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Casual Articles - Maximizing Inbound Links Using RSS and Atom Feeds
Who would you be if you weren’t in charge, and if you weren’t in control? Do you have the self-esteem it takes to risk looking foolish? Are you willing to “put it out there” in a big way and trust your teammates to catch you if you fall?What would happen if you had to find a way to agree with the present moment? Would you have the courage to allow the flow and stop resisting “what is?” Are you willing to accept or even agree with others even when you don’t fully understand their point of view?Depending upon your role in your company, owner, president, employee, entrepreneur, you’ll have a
Tip #7: Give explicit permission to syndicate your feed.
Even among those who know that it can be done, not everyone will be comfortable syndicating feeds without the express permission of the publisher. Don't wait for them to ask -- post a note in the feed or on your website giving permission to syndicate your feed. You may wish to include a condition requiring that they preserve links back to your site in a search-engine-visible fashion (eg. no use of JavaScript links or 'rel="nofollow"').
Tip #8: Don't put ads in your feed.
Advertisements, especially banners, are likely to mess up the formatting of sites on which they
A Financial Times editor in London asked my opinion about systems that automatically route customers to higher or lower levels of service based on the loyalty and profitability of the customer.This happens every day with gold and platinum customers enjoying faster telephone service and shorter lines while everyone else waits and waits.‘Isn’t this a case of customer discrimination?’ he asked, hoping for a hot topic and response.My answer was decidedly cool: ‘Of course this is customer discrimination. And it is totally appropriate. After all, customers do this with companies all the tim
If you've studied search engine optimization, you know that there's only so much you can accomplish by optimizing the content of your webpages. That's because, while on-page optimization can tell the search engines what your site is about, only inbound links tell them how important your site is. Unless you have the only site in the world covering your particular topic, it needs to be both relevant to the topic and important (as evidenced by many inbound links) to rank high in search results.
Inbound links are SEO silver, and inbound links from related sites are pure SEO gold.
How do you maximize the number and value of inbound links generated by your feeds? Here are nine key tips:
Tip #1: Keep your feed focused on one topic.
If someone is looking for a feed use to add content to their site and your feed covers exactly the topic they're interested in, you'll have a better chance of getting syndicated than if your feed contains information irrelevant to their site. If you publish information on a variety of topics, publish multiple feeds, each covering one topic area, either instead of or in addition to a monolithic feed containing everything.
Tip #2: Publish only interesting information.
You might think that goes without saying, but the temptation may arise to go for volume over quality. If someone syndicating your feed decides that the signal to noise ratio is too high, they may go looking for a better source.
Tip #3: Publish often.
You'll have to figure out for yourself the optimal balance between this and the previous tip. But keep in mind that if someone is syndicating your feed in order to get regularly updated content, they'll be less likely to look for a different feed if you provide new content regularly. If you can't always publish regularly, publish anyway, but if you can publish regularly, by all means, do.
Tip #4: Write well.
"Well" is, of course, defined in relation to your subject matter and target audience. If your target audience uses lots of slang, write with lots of slang. Just don't let your writing style stand between you and your target audience. Webmasters want content that speaks to their target audience.
Tip #5: Publish summary feeds instead of full content feeds.
There are two reasons for doing this. First, most people who syndicate only want to display a summary of each item, and some webmasters won't know how to make their RSS to HTML converter truncate the content. Second, there are those who want to rip off the full content of your site and use it as the sole content of their site. A summary-only feed won't help them do that.
Tip #6: Tell people how to syndicate your feed.
Provide a link from your website or feed to an RSS to HTML converter like CaRP with a brief note about what it's for.
Tip #7: Give explicit permission to syndicate your feed.
Even among those who know that it can be done, not everyone will be comfortable syndicating feeds without the express permission of the publisher. Don't wait for them to ask -- post a note in the feed or on your website giving permission to syndicate your feed. You may wish to include a condition requiring that they preserve links back to your site in a search-engine-visible fashion (eg. no use of JavaScript links or 'rel="nofollow"').
Tip #8: Don't put ads in your feed.
Advertisements, especially banners, are likely to mess up the formatting of sites on which they'
Think about this for a moment - Thousands and thousands of business decisions are made every day. Many of those business decisions can be and are deadly! And think how very difficult it is to avoid making some of those deadly decisions. Here are five examples of some of the most common deadly business decisions.Deadly decision #1: One large customer or client Your business receives more that 50% of its gross revenues from just one client or customer.How to avoid: Set a policy that no single client or customer will represent more than 10 to 15% of your cash flow. Diversify your client base to
How do you maximize the number and value of inbound links generated by your feeds? Here are nine key tips:
Tip #1: Keep your feed focused on one topic.
If someone is looking for a feed use to add content to their site and your feed covers exactly the topic they're interested in, you'll have a better chance of getting syndicated than if your feed contains information irrelevant to their site. If you publish information on a variety of topics, publish multiple feeds, each covering one topic area, either instead of or in addition to a monolithic feed containing everything.
Tip #2: Publish only interesting information.
You might think that goes without saying, but the temptation may arise to go for volume over quality. If someone syndicating your feed decides that the signal to noise ratio is too high, they may go looking for a better source.
Tip #3: Publish often.
You'll have to figure out for yourself the optimal balance between this and the previous tip. But keep in mind that if someone is syndicating your feed in order to get regularly updated content, they'll be less likely to look for a different feed if you provide new content regularly. If you can't always publish regularly, publish anyway, but if you can publish regularly, by all means, do.
Tip #4: Write well.
"Well" is, of course, defined in relation to your subject matter and target audience. If your target audience uses lots of slang, write with lots of slang. Just don't let your writing style stand between you and your target audience. Webmasters want content that speaks to their target audience.
Tip #5: Publish summary feeds instead of full content feeds.
There are two reasons for doing this. First, most people who syndicate only want to display a summary of each item, and some webmasters won't know how to make their RSS to HTML converter truncate the content. Second, there are those who want to rip off the full content of your site and use it as the sole content of their site. A summary-only feed won't help them do that.
Tip #6: Tell people how to syndicate your feed.
Provide a link from your website or feed to an RSS to HTML converter like CaRP with a brief note about what it's for.
Tip #7: Give explicit permission to syndicate your feed.
Even among those who know that it can be done, not everyone will be comfortable syndicating feeds without the express permission of the publisher. Don't wait for them to ask -- post a note in the feed or on your website giving permission to syndicate your feed. You may wish to include a condition requiring that they preserve links back to your site in a search-engine-visible fashion (eg. no use of JavaScript links or 'rel="nofollow"').
Tip #8: Don't put ads in your feed.
Advertisements, especially banners, are likely to mess up the formatting of sites on which they
Many people have resumes bitter three to five years old and they never update them. Sometimes I wonder why so I asked one lady who is making copies of her r?sum? at the local Kinko's about her r?sum? and she said oh it is five years old I'm just running off copies. I almost started to laugh and then I gave her an inquisitive look. She smiled and said; what? I said; well, surely you've done something in the last five years haven't you?She admitted that she had done quite a bit actually. But she did not want to look over qualified for the job she was going after and then I thought, well why not j
Tip #3: Publish often.
You'll have to figure out for yourself the optimal balance between this and the previous tip. But keep in mind that if someone is syndicating your feed in order to get regularly updated content, they'll be less likely to look for a different feed if you provide new content regularly. If you can't always publish regularly, publish anyway, but if you can publish regularly, by all means, do.
Tip #4: Write well.
"Well" is, of course, defined in relation to your subject matter and target audience. If your target audience uses lots of slang, write with lots of slang. Just don't let your writing style stand between you and your target audience. Webmasters want content that speaks to their target audience.
Tip #5: Publish summary feeds instead of full content feeds.
There are two reasons for doing this. First, most people who syndicate only want to display a summary of each item, and some webmasters won't know how to make their RSS to HTML converter truncate the content. Second, there are those who want to rip off the full content of your site and use it as the sole content of their site. A summary-only feed won't help them do that.
Tip #6: Tell people how to syndicate your feed.
Provide a link from your website or feed to an RSS to HTML converter like CaRP with a brief note about what it's for.
Tip #7: Give explicit permission to syndicate your feed.
Even among those who know that it can be done, not everyone will be comfortable syndicating feeds without the express permission of the publisher. Don't wait for them to ask -- post a note in the feed or on your website giving permission to syndicate your feed. You may wish to include a condition requiring that they preserve links back to your site in a search-engine-visible fashion (eg. no use of JavaScript links or 'rel="nofollow"').
Tip #8: Don't put ads in your feed.
Advertisements, especially banners, are likely to mess up the formatting of sites on which they
Rochester is a great place to have a home. If you are looking to buy a home or apartment, Rochester has several qualities that are important for a living situation. The city is in Olmsted County, Minnesota and has an estimated population of 97,191, making it Minnesota's third-largest city. It is best known as the home of the Mayo Clinic. It is good to know different things about the city you are interested in buying apartments for. One of the great things about this city is that Rochester was founded by George Head in 1854. Originally from Rochester, New York, Head had settled in Waukesha, Wisconsin b
Tip #5: Publish summary feeds instead of full content feeds.
There are two reasons for doing this. First, most people who syndicate only want to display a summary of each item, and some webmasters won't know how to make their RSS to HTML converter truncate the content. Second, there are those who want to rip off the full content of your site and use it as the sole content of their site. A summary-only feed won't help them do that.
Tip #6: Tell people how to syndicate your feed.
Provide a link from your website or feed to an RSS to HTML converter like CaRP with a brief note about what it's for.
Tip #7: Give explicit permission to syndicate your feed.
Even among those who know that it can be done, not everyone will be comfortable syndicating feeds without the express permission of the publisher. Don't wait for them to ask -- post a note in the feed or on your website giving permission to syndicate your feed. You may wish to include a condition requiring that they preserve links back to your site in a search-engine-visible fashion (eg. no use of JavaScript links or 'rel="nofollow"').
Tip #8: Don't put ads in your feed.
Advertisements, especially banners, are likely to mess up the formatting of sites on which they
As a general rule, you can incorporate your business with no tax cost as long as you contribute all of your business’s assets and liabilities to a corporation you control.A sole proprietor who incorporates his or her business, therefore, should be able to incorporate tax-free. So should a partnership. And a limited liability company that makes an election to be treated as a C corporation or as an S corporation should also be able to make these “incorporation” elections tax-free.But all rules, including general rules, can be broken. And when it comes to incorporating your business, three big
Tip #7: Give explicit permission to syndicate your feed.
Even among those who know that it can be done, not everyone will be comfortable syndicating feeds without the express permission of the publisher. Don't wait for them to ask -- post a note in the feed or on your website giving permission to syndicate your feed. You may wish to include a condition requiring that they preserve links back to your site in a search-engine-visible fashion (eg. no use of JavaScript links or 'rel="nofollow"').
Tip #8: Don't put ads in your feed.
Advertisements, especially banners, are likely to mess up the formatting of sites on which they're syndicated. And obviously, other webmasters don't want to display advertisements on their site if you're going to be the one making money from them. Most webmasters won't know how to filter the ads out of your feed when syndicating it, so if you include ads, they'll probably look for another feed instead.
Tip #9: Consider not offering a JavaScript version of your feed.
A JavaScript feed has no SEO value, because it's not visible to search engines. The tradeoff is that JavaScript feeds are easier for many webmasters to use, so by not offering a JavaScript feed, your feed might get syndicated on less sites, and thus bring in direct traffic from less sites. You'll need to decide which is more important to you: the SEO value of being syndicated, or the clicks from sites that syndicate you.
If you'll follow these 9 tips, you'll increase the number of people who syndicate your feed on their sites, increasing the number of inbound links you receive from sites related to yours. This will boost your search engine position and bring you more traffic, both from the search engines and from the sites that syndicate your content.
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