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Casual Articles - Taking the Easier Route to Generating RSS Subscribers
You can make money by blogging - believe it or not!Making money by blogging is a very controversial topic in the blogging community, but the fact remains - several people have made a lot of money blogging (up to $US 1000 per week - which is a LOT of money in some countries).If you want to start a blog for free (or you don't know anything at all about computers) - go to www.blogger.com or www.wordpress.com and start a blog on one of the networks - for free - all you have to do is create a new user, choose the template you want & then you're ready to go - no money down!Done? Good - Now, you can make money on your blog in several ways :a) Advertisements on Blogs (Paid per Click) b) Affiliate Marketing (Paid per Sale or Lead) c) Writing a Blog for a Specific Company (Paid per Blog)I was going to place all of these points together,
When the user hovers his mouse above your RSS feed subscribe button, the script will display a long list of RSS readers that the visitors can use to directly subscribe to the feed. By simply clicking on the appropriate link, the user will quickly subscribe to the feed with the RSS reader he is currently using.
There's also a "What's this" link at the bottom of the list, but still many visitors will be put off by long list of RSS reader names they won't be able to understand, before even being motivated enough to click on the "What's this" link at the bottom.
But still, if you're targeting a more technical or internet oriented audiences, this just might do the trick.
The script is available from here: http://www.methodize.org/quicksub/
e] USING RSS AUTODISCOVERY
RSS Autodiscovery is a very nice feature that allows certain RSS Autodiscovery-enabled browsers to find a feed on your site and promptly offer the subscribe option to the visitor.
While most browsers still do not support this, FireFox for example does.
Using RSS Autodiscovery can't substitute the other options above, but it will serve you well for the small part of your audience that's using RSS Autodiscovery-enabled browsers.
How to use th
Running an advertising campaign can take much of your time, effort, and money. And if you are using direct mail marketing or advertising as a medium, you are bound to worry about many things like logistics, addresses, and the mailing system.Just generating a mailing list can be tedious and time-consuming. But with an agency to help you, you can sit back and count on effective and creative direct mail advertising.Agency ServicesThe success of an advertising campaign rests on the quality of the mailing list that you use. You must be able to target the right set of people to avoid wasting resources. People do tend to delete mail that seems to be selling them something. But if you reach the right audience, your communication will not be in vain. The advertising agency can procure the right list for you--one that features people with profiles im
In most cases your browser will simply display the XML code of the RSS feed ... which does not go far in making internet users comftorable with RSS.
Heck, if you didn't know what RSS was and clicked on an RSS button only to get a page full of code you don't understand, would that aid in turning you in to an RSS user?
Probably no. And much worse, you'd probably never consider clicking on one of those buttons again, at least not any time soon.
Consequently, if as a marketer you're trying to generate RSS subscribers, simply using an RSS subscribe button is the worst way to go for you and for the RSS industry as a whole as well.
So, what alternatives are there?
a] CREATE AN RSS PRESENTATION PAGE
If you're trying to generate RSS subscribers from your site and are targeting audiences that might not be farmiliar with RSS, you need at least a basic presentation of what RSS is on your site, and you need to link to that either directly from the RSS subscribe button or from a location right next to that button, like you can see on the MarketingStudies.net example.
On this page you should explain in easy-to-understand terms what RSS is, how your visitors can use it and how they'll benefit, and then provide links to some RSS readers and again links to your RSS feeds.
This page will be instrumental in telling your visitors about RSS and helping them subscribe to your feeds.
And of course, the feeds themselves and the RSS presentation page should be promoted in prominent locations on your website, especially directly below your e-mail e-zine subscription box and, if you're publishing topic oriented feeds, next to their respective topics on the site, just as Lockergnome.com is doing.
B] TRANSFORM AN RSS FEED IN TO XHTML
Having a link to an RSS presentation page right next to your RSS subscribe button does aid visitors in learning about RSS and helps them to subscribe, but it still doesn't solve the problem of a user actually clicking on an RSS feed button. That will still result in the visitor getting heaps of code he really won't know what to do with.
Going one step further, you can use XSL Transformations to make sure that the feed can in fact also be displayed in a browser (without making it useless for an RSS reader as well) ... and that with some additional information and instructions, such as a brief overview of RSS and a quick explanation on how the user can subscribe to this feed via an RSS reader.
I don't want to get technical here, so to see what I mean simply click on this link (via FeedBurner): http://feeds.feedburner.com/BurnThisRSS2
This is basically an RSS feed, which has been transformed in order to be displayed in a Web browser with some additional information, but can still be subscribed to via every RSS reader as well.
Some feed maintanance and publishing services such as FeedBurner already provide this functionality "out-of-the-box", without you having to do practically anything. All you need to do is register for their free service, enter your feed and then get this link, which you will place "behind" the RSS subscribe button on your site, as a link, instead of a direct link to your RSS feed.
If you don't want to use a third-party service like FeedBurner, you can actually do the XSL Transformations by yourself. More information on how to do this is available at Wikiedia (http://en.wikipedia.org/wiki/Xslt).
c] TAKING THE MIDDLE ROAD: SMARTER SUBSCRIBE BUTTONS
If you don't want to use a third-party service such as FeedBurner or if your RSS vendor does not provide this functionality or if you don't want to be bothered with doing XSLT by yourself, there is actually an alternative you can use.
David Battino at MacDevCenter.com (http://www.macdevcenter.com/pub/wlg/7821) just wrote a simple piece of code you can use instead of the typical link to your RSS feed behind the RSS feed subscription button, which will, after you click on the link, display a simple message saying that in order to subscribe to the feed you need to copy and paste this URL in your your RSS reader.
This certainly doesn't go very far in making RSS more user-friendly, as the notification really can't be used to explain what RSS is and why your visitors should use it, but it at least saves the visitor from getting the XML code in his browser and hating RSS before he or she even find out what it is.
The simple code to do so is http://www.macdevcenter.com/pub/wlg/7821
Also, do not forget about using buttons like Add To MyYahoo!, since many MyYahoo! users for example don’t know what RSS is, but they will use this button to subscribe.
d] TARGETING EXISTING RSS USERS
If you're targeting existing RSS users or at least users that won't be put off by a long list of names they won't be able to understand, using the free script from Methodize.org might be the solution.
When the user hovers his mouse above your RSS feed subscribe button, the script will display a long list of RSS readers that the visitors can use to directly subscribe to the feed. By simply clicking on the appropriate link, the user will quickly subscribe to the feed with the RSS reader he is currently using.
There's also a "What's this" link at the bottom of the list, but still many visitors will be put off by long list of RSS reader names they won't be able to understand, before even being motivated enough to click on the "What's this" link at the bottom.
But still, if you're targeting a more technical or internet oriented audiences, this just might do the trick.
The script is available from here: http://www.methodize.org/quicksub/
e] USING RSS AUTODISCOVERY
RSS Autodiscovery is a very nice feature that allows certain RSS Autodiscovery-enabled browsers to find a feed on your site and promptly offer the subscribe option to the visitor.
While most browsers still do not support this, FireFox for example does.
Using RSS Autodiscovery can't substitute the other options above, but it will serve you well for the small part of your audience that's using RSS Autodiscovery-enabled browsers.
How to use thi
Beginning with Dible’s Up Your Own Organization several decades ago, business plans have been nearly sacred tools in communicating with potential lenders and investors.Now the electronic age has brought an avalanche of new gizmos to the equation, such as CDs, emails, and online business plans. A cell phone number has become as essential as a business land line.Just how useful are these gizmos, really? In truth, by themselves, they are just not very useful at all.For instance, it is not unusual for me to receive emails with business plans attached. Some come with a cover note in the email, some don’t. They all get trashed without being opened.What the dickens makes that entrepreneur think that I’m going to spend my time and money to open the business plan, print it on my printer, and then cheerfully read it, especially when I migh
This page will be instrumental in telling your visitors about RSS and helping them subscribe to your feeds.
And of course, the feeds themselves and the RSS presentation page should be promoted in prominent locations on your website, especially directly below your e-mail e-zine subscription box and, if you're publishing topic oriented feeds, next to their respective topics on the site, just as Lockergnome.com is doing.
B] TRANSFORM AN RSS FEED IN TO XHTML
Having a link to an RSS presentation page right next to your RSS subscribe button does aid visitors in learning about RSS and helps them to subscribe, but it still doesn't solve the problem of a user actually clicking on an RSS feed button. That will still result in the visitor getting heaps of code he really won't know what to do with.
Going one step further, you can use XSL Transformations to make sure that the feed can in fact also be displayed in a browser (without making it useless for an RSS reader as well) ... and that with some additional information and instructions, such as a brief overview of RSS and a quick explanation on how the user can subscribe to this feed via an RSS reader.
I don't want to get technical here, so to see what I mean simply click on this link (via FeedBurner): http://feeds.feedburner.com/BurnThisRSS2
This is basically an RSS feed, which has been transformed in order to be displayed in a Web browser with some additional information, but can still be subscribed to via every RSS reader as well.
Some feed maintanance and publishing services such as FeedBurner already provide this functionality "out-of-the-box", without you having to do practically anything. All you need to do is register for their free service, enter your feed and then get this link, which you will place "behind" the RSS subscribe button on your site, as a link, instead of a direct link to your RSS feed.
If you don't want to use a third-party service like FeedBurner, you can actually do the XSL Transformations by yourself. More information on how to do this is available at Wikiedia (http://en.wikipedia.org/wiki/Xslt).
c] TAKING THE MIDDLE ROAD: SMARTER SUBSCRIBE BUTTONS
If you don't want to use a third-party service such as FeedBurner or if your RSS vendor does not provide this functionality or if you don't want to be bothered with doing XSLT by yourself, there is actually an alternative you can use.
David Battino at MacDevCenter.com (http://www.macdevcenter.com/pub/wlg/7821) just wrote a simple piece of code you can use instead of the typical link to your RSS feed behind the RSS feed subscription button, which will, after you click on the link, display a simple message saying that in order to subscribe to the feed you need to copy and paste this URL in your your RSS reader.
This certainly doesn't go very far in making RSS more user-friendly, as the notification really can't be used to explain what RSS is and why your visitors should use it, but it at least saves the visitor from getting the XML code in his browser and hating RSS before he or she even find out what it is.
The simple code to do so is http://www.macdevcenter.com/pub/wlg/7821
Also, do not forget about using buttons like Add To MyYahoo!, since many MyYahoo! users for example don’t know what RSS is, but they will use this button to subscribe.
d] TARGETING EXISTING RSS USERS
If you're targeting existing RSS users or at least users that won't be put off by a long list of names they won't be able to understand, using the free script from Methodize.org might be the solution.
When the user hovers his mouse above your RSS feed subscribe button, the script will display a long list of RSS readers that the visitors can use to directly subscribe to the feed. By simply clicking on the appropriate link, the user will quickly subscribe to the feed with the RSS reader he is currently using.
There's also a "What's this" link at the bottom of the list, but still many visitors will be put off by long list of RSS reader names they won't be able to understand, before even being motivated enough to click on the "What's this" link at the bottom.
But still, if you're targeting a more technical or internet oriented audiences, this just might do the trick.
The script is available from here: http://www.methodize.org/quicksub/
e] USING RSS AUTODISCOVERY
RSS Autodiscovery is a very nice feature that allows certain RSS Autodiscovery-enabled browsers to find a feed on your site and promptly offer the subscribe option to the visitor.
While most browsers still do not support this, FireFox for example does.
Using RSS Autodiscovery can't substitute the other options above, but it will serve you well for the small part of your audience that's using RSS Autodiscovery-enabled browsers.
How to use th
With all the headlines about corruption in business and government, many believe that honesty is allusive. However, honesty can improve your customer service. This past week I realized the power of honesty specific to customer service. Let me share two real examples to illustrate this point.During a return from a meeting with a client, I stopped in a national restaurant chain where I have consistently experienced good food and fast service no matter how busy the restaurant was. After placing the order, I watched others being seated and then noticed that they were receiving their food orders while I was still awaiting. Finally, I asked for my waitress and then the manager suddenly appeared with my order. He asked if everything was OK and I took him at his word and responded "No." Then, I shared with him that I had been waiting over 20 minutes and watch
I don't want to get technical here, so to see what I mean simply click on this link (via FeedBurner): http://feeds.feedburner.com/BurnThisRSS2
This is basically an RSS feed, which has been transformed in order to be displayed in a Web browser with some additional information, but can still be subscribed to via every RSS reader as well.
Some feed maintanance and publishing services such as FeedBurner already provide this functionality "out-of-the-box", without you having to do practically anything. All you need to do is register for their free service, enter your feed and then get this link, which you will place "behind" the RSS subscribe button on your site, as a link, instead of a direct link to your RSS feed.
If you don't want to use a third-party service like FeedBurner, you can actually do the XSL Transformations by yourself. More information on how to do this is available at Wikiedia (http://en.wikipedia.org/wiki/Xslt).
c] TAKING THE MIDDLE ROAD: SMARTER SUBSCRIBE BUTTONS
If you don't want to use a third-party service such as FeedBurner or if your RSS vendor does not provide this functionality or if you don't want to be bothered with doing XSLT by yourself, there is actually an alternative you can use.
David Battino at MacDevCenter.com (http://www.macdevcenter.com/pub/wlg/7821) just wrote a simple piece of code you can use instead of the typical link to your RSS feed behind the RSS feed subscription button, which will, after you click on the link, display a simple message saying that in order to subscribe to the feed you need to copy and paste this URL in your your RSS reader.
This certainly doesn't go very far in making RSS more user-friendly, as the notification really can't be used to explain what RSS is and why your visitors should use it, but it at least saves the visitor from getting the XML code in his browser and hating RSS before he or she even find out what it is.
The simple code to do so is http://www.macdevcenter.com/pub/wlg/7821
Also, do not forget about using buttons like Add To MyYahoo!, since many MyYahoo! users for example don’t know what RSS is, but they will use this button to subscribe.
d] TARGETING EXISTING RSS USERS
If you're targeting existing RSS users or at least users that won't be put off by a long list of names they won't be able to understand, using the free script from Methodize.org might be the solution.
When the user hovers his mouse above your RSS feed subscribe button, the script will display a long list of RSS readers that the visitors can use to directly subscribe to the feed. By simply clicking on the appropriate link, the user will quickly subscribe to the feed with the RSS reader he is currently using.
There's also a "What's this" link at the bottom of the list, but still many visitors will be put off by long list of RSS reader names they won't be able to understand, before even being motivated enough to click on the "What's this" link at the bottom.
But still, if you're targeting a more technical or internet oriented audiences, this just might do the trick.
The script is available from here: http://www.methodize.org/quicksub/
e] USING RSS AUTODISCOVERY
RSS Autodiscovery is a very nice feature that allows certain RSS Autodiscovery-enabled browsers to find a feed on your site and promptly offer the subscribe option to the visitor.
While most browsers still do not support this, FireFox for example does.
Using RSS Autodiscovery can't substitute the other options above, but it will serve you well for the small part of your audience that's using RSS Autodiscovery-enabled browsers.
How to use th
If you’ve done much web research about setting up a limited liability company, or llc, you’ve seen the advertisements that tout Nevada. The pitch is pretty simple. Because Nevada doesn’t levy an income tax on individuals or corporations, you should form your llc in Nevada. The implied promise is that you’ll save big on state income taxes.Okay. Don’t get me wrong. I like saving income taxes as much as the next tax accountant. But the Nevada llc formation question is trickier than most new entrepreneurs seem to understand.Unless all of your business activity is in Nevada—and it probably isn’t unless you’re a Nevada resident operating a business in Nevada—you’ll need to apportion your business income among the states where you operate.This apportionment amounts to a three-step process as outlined in the paragraphs that follow. To make the step
David Battino at MacDevCenter.com (http://www.macdevcenter.com/pub/wlg/7821) just wrote a simple piece of code you can use instead of the typical link to your RSS feed behind the RSS feed subscription button, which will, after you click on the link, display a simple message saying that in order to subscribe to the feed you need to copy and paste this URL in your your RSS reader.
This certainly doesn't go very far in making RSS more user-friendly, as the notification really can't be used to explain what RSS is and why your visitors should use it, but it at least saves the visitor from getting the XML code in his browser and hating RSS before he or she even find out what it is.
The simple code to do so is http://www.macdevcenter.com/pub/wlg/7821
Also, do not forget about using buttons like Add To MyYahoo!, since many MyYahoo! users for example don’t know what RSS is, but they will use this button to subscribe.
d] TARGETING EXISTING RSS USERS
If you're targeting existing RSS users or at least users that won't be put off by a long list of names they won't be able to understand, using the free script from Methodize.org might be the solution.
When the user hovers his mouse above your RSS feed subscribe button, the script will display a long list of RSS readers that the visitors can use to directly subscribe to the feed. By simply clicking on the appropriate link, the user will quickly subscribe to the feed with the RSS reader he is currently using.
There's also a "What's this" link at the bottom of the list, but still many visitors will be put off by long list of RSS reader names they won't be able to understand, before even being motivated enough to click on the "What's this" link at the bottom.
But still, if you're targeting a more technical or internet oriented audiences, this just might do the trick.
The script is available from here: http://www.methodize.org/quicksub/
e] USING RSS AUTODISCOVERY
RSS Autodiscovery is a very nice feature that allows certain RSS Autodiscovery-enabled browsers to find a feed on your site and promptly offer the subscribe option to the visitor.
While most browsers still do not support this, FireFox for example does.
Using RSS Autodiscovery can't substitute the other options above, but it will serve you well for the small part of your audience that's using RSS Autodiscovery-enabled browsers.
How to use th
At some point in our lives, we all find a reason to look for a means of bringing in a little extra income – whether it be to pay off a debt, buy a special present for a loved one, or just to be able to treat ourselves to a little something special.Not surprisingly, one of the best ways to earn some extra cash revolves around the fact that we are all consumers. This is one qualification which all of us have, and we practice this skill on a daily basis. There are companies out there who are willing to pay for that experience - and some of them pay quite well too.Mystery Shopping involves you as the shopper carrying out a transaction (which could be in a restaurant, shop or bank, or even just making a telephone call) and then reporting back on your experience regarding the speed/quality of service, efficiency, consistency, cleanliness etc.. There
When the user hovers his mouse above your RSS feed subscribe button, the script will display a long list of RSS readers that the visitors can use to directly subscribe to the feed. By simply clicking on the appropriate link, the user will quickly subscribe to the feed with the RSS reader he is currently using.
There's also a "What's this" link at the bottom of the list, but still many visitors will be put off by long list of RSS reader names they won't be able to understand, before even being motivated enough to click on the "What's this" link at the bottom.
But still, if you're targeting a more technical or internet oriented audiences, this just might do the trick.
The script is available from here: http://www.methodize.org/quicksub/
e] USING RSS AUTODISCOVERY
RSS Autodiscovery is a very nice feature that allows certain RSS Autodiscovery-enabled browsers to find a feed on your site and promptly offer the subscribe option to the visitor.
While most browsers still do not support this, FireFox for example does.
Using RSS Autodiscovery can't substitute the other options above, but it will serve you well for the small part of your audience that's using RSS Autodiscovery-enabled browsers.
How to use this?
Simply place the following piece of code in to the HEAD section of the HTML code of your webpages:
[link rel="alternate" type="application/rss+xml" title="RSS" href="http://rssdiary.marketingstudies.net/index.xml" /]
And don’t forget to replace the [ and ] characters with < and >.
f] STRONG COPY
No matter how many times we write this, it still needs repeating. The best way to get your visitors to subscribe is to entice them to do so with strong copy that provides clear and valuable benefits, explaining to the visitor exactly why he needs to subscribe to exactly your RSS feed.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.casualarticles.com/article/74738/casualarticles-Taking-the-Easier-Route-to-Generating-RSS-Subscribers.html">Taking the Easier Route to Generating RSS Subscribers</a>
BB link (for phorums):
[url=http://www.casualarticles.com/article/74738/casualarticles-Taking-the-Easier-Route-to-Generating-RSS-Subscribers.html]Taking the Easier Route to Generating RSS Subscribers[/url]
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