Casual Articles - Internet and Businesses Online

How To Become Prosperous And Stay That Way (Part 5)
This is part five in my series on prosperity. I practice these principles in my affiliate marketing endeavors and real life. Some of these may be relevant to you while others will not be. I hope you are enjoying the series so far. Keep coming back for the next installments. Tell your friends and family about this series because I believe there is something for everybody in here.Creating wealth in people’s lives is usually at the top of the list of their endea

to do too many things and end up doing none of them well.

6. Relevant Incoming Links.

The number of other sites that link to your site’s pages is important but the quality of those sites, and the text used in the link, carries much more weight with the search engines. For example, one relevant link from an “authority” site such as a .org, .gov, or a site that’s proven itself as a reliable source, provides more value than several links from unrelated or “unproven” sites.

Of course, there are other several other factors that go into determining a site’s ranking (far too many to go into here) but these are some of the most important.

They’re all easy to implemen

Dealing with Bankers and lenders
This information, excerpted from the book, "Understanding Small Business", to be published in the fall 2005, is used by SCORE in business counseling. For details contact your own banker.At some point every business must borrow money. Prepare yourself before you meet with prospective lenders and understand what lenders are looking for.The size of the investment. One major question is "How much"? Bankers consider some industries riskier than others and requir

I’ve looked at a lot of websites over the years and helped a lot of clients, and I’ve yet to meet anyone who is totally committed to making their site as successful as it could be.

This is particularly true when it comes to search engine optimization. Most online businesses make a half-hearted attempt to get better search engine rankings, but rarely implement anymore than one or two things that could really help make their site a success.

Which of the following does your website have?

1. Unique Page Titles.

Take a look at a selection of web pages that come up high in the search engine results for any search term and you’ll notice they all have one thing in common: unique page titles. Denoted by in HTML, page titles tell the search engines what your web page is about, and are thought to be a critical factor in how search engines determine the order in which pages are displayed in the search engine result pages (SERPS) for a specific search term.</p><p>2. Descriptive Keyword Links.</p><p>How do search engines find and index your site? They follow links from one page to another, indexing content as they go. If the links they follow contain keywords and phrases that are relevant to the page content, the search engines will boost the ranking of that page in their results. You should also use keywords and phrases in the site’s navigation (menu), as those terms are (or should be) highly relevant for the page they link to.</p><p>3. Keywords in Your On-page Copy.</p><p>If you want the search engines to know what your page is about, and rank it appropriately, you must scatter keywords throughout your on-page copy. Keywords in your copy establish your site’s relevance for words searchers use when they’re looking for your product or service.</p><p>4. Clean, Accessible Website Design.</p><p>Messy, bloated HTML code, 404 errors, re-directs, too many graphics, content hiding behind forms etc., all hinder the search engines’ ability to index your site. And if they can’t index it, they can’t rank it. Follow W3C’s accessibility guidelines when building your website. Better yet, ask your website designer what he knows about standards compliant website design. If he or she can’t answer, find someone who can.</p><p>5. Focused Site Topic.</p><p>It seems logical that the more focused your site is, the higher it will rank for related search terms. For example, a site that is focused on the sale of exercise mini-trampolines will probably do better for the search term “mini trampolines” than a site that tries to sell a number of unrelated or a selection of different exercise equipment. In addition, it makes sense to create specialty websites whenever possible. That way, you don’t fall into the trap of trying to do too many things and end up doing none of them well.</p><p>6. Relevant Incoming Links.</p><p>The number of other sites that link to your site’s pages is important but the quality of those sites, and the text used in the link, carries much more weight with the search engines. For example, one relevant link from an “authority” site such as a .org, .gov, or a site that’s proven itself as a reliable source, provides more value than several links from unrelated or “unproven” sites.</p><p>Of course, there are other several other factors that go into determining a site’s ranking (far too many to go into here) but these are some of the most important.</p><p>They’re all easy to implement<div style="float:left;position:relative;width:200px;padding:10px;"><a href="/article/73417/advice--Adsense-Money---How-to-Make-More-Money-by-Removing-Adsense.html"> Adsense Money - How to Make More Money by Removing Adsense</a><br>If you're looking for a quick way to make extra money from your website, chances are that you've chosen to use Google Adsense.It's quick and simple. Put a small chunk of code on your web pages and let Google figure out the best paying adverts to display to your site's visitors.The trouble is, the quickest and simplest way is also the one that makes you least cash in the long term.Figure it out: the majority of the advertisers using Adsense are making</div>mmon: unique page titles. Denoted by <title> in HTML, page titles tell the search engines what your web page is about, and are thought to be a critical factor in how search engines determine the order in which pages are displayed in the search engine result pages (SERPS) for a specific search term.</p><p>2. Descriptive Keyword Links.</p><p>How do search engines find and index your site? They follow links from one page to another, indexing content as they go. If the links they follow contain keywords and phrases that are relevant to the page content, the search engines will boost the ranking of that page in their results. You should also use keywords and phrases in the site’s navigation (menu), as those terms are (or should be) highly relevant for the page they link to.</p><p>3. Keywords in Your On-page Copy.</p><p>If you want the search engines to know what your page is about, and rank it appropriately, you must scatter keywords throughout your on-page copy. Keywords in your copy establish your site’s relevance for words searchers use when they’re looking for your product or service.</p><p>4. Clean, Accessible Website Design.</p><p>Messy, bloated HTML code, 404 errors, re-directs, too many graphics, content hiding behind forms etc., all hinder the search engines’ ability to index your site. And if they can’t index it, they can’t rank it. Follow W3C’s accessibility guidelines when building your website. Better yet, ask your website designer what he knows about standards compliant website design. If he or she can’t answer, find someone who can.</p><p>5. Focused Site Topic.</p><p>It seems logical that the more focused your site is, the higher it will rank for related search terms. For example, a site that is focused on the sale of exercise mini-trampolines will probably do better for the search term “mini trampolines” than a site that tries to sell a number of unrelated or a selection of different exercise equipment. In addition, it makes sense to create specialty websites whenever possible. That way, you don’t fall into the trap of trying to do too many things and end up doing none of them well.</p><p>6. Relevant Incoming Links.</p><p>The number of other sites that link to your site’s pages is important but the quality of those sites, and the text used in the link, carries much more weight with the search engines. For example, one relevant link from an “authority” site such as a .org, .gov, or a site that’s proven itself as a reliable source, provides more value than several links from unrelated or “unproven” sites.</p><p>Of course, there are other several other factors that go into determining a site’s ranking (far too many to go into here) but these are some of the most important.</p><p>They’re all easy to implemen<div style="float:right;position:relative;width:200px;padding:10px;"><a href="/article/41305/advice--How-To-Buy-Telecom-Equipments-For-Small-Businesses.html"> How To Buy Telecom Equipments For Small Businesses</a><br>Telecom companies have flooded the junk box and other means with their campaigns and commercials, thus making every offer look even more lucrative than the last one. Innovation and creativity seems to rule the flow. Every other promotional campaign has a new outlook promoted by various stars. However, in the entire bargain, it is extremely difficult for the end consumers to analyze the offerings of different telecom equipments, especially for small businesses whose entir</div>ion (menu), as those terms are (or should be) highly relevant for the page they link to.</p><p>3. Keywords in Your On-page Copy.</p><p>If you want the search engines to know what your page is about, and rank it appropriately, you must scatter keywords throughout your on-page copy. Keywords in your copy establish your site’s relevance for words searchers use when they’re looking for your product or service.</p><p>4. Clean, Accessible Website Design.</p><p>Messy, bloated HTML code, 404 errors, re-directs, too many graphics, content hiding behind forms etc., all hinder the search engines’ ability to index your site. And if they can’t index it, they can’t rank it. Follow W3C’s accessibility guidelines when building your website. Better yet, ask your website designer what he knows about standards compliant website design. If he or she can’t answer, find someone who can.</p><p>5. Focused Site Topic.</p><p>It seems logical that the more focused your site is, the higher it will rank for related search terms. For example, a site that is focused on the sale of exercise mini-trampolines will probably do better for the search term “mini trampolines” than a site that tries to sell a number of unrelated or a selection of different exercise equipment. In addition, it makes sense to create specialty websites whenever possible. That way, you don’t fall into the trap of trying to do too many things and end up doing none of them well.</p><p>6. Relevant Incoming Links.</p><p>The number of other sites that link to your site’s pages is important but the quality of those sites, and the text used in the link, carries much more weight with the search engines. For example, one relevant link from an “authority” site such as a .org, .gov, or a site that’s proven itself as a reliable source, provides more value than several links from unrelated or “unproven” sites.</p><p>Of course, there are other several other factors that go into determining a site’s ranking (far too many to go into here) but these are some of the most important.</p><p>They’re all easy to implemen<div style="float:left;position:relative;width:200px;padding:10px;"><a href="/article/47324/advice--When-Feedback-Gets-Personal.html"> When Feedback Gets Personal</a><br>The phrase ‘there’s something about Mary’ may conjure up all sorts of images for you, depending on whether or not you’ve seen the film of that name. But what if Mary’s one of your team, and the thing about her is her unique and rather unpleasant smell?Tackling a personal hygiene issue at work is never easy. Most people try to ignore it or hope that it’ll miraculously go away. But unfortunately it hasn’t, and it’s getting harder to ignore.Several other me</div>lity guidelines when building your website. Better yet, ask your website designer what he knows about standards compliant website design. If he or she can’t answer, find someone who can.</p><p>5. Focused Site Topic.</p><p>It seems logical that the more focused your site is, the higher it will rank for related search terms. For example, a site that is focused on the sale of exercise mini-trampolines will probably do better for the search term “mini trampolines” than a site that tries to sell a number of unrelated or a selection of different exercise equipment. In addition, it makes sense to create specialty websites whenever possible. That way, you don’t fall into the trap of trying to do too many things and end up doing none of them well.</p><p>6. Relevant Incoming Links.</p><p>The number of other sites that link to your site’s pages is important but the quality of those sites, and the text used in the link, carries much more weight with the search engines. For example, one relevant link from an “authority” site such as a .org, .gov, or a site that’s proven itself as a reliable source, provides more value than several links from unrelated or “unproven” sites.</p><p>Of course, there are other several other factors that go into determining a site’s ranking (far too many to go into here) but these are some of the most important.</p><p>They’re all easy to implemen<div style="float:left;position:relative;width:200px;padding:10px;"><a href="/article/28865/advice--How-To-Become-Prosperous-And-Stay-That-Way--Part-5-.html"> The Key To Successful Promotion</a><br>How to PromoteYour promoting your CD to radio takes a lot of organization and time management skills. Let me help organize your process. First you need to find radio stations that are willing to accept submissions from independent artists (Contact names, addresses, phone and email for radio stations across the globe are listed in Chapter 35 in my book The Indie Guide To Music, Marketing and Money” ISBN 978-0-9746229-4-1).You have to decide whether you are </div>to do too many things and end up doing none of them well.</p><p>6. Relevant Incoming Links.</p><p>The number of other sites that link to your site’s pages is important but the quality of those sites, and the text used in the link, carries much more weight with the search engines. For example, one relevant link from an “authority” site such as a .org, .gov, or a site that’s proven itself as a reliable source, provides more value than several links from unrelated or “unproven” sites.</p><p>Of course, there are other several other factors that go into determining a site’s ranking (far too many to go into here) but these are some of the most important.</p><p>They’re all easy to implement, so there’s really no excuse for not taking advantage of them especially if you want to make sure your site is found and visited by as many people as possible. Then all you’ll need to worry about is getting those people to buy something from you on a frequent basis.</p><p>And that’s really what it’s all about.</p><p>To your success,</p><p>Julia </p> </div> <div class="clear"></div> <p style="border:dotted 1px blue;padding:5px"> <b>HTTP = HTML link (for blogs, profiles,phorums): </b><br><a href="http://www.casualarticles.com/article/75834/casualarticles-6-Things-High-Ranking-Websites-Have-That-Yours-Doesnt.html">6 Things High Ranking Websites Have That Yours Doesn't</a><br><br> <b>BB link (for phorums):</b><br> [url=http://www.casualarticles.com/article/75834/casualarticles-6-Things-High-Ranking-Websites-Have-That-Yours-Doesnt.html]6 Things High Ranking Websites Have That Yours Doesn't[/url] </p> <p> <h1>Related Articles:</h1> <p><a class="related" href="http://www.casualarticles.com/article/24069/casualarticles-Communicating-When-A-Crisis-Strikes.html">Communicating When A Crisis Strikes</a></p> <p class="related_text">Crisis situations make special communication demands on organizations. One company dealt effectively with its crisis by responding quickly, apologizing, explaining what it was doing to fix the problem, and providing compensation to those affected. </p> <p><a class="related" href="http://www.casualarticles.com/article/35878/casualarticles-Increase-Your-Closing-Ratio.html">Increase Your Closing Ratio</a></p> <p class="related_text">Do you know how many of the opportunities in your pipeline you actually close? Do you know why some sales reps close 80% of their opportunities, but the average rep only closes 20%? </p> <p><a class="related" href="http://www.casualarticles.com/article/60632/casualarticles-Placing-Effective-Classified-Ads.html">Placing Effective Classified Ads</a></p> <p class="related_text">One of the most important business expenses that a company will entail is advertising expense. 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