knows how to “smile” over the phone. He knows phone etiquette. If a phone interviewer were an experie
So.... what do you do - You make your pages look all pretty, then you submit them to your search engines... and then... when doing a search you notice that the different arrangement of words can give completely different results. Or have you not noticed that yet??? If you haven't let me point it out.
For example - if you take the words Online Shopping NZ, and NZ Online Shopping and plug them into the search engines you'll notice that for my grizzlynut website I get the following placements (and this is for today - the results will no doubt be completely different tomorrow (hopefully better so I get more visitors):
Online Shopping NZ first, NZ Online Shopping second
Google - 10, 11
Google NZ - 9, 13
MSN - Nothing, 24
MSN NZ - 8, 25
Yahoo - Nothing, Nothing
Yahoo NZ - Nothing, Nothing
Surely it's just the one - you are thinking? Well no. Let me give you another example:
NZ online shops first, online shops NZ second
Google - 7, 7
Google NZ - 13, 8
MSN - 24
MSN NZ - 7, 4
Yahoo - Nothing, 22
Yahoo NZ - 11, 8
So... interesting?? Yes it is - and hopefully makes you think about what you are writing & how you are writing it next time you update your pages. If you are looking to make your pages the best they
OverviewThe Chinese economy continues its dynamic performance, averaging around 10% growth for the last 5 years. As barriers to entry are reduced, more and more businesses are considering their entry into China. This is in an effort to capture some percentage of the returns generated by China’s 1.3 billion consumers.This series of reports is intended to provide fashion retailers, who are planning to enter China
For example - if you take the words Online Shopping NZ, and NZ Online Shopping and plug them into the search engines you'll notice that for my grizzlynut website I get the following placements (and this is for today - the results will no doubt be completely different tomorrow (hopefully better so I get more visitors):
Online Shopping NZ first, NZ Online Shopping second
Google - 10, 11
Google NZ - 9, 13
MSN - Nothing, 24
MSN NZ - 8, 25
Yahoo - Nothing, Nothing
Yahoo NZ - Nothing, Nothing
Surely it's just the one - you are thinking? Well no. Let me give you another example:
NZ online shops first, online shops NZ second
Google - 7, 7
Google NZ - 13, 8
MSN - 24
MSN NZ - 7, 4
Yahoo - Nothing, 22
Yahoo NZ - 11, 8
So... interesting?? Yes it is - and hopefully makes you think about what you are writing & how you are writing it next time you update your pages. If you are looking to make your pages the best they
The days of getting free visitors (traffic) to your website are over, no matter how well you understand the nuances of search engine optimization.(And the reign of cheap or low-cost search engine traffic has begun.)Okay, that may not be quite the case yet, but you really do have to work hard (or pay a search engine optimization company to work hard) to even get close to guaranteeing a top 10 position on search e
Online Shopping NZ first, NZ Online Shopping second
Google - 10, 11
Google NZ - 9, 13
MSN - Nothing, 24
MSN NZ - 8, 25
Yahoo - Nothing, Nothing
Yahoo NZ - Nothing, Nothing
Surely it's just the one - you are thinking? Well no. Let me give you another example:
NZ online shops first, online shops NZ second
Google - 7, 7
Google NZ - 13, 8
MSN - 24
MSN NZ - 7, 4
Yahoo - Nothing, 22
Yahoo NZ - 11, 8
So... interesting?? Yes it is - and hopefully makes you think about what you are writing & how you are writing it next time you update your pages. If you are looking to make your pages the best they
It was two days before our shoot. I was in the office with the client going over the story boards and filling him in on all the details for his latest television campaign. At that time, with my agency being in its infancy stage, we were taking in any client we could, which is why I was seated across from the “Redneck Crazy Man” as I liked to refer to him. He owned a string of low end rental car shops and his only redeeming q
Google - 10, 11
Google NZ - 9, 13
MSN - Nothing, 24
MSN NZ - 8, 25
Yahoo - Nothing, Nothing
Yahoo NZ - Nothing, Nothing
Surely it's just the one - you are thinking? Well no. Let me give you another example:
NZ online shops first, online shops NZ second
Google - 7, 7
Google NZ - 13, 8
MSN - 24
MSN NZ - 7, 4
Yahoo - Nothing, 22
Yahoo NZ - 11, 8
So... interesting?? Yes it is - and hopefully makes you think about what you are writing & how you are writing it next time you update your pages. If you are looking to make your pages the best they
Writing for CBSMARKETWATCH.COM recently, Peter Brimelow profiled an investment newsletter’s founder, and the author noted these quirky bits:“Growth Stock Outlook is almost unique among investment letters in not having a Web site. On calling Allmon to thank him, I discovered that he has ordered his Maryland head office voice mail disconnected on the grounds that too many people were leaving messages.”I share this
Google NZ - 13, 8
MSN - 24
MSN NZ - 7, 4
Yahoo - Nothing, 22
Yahoo NZ - 11, 8
So... interesting?? Yes it is - and hopefully makes you think about what you are writing & how you are writing it next time you update your pages. If you are looking to make your pages the best they can be - to both people & search engines, is to ensure that the arrangement of the keywords is consistent (where it can be - don't make a whole new language for the sake of the search engine - you will lose readers - and what's important? Readers!!)
If we take NZ online shops for example - try and use this term on the page wherever it is appropriate. So if you are saying the following: We have several online shops for nz, you would say - we have several nz online shops.
It still makes sense, and you are giving you "words" a better chance at getting read - because the higher up the search engines they are - the more likely people are going to click on your page.
Also remember this if you have had someone offer to link to you. Be sure you are consistent about what you ask them to write - choose a word - eg. nz online shopping - and stick with it (unless of course, you have loads of websites offering to link to you - then you would use both keywords). The other thing which I haven't pointed out - because I thought it was obvious - abbreviations are not taken as the whole word. For example - if you are using NZ stick with it. If you are using New Zealand stick with it - NZ and New Zealand are two different words - and will be taken as s
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