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Casual Articles - How to Make Search Engines Happy in 3 Easy Steps
As I wrote in one of my previous articles, the orange revolution has begun. RSS is here and it has taken the internet by storm. The number of webmasters becoming a part of this online revolution is growing on a fast pace. The reason is, RSS feeds have proved to increase traffic in a big way. And creating your own RSS feed would surely be a step towards tapping in a new source of traffic.However, just publishing your own RSS feed and waiting for miracles to happen won't work. In order to get those most wanted subscribers, RSS feeds need to be promoted and marketed in the right way. With a good dose of quality traffic directed towards your feed, long term subscriptions will definitely start pouring in.The following 6 ways wil
- Google spam report or via search-quality@google.com http://www.google.com/contact/spamreport.html
- AllTheWeb relevancy problem report (AllTheWeb is a Yahoo-owned company) http://www.alltheweb.com/info/contact/relevancy
- AltaVista search results manipulation report (or via Yahoo’s spam report) http://www.altavista.com/help/contact/search
- Yahoo spam report http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html
- AskJeeves spam report or via information@ask.com http://webk.ask.com/contactus
3) Build Sites for Visitors Rather than Search Engines
The methodologies may have changed over the years, but the same principles have always applied to "good" or “white hat” SEO. Build sites for humans,
Splogging is the creation of spam blogs, either automatically or manually. Spam is spam regardless of how it's done. The main idea behind splogging is to create as many websites as possible and fill them with links to a particular site that sells some product. As I was reading this description, I thought that this is what many people are doing with their blogs, site promotion. The difference between a splog and a legitimate blog used for site promotion is that splogs have no real content, generally no articles are written by the author of the splog, and splogs are created en masse. This means you will find the same content on several blogs if not hundreds to thousands of blogs. All of them filled with the same uninteresting useless conte
Does your web site make search engines happy? Despite all the negative hype lately, it’s pretty easy to design a web site that search engines will accept with open arms. All it takes is 3 easy steps:
1) Follow the Search Engine Guidelines
Nearly all search engines publish their own guidelines regarding the submission of sites, the type of sites they will accept and recommendations for optimized content. Google recently updated their Webmaster Guidelines - http://www.google.com/webmasters/guidelines.html - which cover the most common forms of deceptive or manipulative search engine behavior that they consider to be “spam”. They also published SEO Guidelines http://www.google.com/webmasters/seo.html – advice for webmasters to heed when choosing an SEO. Google was the first search engine to publicly acknowledge search engine optimizers in this fashion.
It’s not just Google publishing anti-spam guidelines. You’ll find them at the following search engine sites as well:
- MSN Search webmaster guidelines http://search.msn.com/docs/siteowner.aspx?t=SEARCH_WEBMASTER_REF_GuidelinesforOptimizingSite.htm
- AltaVista terms of use (AltaVista is a Yahoo-owned company) http://www.altavista.com/about/termsofuse
- Yahoo terms of service http://docs.yahoo.com/info/terms/
- Yahoo guidelines on search engine spam (covering AltaVista and AllTheWeb as well) http://help.yahoo.com/help/us/ysearch/deletions/deletions-05.html
- Yahoo definitions of search engine spam (covering AltaVista and AllTheWeb as well) http://help.yahoo.com/help/us/ysearch/deletions/deletions-04.html
- Yahoo content guidelines http://help.yahoo.com/help/us/ysearch/deletions/index.html
- AskJeeves / Teoma terms of service and spam policy http://about.ask.com/en/docs/about/terms_of_service.shtml
- AskJeeves / Teoma editorial guidelines http://about.ask.com/en/docs/about/editorial_guidelines.shtml
2) Avoid Spamming the Search Engines
Often, webmasters will use search engine spam techniques without even being aware that they are doing so. Or worse, web designers can – advertently or inadvertently - integrate techniques that could cause a site to be penalized in the site’s rankings in one or more engines, without the site owner’s knowledge of such penalties. The key to avoiding spamming the engines is research.
Keep track of the various search engine guidelines via the links above. Watch for any changes they make to these guidelines and tweak your site accordingly. Trawl the various webmaster and search engine forums regularly to ensure your site doesn’t use any of the latest methods that appear to be penalized. If you suspect your site has been penalized, remove the offending content, contact the engine concerned and ask to be reinstated.
Google actually encourage you to file a re-inclusion request via their Help Center - http://www.google.com/support/bin/request.py - and this post http://www.mattcutts.com/blog/reinclusion-request-howto/ by Google staffer Matt Cutts outlines what should be included.
Alternatively, here is a sample email template you can use instead:
-----------------------------------
Sample Re-inclusion Request Email
Dear [search engine name],
I am the owner of [your site URL].
I did not realize that participation in [spammy method] and [spammy SEO name] programs could cause problems for my website. I was assured that these techniques were search-engine-friendly by [your source for using spammy method].
I now understand that the practices used are not acceptable. I apologize for having allowed them to be placed on my website. I've removed the questionable pages and links from the site. I promise not to repeat such mistakes.
I am asking you to please consider reinstating my website, [your site URL] into the [search engine name] Index.
Sincerely,
[Your Name] ----------------------------------------------------------------------
To assist them to provide a high quality service, search engines encourage people to report search results they are dissatisfied with. If you spot some content spam or techniques that are clearly in breach of the search engine’s public guidelines, you can report it using these links:
- Google spam report or via search-quality@google.com http://www.google.com/contact/spamreport.html
- AllTheWeb relevancy problem report (AllTheWeb is a Yahoo-owned company) http://www.alltheweb.com/info/contact/relevancy
- AltaVista search results manipulation report (or via Yahoo’s spam report) http://www.altavista.com/help/contact/search
- Yahoo spam report http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html
- AskJeeves spam report or via information@ask.com http://webk.ask.com/contactus
3) Build Sites for Visitors Rather than Search Engines
The methodologies may have changed over the years, but the same principles have always applied to "good" or “white hat” SEO. Build sites for humans, n
This is an age, where having a website has become a necessity. If you don’t have one, you are surely lagging behind others. And it is not that having website is some sort of a fad. It is actually quite beneficial to have a website provided you know how to make use of it.How can a visitor to your know what they are supposed to do when they enter you website if you are not certain about it yourself. You should be very clear in your mind as to what your purpose of the website is and what you want visitors to your site to do. If you want them to call, sign up for your ezine or newsletter etc, do tell them so. You have to request them to take the action what you want them to take . Design your website with an opt in box on each ever
- MSN Search webmaster guidelines http://search.msn.com/docs/siteowner.aspx?t=SEARCH_WEBMASTER_REF_GuidelinesforOptimizingSite.htm
- AltaVista terms of use (AltaVista is a Yahoo-owned company) http://www.altavista.com/about/termsofuse
- Yahoo terms of service http://docs.yahoo.com/info/terms/
- Yahoo guidelines on search engine spam (covering AltaVista and AllTheWeb as well) http://help.yahoo.com/help/us/ysearch/deletions/deletions-05.html
- Yahoo definitions of search engine spam (covering AltaVista and AllTheWeb as well) http://help.yahoo.com/help/us/ysearch/deletions/deletions-04.html
- Yahoo content guidelines http://help.yahoo.com/help/us/ysearch/deletions/index.html
- AskJeeves / Teoma terms of service and spam policy http://about.ask.com/en/docs/about/terms_of_service.shtml
- AskJeeves / Teoma editorial guidelines http://about.ask.com/en/docs/about/editorial_guidelines.shtml
2) Avoid Spamming the Search Engines
Often, webmasters will use search engine spam techniques without even being aware that they are doing so. Or worse, web designers can – advertently or inadvertently - integrate techniques that could cause a site to be penalized in the site’s rankings in one or more engines, without the site owner’s knowledge of such penalties. The key to avoiding spamming the engines is research.
Keep track of the various search engine guidelines via the links above. Watch for any changes they make to these guidelines and tweak your site accordingly. Trawl the various webmaster and search engine forums regularly to ensure your site doesn’t use any of the latest methods that appear to be penalized. If you suspect your site has been penalized, remove the offending content, contact the engine concerned and ask to be reinstated.
Google actually encourage you to file a re-inclusion request via their Help Center - http://www.google.com/support/bin/request.py - and this post http://www.mattcutts.com/blog/reinclusion-request-howto/ by Google staffer Matt Cutts outlines what should be included.
Alternatively, here is a sample email template you can use instead:
-----------------------------------
Sample Re-inclusion Request Email
Dear [search engine name],
I am the owner of [your site URL].
I did not realize that participation in [spammy method] and [spammy SEO name] programs could cause problems for my website. I was assured that these techniques were search-engine-friendly by [your source for using spammy method].
I now understand that the practices used are not acceptable. I apologize for having allowed them to be placed on my website. I've removed the questionable pages and links from the site. I promise not to repeat such mistakes.
I am asking you to please consider reinstating my website, [your site URL] into the [search engine name] Index.
Sincerely,
[Your Name] ----------------------------------------------------------------------
To assist them to provide a high quality service, search engines encourage people to report search results they are dissatisfied with. If you spot some content spam or techniques that are clearly in breach of the search engine’s public guidelines, you can report it using these links:
- Google spam report or via search-quality@google.com http://www.google.com/contact/spamreport.html
- AllTheWeb relevancy problem report (AllTheWeb is a Yahoo-owned company) http://www.alltheweb.com/info/contact/relevancy
- AltaVista search results manipulation report (or via Yahoo’s spam report) http://www.altavista.com/help/contact/search
- Yahoo spam report http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html
- AskJeeves spam report or via information@ask.com http://webk.ask.com/contactus
3) Build Sites for Visitors Rather than Search Engines
The methodologies may have changed over the years, but the same principles have always applied to "good" or “white hat” SEO. Build sites for humans,
If you're looking for easy ways to make money fast, then you should learn how to harness the power of the internet. If you can learn about the right online methods to use, then you can make large quantities of money in a very short period of time without having to spend a dime in start-up cash.Does this sound too good to be true? Well, there is a catch. It will require the ability to be disciplined. There is no such thing as an "effortless" way to make cash -- every endeavour requires some effort. But in comparison to most jobs, the method I am about to outline is incredibly easy.First things first. Go to the Clickbank website and sign up as an affiliate (registration is free). Clickbank is like a halfway shop; people who h
Keep track of the various search engine guidelines via the links above. Watch for any changes they make to these guidelines and tweak your site accordingly. Trawl the various webmaster and search engine forums regularly to ensure your site doesn’t use any of the latest methods that appear to be penalized. If you suspect your site has been penalized, remove the offending content, contact the engine concerned and ask to be reinstated.
Google actually encourage you to file a re-inclusion request via their Help Center - http://www.google.com/support/bin/request.py - and this post http://www.mattcutts.com/blog/reinclusion-request-howto/ by Google staffer Matt Cutts outlines what should be included.
Alternatively, here is a sample email template you can use instead:
-----------------------------------
Sample Re-inclusion Request Email
Dear [search engine name],
I am the owner of [your site URL].
I did not realize that participation in [spammy method] and [spammy SEO name] programs could cause problems for my website. I was assured that these techniques were search-engine-friendly by [your source for using spammy method].
I now understand that the practices used are not acceptable. I apologize for having allowed them to be placed on my website. I've removed the questionable pages and links from the site. I promise not to repeat such mistakes.
I am asking you to please consider reinstating my website, [your site URL] into the [search engine name] Index.
Sincerely,
[Your Name] ----------------------------------------------------------------------
To assist them to provide a high quality service, search engines encourage people to report search results they are dissatisfied with. If you spot some content spam or techniques that are clearly in breach of the search engine’s public guidelines, you can report it using these links:
- Google spam report or via search-quality@google.com http://www.google.com/contact/spamreport.html
- AllTheWeb relevancy problem report (AllTheWeb is a Yahoo-owned company) http://www.alltheweb.com/info/contact/relevancy
- AltaVista search results manipulation report (or via Yahoo’s spam report) http://www.altavista.com/help/contact/search
- Yahoo spam report http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html
- AskJeeves spam report or via information@ask.com http://webk.ask.com/contactus
3) Build Sites for Visitors Rather than Search Engines
The methodologies may have changed over the years, but the same principles have always applied to "good" or “white hat” SEO. Build sites for humans,
There are a whole load of resources you can find on 'motivation'. Books, tapes, internet etc. Yet it need not be so complicated...Recently, I had the opportunity to show appreciation to someone. I was really surprised to hear back from her the following, "Are you being sarcastic?" It turned out that she had never been appreciated. No one had ever said a simple "Thank you" to her.That's it this week, notice good work and say thank you.When?When can you apply this? Well, it's easy to apply it to everything you see good in people and their performance. But, if it's been something you haven't made a habit of in the past, you need to be a bit smarter than that, to avoid your people wondering what's go
Alternatively, here is a sample email template you can use instead:
-----------------------------------
Sample Re-inclusion Request Email
Dear [search engine name],
I am the owner of [your site URL].
I did not realize that participation in [spammy method] and [spammy SEO name] programs could cause problems for my website. I was assured that these techniques were search-engine-friendly by [your source for using spammy method].
I now understand that the practices used are not acceptable. I apologize for having allowed them to be placed on my website. I've removed the questionable pages and links from the site. I promise not to repeat such mistakes.
I am asking you to please consider reinstating my website, [your site URL] into the [search engine name] Index.
Sincerely,
[Your Name] ----------------------------------------------------------------------
To assist them to provide a high quality service, search engines encourage people to report search results they are dissatisfied with. If you spot some content spam or techniques that are clearly in breach of the search engine’s public guidelines, you can report it using these links:
- Google spam report or via search-quality@google.com http://www.google.com/contact/spamreport.html
- AllTheWeb relevancy problem report (AllTheWeb is a Yahoo-owned company) http://www.alltheweb.com/info/contact/relevancy
- AltaVista search results manipulation report (or via Yahoo’s spam report) http://www.altavista.com/help/contact/search
- Yahoo spam report http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html
- AskJeeves spam report or via information@ask.com http://webk.ask.com/contactus
3) Build Sites for Visitors Rather than Search Engines
The methodologies may have changed over the years, but the same principles have always applied to "good" or “white hat” SEO. Build sites for humans,
Maybe you're just beginning to think about starting your home business, or perhaps you've taken the plunge and have found the perfect opportunity or business idea. Regardless of how far into the planning you are, there are some simple concepts to consider when you're the captain of your own ship. It's very easy when you work alone or on your own to loose track of time and become distracted by every phone call or email that you receive during the day. Although communication is important, being able to distinguish between what you must do immediately and what can wait is often difficult. When you own your own business, you're in charge of creating your own lively-hood, and when you aren't productive, you don't make money.Here are so
- Google spam report or via search-quality@google.com http://www.google.com/contact/spamreport.html
- AllTheWeb relevancy problem report (AllTheWeb is a Yahoo-owned company) http://www.alltheweb.com/info/contact/relevancy
- AltaVista search results manipulation report (or via Yahoo’s spam report) http://www.altavista.com/help/contact/search
- Yahoo spam report http://help.yahoo.com/help/us/ysearch/deletions/deletions-06.html
- AskJeeves spam report or via information@ask.com http://webk.ask.com/contactus
3) Build Sites for Visitors Rather than Search Engines
The methodologies may have changed over the years, but the same principles have always applied to "good" or “white hat” SEO. Build sites for humans, not search engines. Make the site as user friendly as possible, avoid the bells and whistles and include high quality, relevant content.
Wherever possible, include text-based content and navigation menus with simple, descriptive, well-written copy designed to convert your visitors into customers. Include keywords and phrases your audience would logically type in to search engines to find sites like yours. Only link to sites that are relevant to your target audience and spend some time on usability, making sure all your forms and shopping carts work.
Remember that what pleases a visitor is almost always what pleases a search engine too.
Copyright: Copyright © Kalena Jordan 2006
Web Address:http://www.searchenginecollege.com
Contact Author: mailto:kalena@high-search-engine-ranking.com
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