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Casual Articles - Why Almost Everyone is Wrong about Google Alternatives
Smaller companies don’t always have the budget - or inclination - to retain a PR hotshot to tell the world about their business success, but that doesn’t mean they aren’t a ready source of news.The problem is it’s often dull news which is ignored by all except the industry press and quite rightly so in most cases. If you land a contract, you issue a press release. If you take on a new senior sales rep, you issue a press release. Attending an exhibition? Press release, natch. These are simply announcements that you are doing what you do, that it’s business as usual.With a little lateral thinking, however, you c
Overall, I'm impressed with Enhance Interactive's service and prices, which I've found to cost only 20%-30% what a Google click would cost for the same keyword. I suggest you give them a try on a small scale. You won't have to stop your Google campaigns completely - just cut back a bit and purchase some clicks from Enhance to give them a try.
7Search
Moving a little down the click quality scale, yet still worth a try, is 7Search.
With over 1.5 billion searches
Office or Waiting Room Redesign – If you have an office, waiting room, or reception area for your business, get rid of all magazines and replace them with testimonials and success story books, before and after photo albums, and other publications designed to advance the sale. Replace your wall paintings with framed testimonials. Give them an avalanche of proof!Pre-paid Services – Pre-paid “memberships” have been sold successfully by many businesses, such as cosmetic surgeons, chiropractors, dental services, martial arts schools, photographers, restaurants, you name it. The idea is to offer a bundle of services or products that w
What if I told you that there are a couple of alternatives to Google AdWords Pay-Per-Click (PPC) advertising that could only cost you between 10% and 33% per click? How can this be?
It's no secret that Google has the vast majority of click traffic on the internet - and as unhealthy as that is, its not going to change anytime soon. Most PPC specialists will tell you if you're not advertising on Google, you're history.
But with some clicks going for more than $15 each, for high-end and lucrative products and services such as computer servers and credit card merchant accounts, isn't it time to look for effective alternatives? Serious advertisers should consider alternative pay-per-click services.
Two that I have been trying recently for my own advertising are and Enhance Interactive and 7Search (disclosure; I am in no way affiliated with either of these companies).
Enhance Interactive
Based in Provo, Utah, Enhance Interactive's partner network receives more than one billion queries each month. I've found their program to be an easy, effective way to purchase PPC (pay-per-click) advertising.
You can pick both the keywords for your ad and the price you're willing to pay for someone to click on it (as little as $0.03). Like Google, you only pay when your ad is clicked on.
Enhance Interactive's Guaranteed Inclusion service allows you to submit URLs which are guaranteed to be in the database of highly visited search engines such as Excite and Dogpile, as well as smaller directories.
What's more, you can set your click price on any keyword that's significantly less than other large pay-per-click search engines. Enhance's system allows you to see your competitor's bids, something Google does not allow. That's handy.
Your first deposit at Enhance Interactive is a minimum of $50, all of which is directly applied to clicks. There is no minimum monthly spend at Enhance Interactive. One disadvantage is that you have to pay in advance, whereas Google allows you to make a $5 deposit and they charge you two weeks or a month for past clicks.
An interesting feature available on Enhance, which is not available on Google, is a feature called 'LogoLink' where you can upload an 80x40 pixel image that's no larger than 8KB in size. Animation is not accepted. This image will then be displayed alongside your PPC ad. Very cool. Feedback from users who use this feature is positive.
While not as sophisticated as Google, conversion tools are available on Enhance, after you've installed some simple html code into your web pages you wish to track.
Overall, I'm impressed with Enhance Interactive's service and prices, which I've found to cost only 20%-30% what a Google click would cost for the same keyword. I suggest you give them a try on a small scale. You won't have to stop your Google campaigns completely - just cut back a bit and purchase some clicks from Enhance to give them a try.
7Search
Moving a little down the click quality scale, yet still worth a try, is 7Search.
With over 1.5 billion searches
If you always wanted to work in medicine but couldn’t stand dealing with the blood and guts or didn’t quite have the grades to get into medical school, there’s another way you can still have a career in the same field. Medical sales representatives from drug companies play prominent roles in the world of medicine. These are highly trained individuals who educate medical professionals such as physicians, nurses and pharmacists on the use of the drug products from the companies they represent.If you spend time in hospitals and medical clinics, you will see well dressed individuals carrying brief cases filled with literature and
Two that I have been trying recently for my own advertising are and Enhance Interactive and 7Search (disclosure; I am in no way affiliated with either of these companies).
Enhance Interactive
Based in Provo, Utah, Enhance Interactive's partner network receives more than one billion queries each month. I've found their program to be an easy, effective way to purchase PPC (pay-per-click) advertising.
You can pick both the keywords for your ad and the price you're willing to pay for someone to click on it (as little as $0.03). Like Google, you only pay when your ad is clicked on.
Enhance Interactive's Guaranteed Inclusion service allows you to submit URLs which are guaranteed to be in the database of highly visited search engines such as Excite and Dogpile, as well as smaller directories.
What's more, you can set your click price on any keyword that's significantly less than other large pay-per-click search engines. Enhance's system allows you to see your competitor's bids, something Google does not allow. That's handy.
Your first deposit at Enhance Interactive is a minimum of $50, all of which is directly applied to clicks. There is no minimum monthly spend at Enhance Interactive. One disadvantage is that you have to pay in advance, whereas Google allows you to make a $5 deposit and they charge you two weeks or a month for past clicks.
An interesting feature available on Enhance, which is not available on Google, is a feature called 'LogoLink' where you can upload an 80x40 pixel image that's no larger than 8KB in size. Animation is not accepted. This image will then be displayed alongside your PPC ad. Very cool. Feedback from users who use this feature is positive.
While not as sophisticated as Google, conversion tools are available on Enhance, after you've installed some simple html code into your web pages you wish to track.
Overall, I'm impressed with Enhance Interactive's service and prices, which I've found to cost only 20%-30% what a Google click would cost for the same keyword. I suggest you give them a try on a small scale. You won't have to stop your Google campaigns completely - just cut back a bit and purchase some clicks from Enhance to give them a try.
7Search
Moving a little down the click quality scale, yet still worth a try, is 7Search.
With over 1.5 billion searches
There are many famous salesmen in the world and most of the greatest salesmen make a lot of money. In fact they make a much more money than the average citizen by a factor of three. Every industry has famous salespeople and it; including the fertilizer industry. It is hard to imagine why people get a bad rap who are salesmen? And then again you need to look no further and Scott Peterson the famous fertilizer sales person in Central Valley California who killed his wife and then dumped her in the San Francisco Bay.Perhaps this particular salesperson does give all salespeople a bad name. Not only did he cheat on his wife with that
Enhance Interactive's Guaranteed Inclusion service allows you to submit URLs which are guaranteed to be in the database of highly visited search engines such as Excite and Dogpile, as well as smaller directories.
What's more, you can set your click price on any keyword that's significantly less than other large pay-per-click search engines. Enhance's system allows you to see your competitor's bids, something Google does not allow. That's handy.
Your first deposit at Enhance Interactive is a minimum of $50, all of which is directly applied to clicks. There is no minimum monthly spend at Enhance Interactive. One disadvantage is that you have to pay in advance, whereas Google allows you to make a $5 deposit and they charge you two weeks or a month for past clicks.
An interesting feature available on Enhance, which is not available on Google, is a feature called 'LogoLink' where you can upload an 80x40 pixel image that's no larger than 8KB in size. Animation is not accepted. This image will then be displayed alongside your PPC ad. Very cool. Feedback from users who use this feature is positive.
While not as sophisticated as Google, conversion tools are available on Enhance, after you've installed some simple html code into your web pages you wish to track.
Overall, I'm impressed with Enhance Interactive's service and prices, which I've found to cost only 20%-30% what a Google click would cost for the same keyword. I suggest you give them a try on a small scale. You won't have to stop your Google campaigns completely - just cut back a bit and purchase some clicks from Enhance to give them a try.
7Search
Moving a little down the click quality scale, yet still worth a try, is 7Search.
With over 1.5 billion searches
There are many sites on the internet offering you products from all over the world. These products can be bought from a person living in the opposite part of the world today, with the concept of internet shopping. One of the many stores in eBay worth visiting when you want to buy products from Australia is the eBay Australia shop. All that you have to do to reach the eBay Australia shop is to type the words 'eBay Australia shop' in one of the many search engines found in the internet. You will then be presented with many pages on the site depicting different categories of products. It is then up to you to click on the pages of the pro
An interesting feature available on Enhance, which is not available on Google, is a feature called 'LogoLink' where you can upload an 80x40 pixel image that's no larger than 8KB in size. Animation is not accepted. This image will then be displayed alongside your PPC ad. Very cool. Feedback from users who use this feature is positive.
While not as sophisticated as Google, conversion tools are available on Enhance, after you've installed some simple html code into your web pages you wish to track.
Overall, I'm impressed with Enhance Interactive's service and prices, which I've found to cost only 20%-30% what a Google click would cost for the same keyword. I suggest you give them a try on a small scale. You won't have to stop your Google campaigns completely - just cut back a bit and purchase some clicks from Enhance to give them a try.
7Search
Moving a little down the click quality scale, yet still worth a try, is 7Search.
With over 1.5 billion searches
It's always hard to be sure, isn't it, exactly when to follow up on a quote?I would always recommend within 48 hours for the following reasons:1) It is still a good time frame where people remember they have received your quote2) It shows that you are interested in helping them to get what they want3) Makes prospective clients feel cherished that you are interested in making sure their needs are met4) It allows you to iron out any potential misunderstandings and to 'get a feel' as to whether or not you have got the job. If they are still waiting on quotes from other Plumbers they will remember that yo
Overall, I'm impressed with Enhance Interactive's service and prices, which I've found to cost only 20%-30% what a Google click would cost for the same keyword. I suggest you give them a try on a small scale. You won't have to stop your Google campaigns completely - just cut back a bit and purchase some clicks from Enhance to give them a try.
7Search
Moving a little down the click quality scale, yet still worth a try, is 7Search.
With over 1.5 billion searches per month and no minimum keyword bids (starting at one cent per visit) the 7Search product is an enticing alternative for advertisers weary of Google's high bid prices. Like Enhance, Chicago-based 7Search allows you to see your competitor's bids, and select the ad position you wish to take.
One major potential `fly in the ointment' is this; you can't select what countries your ads will be shown in, on the 7Search network. That can be a real deal-breaker for an advertiser who wants to target a particular region or country. Why?
Click fraud and useless clicks are likely to increase. But remember; on 7Search, click prices are also a lot cheaper than Google, so it may be worth a try. As with Enhance, you pay in advance for clicks.
The 7Search interface feels a bit 'clunky' when compared with Google or even Enhance Interactive. But if you're willing to slog through it for 30 minutes or so, you'll likely be able to figure out what to do. Your effort should pay off with low cost clicks delivered to your landing page.
While 7Search does not provide a conversion tool, Google Analytics will track clicks that come from other search engines, so if your Analytics code is installed correctly, you can track a 7Search click, or most other search engines for that matter.
Summary
Let's not desert Google entirely - it's still a good (if more expensive) tool. As always, even if you decide to choose Google alternatives, remember you can track most, if not all, the clicks arriving at your site with Google Analytics.
OK, that's it for now. Towards becoming a more efficient business give some thought to Google PPC alternatives. One more thing -- it's important. Using proper PPC ad writing and construction strategies is vital on the cheaper PPC service providers. The proven secrets apply on these cheaper services, as much as they do on Google.
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