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    Casual Articles - Some Feedback and the Busiest Time of the Year

    The Art of Reading Your Buyer's Mind
    If you had a crystal ball and could read what was on your prospect’s mind and knew what they were thinking, wouldn’t it be fabulous? When you were making a sales presentation, you would know the reason why they were interested in the product in the first place. You would also know what they thought about your product when compared to others, as well as the questions and objections that were going on in their minds.If you are in a face-to-face sales presentation you can see their body language and when you get certain signals, you can ask for feedback. You don’t have that luxury with direct mail.So, how can you tell what y
    inutes!) Anyway, I was assured that there was Internet access on the island that I was visiting and so I was fairly comfortable about running things from there. In the end, my problem didn't turn out to be the Internet connection (which worked fine albeit somewhat slowly)
    Put These Proven Promotional Tools In Your Email Marketing Newsletters And Watch Your Response Soar
    To maintain customer loyalty, you have got to offer the customer something; give them plenty of reasons to come back to your business. There are plenty of typical marketing promotions available to businesses today. The only problem is…you usually only do one at a time. Why not hit your customers with everything you’ve got? Give them your best offers, not only that, give them all at once, and give them reasons to give you repeat sales. Email marketing can help your business achieve its goals by offering several promotional tools and incentives for your customers.Promotional Tools and Incentives<
    Regular readers of my articles will recall that over the past few months I have been putting in place various systems to try and minimize the level of emails and support queries that I receive from my customers. My intention was to reduce my own workload as well as trying to give my customers a faster answer to their most common questions.

    The first thing I did was to set up a dedicated 'Helpdesk' which has the answers to many regularly-asked questions as well as the facility for customers to raise a support ticket if they require further assistance. I also made some fairly drastic changes to the way in which my email is handled in order to reduce the amount of spam and junk that I was receiving.

    One of the main reasons that I made these changes was because I was due to take my annual holiday and I didn't want a repeat of last years experience! Let me explain....

    In 2004 I visited the Maldives which are a group of tiny islands in the middle of the Indian Ocean (when I say tiny, I do mean small - you can walk around the majority of the islands in less than 10 minutes!) Anyway, I was assured that there was Internet access on the island that I was visiting and so I was fairly comfortable about running things from there. In the end, my problem didn't turn out to be the Internet connection (which worked fine albeit somewhat slowly)

    Fundraising and the Business of Relationships
    The golden key to effective fundraising is an organizations ability to manage relationships. While some may consider this an oversimplified explanation of a complex non-profit business model, our experience has shown us that this is one of the most overlooked, yet lucrative, elements of our fundraising efforts.The backbone of any fundraising campaign is the appeal to donors for contributions. The problem many organizations run into during this phase of their fundraising efforts is that they have neglected to keep their donors engaged with their organization since their previous appeal for support. The donor no longer feels eng
    to give my customers a faster answer to their most common questions.

    The first thing I did was to set up a dedicated 'Helpdesk' which has the answers to many regularly-asked questions as well as the facility for customers to raise a support ticket if they require further assistance. I also made some fairly drastic changes to the way in which my email is handled in order to reduce the amount of spam and junk that I was receiving.

    One of the main reasons that I made these changes was because I was due to take my annual holiday and I didn't want a repeat of last years experience! Let me explain....

    In 2004 I visited the Maldives which are a group of tiny islands in the middle of the Indian Ocean (when I say tiny, I do mean small - you can walk around the majority of the islands in less than 10 minutes!) Anyway, I was assured that there was Internet access on the island that I was visiting and so I was fairly comfortable about running things from there. In the end, my problem didn't turn out to be the Internet connection (which worked fine albeit somewhat slowly)

    Overstock Merchant Auctions - List and Sell Your Items
    For all of you eBay fanatics out there, Overstock.com has created a very similar website for merchants to sell items through auction-based listings that looks very promising. Lately, I’ve become extremely frustrated with all the competition on eBay so I wanted to search for another auction website where I could list my items for sale and not be overwhelmed by 100’s of other item listings that are similar to mine.So I searched in Google and came across Overstock’s Merchant Auctions website. At first glance, I thought their website was simple to navigate and listed all merchant’s items by department category for quick and easy bro
    her assistance. I also made some fairly drastic changes to the way in which my email is handled in order to reduce the amount of spam and junk that I was receiving.

    One of the main reasons that I made these changes was because I was due to take my annual holiday and I didn't want a repeat of last years experience! Let me explain....

    In 2004 I visited the Maldives which are a group of tiny islands in the middle of the Indian Ocean (when I say tiny, I do mean small - you can walk around the majority of the islands in less than 10 minutes!) Anyway, I was assured that there was Internet access on the island that I was visiting and so I was fairly comfortable about running things from there. In the end, my problem didn't turn out to be the Internet connection (which worked fine albeit somewhat slowly)

    He Who Hesitates Waits... and Waits... and Waits... and Waits
    One of my favourite all time quotes is from Henry Ford. He once said ‘Whether you think you can, or whether you think you can't: you're always right'. Just take a moment to think about that in your life and your business.We are all born with an incredibly powerful bio computer (our brain) that really does give us all unlimited potential. So why is it that certain people are far more wealthy and ‘successful' in life and in business than others? Why do some people work excessively hard and never seem to get anywhere whilst others just seem to be complete and utter money and success magnets!?Are they more intelligent? Did the
    didn't want a repeat of last years experience! Let me explain....

    In 2004 I visited the Maldives which are a group of tiny islands in the middle of the Indian Ocean (when I say tiny, I do mean small - you can walk around the majority of the islands in less than 10 minutes!) Anyway, I was assured that there was Internet access on the island that I was visiting and so I was fairly comfortable about running things from there. In the end, my problem didn't turn out to be the Internet connection (which worked fine albeit somewhat slowly)

    Dropshipping Business
    If you are thinking about starting an Internet business that involves dropshippers, suppliers and selling products online then I want you to consider what I think are the 5 most important steps you must take to launch your business the right way. Establish a Business Entity: Even if you do not know what product line you are getting into, it is critical to establish a business name and receive a Tax ID in order to work with a dropshipper. Most dropshippers will not work with you if are not a registered legal business entity of some sort. If you establish a Corporation that is more general (general in
    inutes!) Anyway, I was assured that there was Internet access on the island that I was visiting and so I was fairly comfortable about running things from there. In the end, my problem didn't turn out to be the Internet connection (which worked fine albeit somewhat slowly) but the time it was taking me to delete junk mail and deal with the same questions over and over again. I ended up spending at least an hour a day handling emails from a dark little office when I should have been soaking up the sun :-(

    So I wanted to make sure things changed this year and I am pleased to report that the above steps worked a treat :-) In a nutshell, the systems that I put in place cut my Internet time each day from over an hour to about 15 minutes!

    My advice therefore is that if you have any type of online business you should definitely be looking at ways of automating your customer support and reducing the number of emails that you have to handle. This is the case even if you don't have plans to work away from your office - the time savings are just as valuable to me now that I am back home....

    (If you missed the previous newsletters and want to know exactly what I did to achieve the results above, just browse through the recent newsletter archives which you will find at: http://www.thetraderonline.com/arcnews88963.html ).

    Ok, now back

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