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Casual Articles - What Does the Back of Your Business Card Say?
If you think that your company will build a brand name on its own and will lead you to a profitable future, think again. Perhaps you are loosing something.It takes a lot of hard work, intricate planning along with proper and timely implementation of the process plan to create and maintain a sellable brand image.
You can offer a quiz (or checklist) that will stimulate thi
I had a discussion with Erik Lie about the experiences with Stock Options Backdating (SOBD) and the economic impact of his work. According to Erik, at least 15% of the stock options grants between 1996 to August, 2002,were backdated. Some were within 30 days of the grant date, others more egregious. The number of companies t
Use the back of your card to expand and reaffirm your selling sentence (which should be prominent on the front of your card).
If your Selling Sentence is "Where You Save 20% on Power Tools Everyday", use the space on the back to list the brands on sale every day. Another solid impression about you and your business.
You can use the back of your card to explain the high points of your business, quote happy customers or list the products you offer. If you quote, be sure to get permission. Implied permission is when you use a sentence with quotes around it and no attribution.
No need to fill the back edge to edge, but put something there that will work for you. Judicious use of white space front and back is the mark of a professional. Ever notice the isles in an expensive store are wider than Wal-Mart?
Find a way to work your name into what you put on the back. The back is an ad for you, a mobile marketing piece. Without your name there, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.
You can offer a quiz (or checklist) that will stimulate thi
Indiana payroll has some unique aspects and conditions. Some of the details and laws are set out in this article including information concerning: tax withholding and reporting; unemployment insurance taxes and reporting; wage and hour laws; and child support withholding.The Indiana State Agency that oversees the
You can use the back of your card to explain the high points of your business, quote happy customers or list the products you offer. If you quote, be sure to get permission. Implied permission is when you use a sentence with quotes around it and no attribution.
No need to fill the back edge to edge, but put something there that will work for you. Judicious use of white space front and back is the mark of a professional. Ever notice the isles in an expensive store are wider than Wal-Mart?
Find a way to work your name into what you put on the back. The back is an ad for you, a mobile marketing piece. Without your name there, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.
You can offer a quiz (or checklist) that will stimulate thi
A good office {even if it is a home office) is one that is well organized and tidy, such that it creates an atmosphere that is suitable for working efficiently and effectively. The importance of a tidy, clutter-free office cannot be overstated in maximizing productivity and setting oneself well on the path to success.
No need to fill the back edge to edge, but put something there that will work for you. Judicious use of white space front and back is the mark of a professional. Ever notice the isles in an expensive store are wider than Wal-Mart?
Find a way to work your name into what you put on the back. The back is an ad for you, a mobile marketing piece. Without your name there, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.
You can offer a quiz (or checklist) that will stimulate thi
When it comes to promoting your business, keyrings are a great way to get your name out there to customers and show them that you have an interest in their lives and in their needs. You will have to show them that you understand their tastes and want to give them something classy to remind them of you, and for that, metal p
Find a way to work your name into what you put on the back. The back is an ad for you, a mobile marketing piece. Without your name there, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.
You can offer a quiz (or checklist) that will stimulate thi
Do you ever feel like your mind is a million miles away? You can watch someone in a meeting who is “somewhere else,” and they have a far-away, glassy look to the eye. You know they are not hearing a word of what is being said. They may be with you physically, but their minds are somewhere else, thinking about some meetin
You can offer a quiz (or checklist) that will stimulate thinking and prompt a call to you.
Some folks put valuable information on the back (police, fire, hospital phone numbers, a calendar, or a football schedule). Some cards use handy tips or conversion tables or charts.
Turn the back of your card into a coupon. When they redeem the coupon, give them another card.
Another clever idea is to print the back of the card with enough space for you to give your prospect your direct number or your private 800 number by hand writing it in the space on the back.
"Here, let me give you my PRIVATE number" indicates in not so subtle tones not everyone gets that number or you would have printed it on there for all to see. The chance of that card making it back to the prospect's desk are 10 times better than a ho hum card.
If you use color on the front, the back can be done in black and white. Information is usually presented in black and white. Nice physiological touch, and less expensive, too.
Di
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