"I still think getting links is a good idea. There are some topics on th

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All too often a hot thread will pop up in a forum where another worried, confused, trying-to-do-it-right webmaster is asking the "experts" about Google's policy regarding link exchanges. Every time the question of linking comes up, a line is drawn in the sand, and the two sides go at it.

Here are a couple of typical responses:

"I still think getting links is a good idea. There are some topics on the

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ying-to-do-it-right webmaster is asking the "experts" about Google's policy regarding link exchanges. Every time the question of linking comes up, a line is drawn in the sand, and the two sides go at it.

Here are a couple of typical responses:

"I still think getting links is a good idea. There are some topics on th

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link exchanges. Every time the question of linking comes up, a line is drawn in the sand, and the two sides go at it.

Here are a couple of typical responses:

"I still think getting links is a good idea. There are some topics on th

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sand, and the two sides go at it.

Here are a couple of typical responses:

"I still think getting links is a good idea. There are some topics on th

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"I still think getting links is a good idea. There are some topics on the web that that's all visitors do is follow links."

"Link exchanges will end up killing a site, many people who have them find themselves under a penalty now."

Very seldom will anyone from either side of the link exchange issue offer definite proof of their argument. Each post is colored with slight variations on t