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Casual Articles - Become a Storyteller Not an Advertiser and Watch Your Traffic Increase
There has probably been no great accountant turned entrepreneur then Capitalist then Rockefeller who used his accounting skills to take over the entire Oil Industry back in the day. He kept immaculate books and started out as a promising young accountant.When he noticed competitors he would often ask them to join him and show him hi
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this
In the case of a new business the amount will be written in the cash column if the cash is introduced and in the bank column if it is directly deposited in the bank with the words, "To Capital Account" on the debit-side of the cash book. In the case of a continuing business the opening balances are written as "To Balance b/d" Receipt side
Because we have advertising shoved at us from every angle we tend to ignore it, but we pay attention to news or public interest stories. Not only do we pay more attention, we also are more likely to believe news stories than your basic advertisements. When your news is published either online, on the radio, TV or in newspapers people automatically feel that since it’s being published it must be worthy information.
I read somewhere that “Advertising is what you pay for. Publicity is what you pray for”. This is so true. You can spend a fortune on advertising and yes, it will bring you some traffic but traffic is only part of what you need and it stops when the advertising stops.
What you really need is PUBLICITY - free publicity so that your information reaches your potential customers and people will begin to get to “know” you. When people see and hear your name over and over they will begin to think of you as an expert in your field. They will trust your judgment and buy your products or the products you endorse. They will also recommend you to others which in turn cause a chain reaction and the process starts all over again. One of the best ways to get free publicity is by writing articles and press releases then submitting them to the third party sites and newspapers for publishing. Plus with a price like FREE, why not take full advantage of it?
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this a
As a salesperson or the owner of a small business, do you consider yourself to be qualified, experienced, and dependable? More importantly, have 95% of your customers had a satisfying experience doing business with you or your company? If your answer is ‘yes’ to all those questions, then your services or products have the potential to be i
I read somewhere that “Advertising is what you pay for. Publicity is what you pray for”. This is so true. You can spend a fortune on advertising and yes, it will bring you some traffic but traffic is only part of what you need and it stops when the advertising stops.
What you really need is PUBLICITY - free publicity so that your information reaches your potential customers and people will begin to get to “know” you. When people see and hear your name over and over they will begin to think of you as an expert in your field. They will trust your judgment and buy your products or the products you endorse. They will also recommend you to others which in turn cause a chain reaction and the process starts all over again. One of the best ways to get free publicity is by writing articles and press releases then submitting them to the third party sites and newspapers for publishing. Plus with a price like FREE, why not take full advantage of it?
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this
Many not-for-profits provide valuable programs within the communities that they serve. Often these services are provided to individuals and families who may not be able to afford these needed services. Therefore, in order for the not-for-profit to raise the needed financial resources they have to engage in an aggressive fundraising program
What you really need is PUBLICITY - free publicity so that your information reaches your potential customers and people will begin to get to “know” you. When people see and hear your name over and over they will begin to think of you as an expert in your field. They will trust your judgment and buy your products or the products you endorse. They will also recommend you to others which in turn cause a chain reaction and the process starts all over again. One of the best ways to get free publicity is by writing articles and press releases then submitting them to the third party sites and newspapers for publishing. Plus with a price like FREE, why not take full advantage of it?
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this
Exporters of coffee found a new place where the merchandise earns its price hike. New York City, the location of most coffee shops in the world, is said to be the place where coffee's price will increase over 20% in the forthcoming months. The beans will most likely outstrip other important merchandises to exporters like silver and copper.
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this
Are you considering taking your business bigger? The financial rewards can be massive. Your life will change overnight. If you are, have you considered the repercussions on your health, social life and personal relationships?For those who can cope have had a life of total luxury. The key is to have a solid plan that is difficult for
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this and that, plus as an added bonus you get….”) Please! If I wanted to hear a sales pitch I’d turn on the TV.
Sales people call it “selling features instead of benefits” but among news editors this is called, “selling the store, not the story” and it’s the WRONG way to get your news published.
You should be trying to sell a STORY connected to the product instead of trying to sell the product itself. Why you ask? Because people love stories! We’ve been listening to and telling stories for centuries and we will continue to for a long time to come. People will pay attention if they think they're going to hear a good story but will turn away if you give them a sales pitch.
By writing like a storyteller, you will get free publicity which will increase your traffic and your sales.
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