Casual Articles - Internet and Businesses Online

Internet Marketing - A Maze In A Haze?
Internet marketing, website marketing, call it what you will, can be a bit like a maze. You charge off down one route......dead end. Someone sends you off down another route with a big smile on their face.......another dead end. Another route looks promising.......until it fizzles out and you reach another dead end. You can't cheat by looking over the hedge, it's about 20 feet high! A big ladder so you can get a good view? No, they've all been hidden. None left on the planet! Except those in the vaults of the internet gurus, you suspect.So, you keep going around this maze, and at every turn there's advertising, all about the maze itself, telling you about which way to go. Plans of the maze which, if you follow, may get you half way round, only to find you need to buy another plan to get the rest of the way. So

Keywords.
6. Find out how many pages are indexed.
7. Find possible author sites.
8. Submit your articles to article directories.

It would be impossible to do this software justice within the body of this article, that said let me try and give you some idea of what project1 can do for you and an idea of it's potential

Project 1-Analysing back links using a specified search engine.

Five Rules For Negotiating Online
Negotiating online is different from communicating in person. First of all, it is not done in real time. Communicating online is by definition a delayed process. One party sends an email and then waits for a response. Since you cannot see or hear the other person, you are getting all your cues from the online message. Because you are typing and thinking at the same time, it is easy to make mistakes which only get noticed after you have already sent it. Here are five rules that apply to negotiating via email.1) Set the tone.When you are sending your messages by email, that is the only thing the other side sees. The other party cannot see your face or look at your body language. Your emails will set the tone. Do not write everything in CAPITAL LETTERS. That is like shouting and is considered to be very rude

So what are off page optimization factors and why are they so important? A good question you may think and one that I shall endeavor to answer.

Ok, lets take a look at what these factors are:

1. Which websites link to you
2. The actual number of websites linking to you
3. The page title of the website linking to you
4. The anchor text used in the link linking to you
5. The number and type of links linking to the
websites that's linking to you.
6. The total number of links on the website linking
to you
7. Are the websites linking to you considered to be
an authority website by Google.

These are the main considerations which effect your position within the search engine rankings.

So what do we need to do to establish this information. Well lets take a look at one way to begin with.

Lets start by opening up a spreadsheet in Microsoft Excel. You will need to create columns for the following headings.

1. Linking Website
2. Anchor Text used
3. Page Rank
4. Link Popularity
5. Page Title
6. Number of Outbound links

The next step would be to enter our main Keyword into Google, visit lets say the top 10 sites for our chosen keyword and start collecting the information we require. You will need one spreadsheet per website visited.

So now we have a strategy to collect this information, but what do we do and what does it mean.

Well,linking website is websites that link to www.xxxx.com for example. You could do one of two things, visit Google or Yahoo and enter link:www.xxxx.com.

This would then provide you with a list which could well be a sizeable list if your looking at the top ranked site for your Keyword term.

Anchor text is the actual text used within the link linking to the specified site you are researching.

Page Rank is the actual Page rank provided through Google

The link popularity is the number of links that are pointing to the web page linking to your site you are researching.

Page Title is quite simply the Title of the page linking to the site you are researching.

It should not be forgotten how powerful it can be for pages including your keyword to be included within the page title.

The number of outbound links is the number of links located on the web page linking to your site under research.

So lets say that you manage to collect all of this data, what would we do next. You would need to calculate the percentage of sites containing your keyword in their page title, and also calculate the percentage of site which contain your keyword in the anchor text.

You would then have the data required to follow the strategy of the top ranking sites.

A lot to take in I know, but this was just to illustrate the magnitude of the task in finding and recording all of this data.

In an On-line business the ideal is to automate your business,keep the time spent on research to a minimum and spend time on more productive projects.

This can be achieved by using software, and although an initial expense is involved, you need to judge this against the long-term savings gained.

The software I would like to introduce to you is called Seoelite and the developer is Brad Callen, you may or may not have heard of Brad, if not he also developed a powerful Keyword research tool called Keyword Elite.

So why Seoelite, the first thing I noticed was it's Interface. With all of Brads Software the user is at the forefront of Brads mind when he develops his Software.

When the software opens you are presented with a number of clear options, the first of which involves selecting the type of project you would like:

The projects are:

1. Analysing back links using a specified search
engine.
2. Get links to your website.
3. Analyse All in Anchor,All in title and All in
text.
4. Verify that link partners are still linking back.
5. Find out where your site is ranked for a given
Keyword or Keywords.
6. Find out how many pages are indexed.
7. Find possible author sites.
8. Submit your articles to article directories.

It would be impossible to do this software justice within the body of this article, that said let me try and give you some idea of what project1 can do for you and an idea of it's potential

Project 1-Analysing back links using a specified search engine.

The Six R's for Changing MInds and Overcoming Resistance
This article borrows from Howard Gardner’s book, “Changing Minds” (2004). In order to get people in conflict to cooperate or collaborate sufficiently to settle or resolve their differences, and perhaps achieve reconciliation, it is necessary that they change their minds. The reason they are in dispute is because they are of two different minds about a particular thing, which is what they are fighting over. People do not change their minds easily. Some people are prepared to be burned at the stake, literally, rather than change their minds, or admit to a change of belief. People cling to the artifacts of their own minds with great stubbornness. This is called resistance. When a mediator seeks to bring parties together, she will encounter resistance. If there were no resistance, if changing minds was easy, there

or Text used
3. Page Rank
4. Link Popularity
5. Page Title
6. Number of Outbound links