marketing skills that turned their innovations into sales. And in every case, they worked their tails off.

But compared to the huge numbers of people trying, real success in this field is something truly special, rather than the norm.

The fact remains

I was winding my way up the levels of a very crowded parking garage the other day. The line of cars desperately seeking a spot ahead of me kept turning to the right.

So, of course, it occurred to me that perhaps there would be less competition for a space if I went via "the road less traveled by", to the left. And indeed, there was.

Unless you are an Internet Newbie, you've probably learned by now that making money on the web isn't easy ... certainly not as easy as many sales pitches would have you believe.

Yet, this doesn't seem to deter the millions trying to compete in perhaps the most crowded web market of them all, namely, Internet Marketing.

This is not to suggest that great success is not possible in Internet Marketing. To the contrary, I can rattle off a number of names that were virtually unheard of a year ago who have done tremendously well.

They did so with innovative tools or insights that contributed something new and valuable to this marketplace. They also possessed outstanding copywriting and marketing skills that turned their innovations into sales. And in every case, they worked their tails off.

But compared to the huge numbers of people trying, real success in this field is something truly special, rather than the norm.

The fact remains,

f I went via "the road less traveled by", to the left. And indeed, there was.

Unless you are an Internet Newbie, you've probably learned by now that making money on the web isn't easy ... certainly not as easy as many sales pitches would have you believe.

Yet, this doesn't seem to deter the millions trying to compete in perhaps the most crowded web market of them all, namely, Internet Marketing.

This is not to suggest that great success is not possible in Internet Marketing. To the contrary, I can rattle off a number of names that were virtually unheard of a year ago who have done tremendously well.

They did so with innovative tools or insights that contributed something new and valuable to this marketplace. They also possessed outstanding copywriting and marketing skills that turned their innovations into sales. And in every case, they worked their tails off.

But compared to the huge numbers of people trying, real success in this field is something truly special, rather than the norm.

The fact remains

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Yet, this doesn't seem to deter the millions trying to compete in perhaps the most crowded web market of them all, namely, Internet Marketing.

This is not to suggest that great success is not possible in Internet Marketing. To the contrary, I can rattle off a number of names that were virtually unheard of a year ago who have done tremendously well.

They did so with innovative tools or insights that contributed something new and valuable to this marketplace. They also possessed outstanding copywriting and marketing skills that turned their innovations into sales. And in every case, they worked their tails off.

But compared to the huge numbers of people trying, real success in this field is something truly special, rather than the norm.

The fact remains

off a number of names that were virtually unheard of a year ago who have done tremendously well.

They did so with innovative tools or insights that contributed something new and valuable to this marketplace. They also possessed outstanding copywriting and marketing skills that turned their innovations into sales. And in every case, they worked their tails off.

But compared to the huge numbers of people trying, real success in this field is something truly special, rather than the norm.

The fact remains

marketing skills that turned their innovations into sales. And in every case, they worked their tails off.

But compared to the huge numbers of people trying, real success in this field is something truly special, rather than the norm.

The fact remains, however, that money making opportunities still abound on the Internet. There are "green pastures" all around us and I believe smart marketers will use the skills they've learned in our very crowded marketplace to their great advantage elsewhere as well.

Where do you look for them? Well, I've found that digging around the search engines provides a wealth of information.

Here's an example: My son is now in high school so we've started to think about getting into college. By digging around abit with the free search tool over at Overture (this is no longer available - here's another free one, and better: Keyword Discovery), I found that the seach term "homework helper" (without the quotes) was getting over 8,000 searches a month, which meant probably three times that on Google.

What's more, there were only 88,000 listings for the term on Google ... a far cry from the usual million+ results for the typical Internet Marketing term.

With more digging, many more