Casual Articles - Internet and Businesses Online

Clients...Do You Really Need Them?
Running a successful business takes a lot of energy and there are so many areas that as a business owner you need to pay attention too.It's not enough to spend heaps of time, money and resources into getting buyers for your goods and services and then leaving those clients/customers to their own devices.If you want to work less, have more time and make more money one very important aspect you have to take care of on an ongoing basis is nurturing those people who are prepared to spend their money with you.You cannot afford to take their money, sell the goods or perform the services and then hope they will call you when they need too.The HairdresserA couple of weeks ago I visited my hairdresser for my regular appointment. Now I have been loya

earched:

http://news.google.com/news?sourceid=navclient&ie=UTF-8&rls=GGLJ,GGLJ:2006-37,GGLJ:en&oe=UTF-8&tab=wn&q=builder+magazine&output=rss

From this information, I can quickly and simply reproduce a Google News RSS URL for each item in my list quickly and easily in Excel.

I then do the following (which is more clearly illustrated in the attached spreadsheet that

Exploring How The Internet Can Help You!
The key to building a successful business online or offline is to look for an exsisting market that needs something you can offer them. Find the problem FIRST before you start trying to find the solution.Some of the things you would do before deciding to go online is to:BRAINSTORM A LIST OF POSSIBLE MARKETSFor example, if one of your interests is scrapbooking, you need to identify markets that relate to scrapbooking. These could be artists, painters, people who own art stores etc. Or, if your a gardener, you will need to look at areas related to gardening - landscapers or casual gardeners.Once you have brainstormed a list of general markets for one of your five interests do the same for the other four.GET STARTED WITH SEARCH ENGINESI

My current employer is an executive search firm recruiting candidates for the real estate development and construction industries. I lead their internet marketing efforts; I also am in charge of market research. If I can deliver competitive industry intelligence to the recruiters in our office, they can utilize it to match executive job candidates with employers who need them but can?t find them on their own.

The Challenge

There are a very large number of companies worthy of being tracked by my company. ENR (Engineering News & Record) creates different authoritative topic-specific lists containing names of the biggest commercial construction firms. Builder Online lists the largest residential homebuilding firms. Between these two sources, I?ve identified about 1,700 companies where it would be valuable to track each & every news story about them. Fortunately, on any given day, only a small percentage of these companies will make noteworthy news…however, in order to make sure I catch all the valuable information, I need to monitor all of them.

Most logically, I would have to implement some sort of RSS solution in order to track 1,700 companies. Manual entry of 1,700 feeds into a feedreader isn?t an option; I don?t have any programming skills; and I don?t have a budget to find someone to program a solution.

So what did I do?

The Solution: Part 1

When I examined a typical Google News RSS URL, I can determine that the only variable information within each lengthy URL is the term being searched:

http://news.google.com/news?sourceid=navclient&ie=UTF-8&rls=GGLJ,GGLJ:2006-37,GGLJ:en&oe=UTF-8&tab=wn&q=builder+magazine&output=rss

From this information, I can quickly and simply reproduce a Google News RSS URL for each item in my list quickly and easily in Excel.

I then do the following (which is more clearly illustrated in the attached spreadsheet that I

How to Find a Great Bargain on Ebay
The huge internet marketplace known as eBay has definitely taken the world by storm. While it's no secret you can find great buys on eBay, many people who are new to the whole internet shopping mall concept are a little unsure where to begin their bargain hunting. Thankfully, there are a few general guidelines to follow in order to snipe those great deals you find on eBay, as well as how to search for bargain buys no matter what you're looking for. Anyone can find great deals on eBay; it's simply a matter of knowing where to look and how to find what you're searching for.First and foremost, you'll want to search for great deals during times no one else will be shopping. Major holidays and late hours during the middle of the night are optimum times for finding great de

n?t find them on their own.

The Challenge

So what did I do?

The Solution: Part 1

When I examined a typical Google News RSS URL, I can determine that the only variable information within each lengthy URL is the term being searched:

http://news.google.com/news?sourceid=navclient&ie=UTF-8&rls=GGLJ,GGLJ:2006-37,GGLJ:en&oe=UTF-8&tab=wn&q=builder+magazine&output=rss

From this information, I can quickly and simply reproduce a Google News RSS URL for each item in my list quickly and easily in Excel.

I then do the following (which is more clearly illustrated in the attached spreadsheet that

Tips to an Effective E-Mail Marketing Campaign
Promoting one’s business takes a lot of genuine thinking in order to properly sell your product. A businessperson may take any form of marketing just so his product may capture potential consumers. One of the most potent businesses marketing strategies is through e-mail Marketing. So easy as it seems like, there are several things that one should remember, though, when indulging into such marketing activity.The legality of sending e-mail is still in limbo. Remember that there are some countries, which have tight rulings about such activity. Be cautious of this so as not to get into trouble.One should also remember to properly determine the target audience before sending your e-mail. By doing this, you have an increased probability to capturing a better a

ified about 1,700 companies where it would be valuable to track each & every news story about them. Fortunately, on any given day, only a small percentage of these companies will make noteworthy news…however, in order to make sure I catch all the valuable information, I need to monitor all of them.

So what did I do?

The Solution: Part 1

When I examined a typical Google News RSS URL, I can determine that the only variable information within each lengthy URL is the term being searched:

http://news.google.com/news?sourceid=navclient&ie=UTF-8&rls=GGLJ,GGLJ:2006-37,GGLJ:en&oe=UTF-8&tab=wn&q=builder+magazine&output=rss

From this information, I can quickly and simply reproduce a Google News RSS URL for each item in my list quickly and easily in Excel.

I then do the following (which is more clearly illustrated in the attached spreadsheet that

Violence Prevention: Work Place Planning Principles
The FBI suggest that prevention and/or management of work place violence begins with having a plan of prepared policies, practices and structures in place to spot and defuse potential dangers before violence develops.Important principles in forming an effective work place violence strategy include:· There must be support from the top. If a company's senior executives are not truly committed to a prevention program, it is unlikely to be effectively implemented.· There is no one-size-fits-all strategy. Effective plans share a number of features, but a good plan must be tailored to the needs, resources, and circumstances of a particular work force.· A plan should be proactive, not reactive.· A plan should take into account the workplace cultur

track 1,700 companies. Manual entry of 1,700 feeds into a feedreader isn?t an option; I don?t have any programming skills; and I don?t have a budget to find someone to program a solution.

So what did I do?

The Solution: Part 1

When I examined a typical Google News RSS URL, I can determine that the only variable information within each lengthy URL is the term being searched:

http://news.google.com/news?sourceid=navclient&ie=UTF-8&rls=GGLJ,GGLJ:2006-37,GGLJ:en&oe=UTF-8&tab=wn&q=builder+magazine&output=rss

From this information, I can quickly and simply reproduce a Google News RSS URL for each item in my list quickly and easily in Excel.

I then do the following (which is more clearly illustrated in the attached spreadsheet that

From Boring to Interesting - Making Training Effective
Being a good trainer requires experience and skill. Experience comes from practice and skill from learning the theories, applying them, getting feedback and consciously improving.Some things that will help you improve are: Know your target audience - what's in it for them? What do they expect? Why are they attending your training? Sometimes go back to basics - it's a good chance to reevaluate your performance Find ways to generate interaction and get your participants doing something Provide as much variety as practicable Demonstrate where possible - it will save many words Use humour wherever possible. If associated with analogies, this can help participants recall specifics Consider your training as a marketing e

earched:

http://news.google.com/news?sourceid=navclient&ie=UTF-8&rls=GGLJ,GGLJ:2006-37,GGLJ:en&oe=UTF-8&tab=wn&q=builder+magazine&output=rss

From this information, I can quickly and simply reproduce a Google News RSS URL for each item in my list quickly and easily in Excel.

I then do the following (which is more clearly illustrated in the attached spreadsheet that I strongly encourage you to download by clicking this link):

1) Once I open Excel, I place my entire list of relevant companies into Column B.

2) In Column A, I place the first portion of the Google RSS URL (from http:// up to the variable portion).

3) In Column C, I place the final portion of the URL (&output=rss).

4) I also know from experience that in order to make my feed as relevant as possible, I want to use exact match wherever I can. “%22” is the symbol used for “quote”. I append “%22” as the last characters in Column A and the first characters in Column C.

5) I make sure that the code in Columns A & C is copied onto every row containing a relevant company in Column B.

I also need to perform the following global steps in Column B:

1) Replace “space” and “&” with “+”
2) Replace “++” with “+”
3) Delete all instances of “apostrophe”.

Here comes the fun part:

1) I widen the columns so that there is plenty of white space to the right of the text in each column.
2) I save the document as a Formatted Text Space Delimited (.prn) document.
3) I reopen the document, choose “Delimited”, click “Next”, and then click “Finish”.
4) I then globally replace “space” with nothing, generating the list of long RSS URL?s.

The Solution: Part 2
(…catches breath…)

In each of the feed readers I?ve used, I?ve noticed that one can bulk import feeds into them if they are in OPML, something I admit to not understanding too well. I realized that i

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.casualarticles.com/article/74589/casualarticles-The-Google-News-RSS-Feed--Google-Reader-Mashup.html">The Google News RSS Feed / Google Reader Mashup</a>

BB link (for phorums):
[url=http://www.casualarticles.com/article/74589/casualarticles-The-Google-News-RSS-Feed--Google-Reader-Mashup.html]The Google News RSS Feed / Google Reader Mashup[/url]

Have you ever had a toner spill? This article will give you some ways to clean up and prevent toner spills.

Good reasons why you should plan your envelope with the same care as the design and copy.

This article's purpose is to provide the affiliate marketer with information on an alternative method that is better suited to help the average Joe make a sizable income.

Tags

Links

Casual Articles - The Google News RSS Feed / Google Reader Mashup

Related Articles: