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Casual Articles - Top 10 Ways to Have an Online Sale
Do you know what kind of marketers your employees really are? What do your employees really know about your offerings and are they willing and able to deliver on that knowledge?Healthcare administrators understand each employee has the power to retain customers and refer them to other services within the organization. However, the act of selling the organization is foreign to most healthcare employees. As a result customers perceive this lack of assertiveness as a sign the provider does not know or simply does not care about the customer’s ongoing or other health needs.There is no better bang for your buck than training your employees to look for opportunities to “sell” your organization. Unlike traditional selling where the goal is to “get your business,” your customers see this form of selling as valuable
5. Brick-and-mortar sales strategy. Believe it or not, what works in the brick and mortar retail world also works online. It's very common for retailers to hold tent sales, inventory clearance sales, scratch and dent sales or close-out sales, so you can model that type of sale in your online business. In one of Tom Antion's workshops I attended a few years ago, he talked about having an
Have you ever wondered why the phones aren't ringing the way they should? Or maybe sales are flat and you're not achieving the revenue and profit targets you set for your business. There's one sure-fire way to uncover the problems to get your company back on track. The answers are right in front of your nose.Why Your Ads May Say Nothing & Everything About Your Business!Many business owners rely on platitudes and ego gratification when promoting their businesses. They think customers will flock to their establishments to buy products and services just because they're there or just because they're "nice folks". Their ads extol the same drearily predictable phrases: "We've been in business umpteen years!", or "We're family owned and operated!", or "We sell the best for less!". Trit
There's one key rule to remember for your sale -- make sure your audience is aware that the sale has a time limit on it. Many shopping cart programs permit you to put an expiration date on price specials for products.
Here are 10 occasions for you to have a sale:
1. Special occasion sale. Your birthday, children's birthdays, wedding anniversary, business anniversary, half birthday, etc. are all occasions in which you can have a sale. I constantly receive sale promotions commemorating the owner's birthday or business anniversary. You can even have a little fun with this and create your own special celebratory occasion -- your cat had kittens, your child walked for the first time, your daughter lost her first tooth, you repainted your house.....you get the idea.
2. National holiday sale. Those of us in the US might plan for national US holidays like Labor Day, Independence Day, Thanksgiving Day. All you need to do is consult the calendar and determine the national holidays in your country. One of my favorite sales I offered a few years ago was one on Independence Day here in the US. I asked if my readers wanted coaching to help them declare their independence to do such things as finally starting that business of their dreams, change their career to something that gives them joy, creating a new marketing plan for their business that will get results, or reinventing themselves or their businesses. A great online resource to locate holidays around the world is http://www.earthcalendar.com.
3. Special event day sale. Do you realize that there are special days to celebrate almost every occasion? In the month of October alone there are Billiard Awareness Month, National Breast Cancer Awareness Month, Celebrate Sun Dried Tomatoes Month, National Cookie Month, to name just a few. The book, Chase's Calendar of Events, is published annually with the current dates for these special events. You can learn more about these days at http://www.chases.com. You can even submit information to them for a day that you'd like create!
4. Seasonal sale. Back-to-school sales are very popular, as are spring-cleaning sales, winter stock-up sales, and "get ready for summer" sales. Of course, if you have an international audience, those readers on the opposite end of the world from you may not be able to relate to getting ready for summer when it's their winter season, so you might want to use these sparingly.
5. Brick-and-mortar sales strategy. Believe it or not, what works in the brick and mortar retail world also works online. It's very common for retailers to hold tent sales, inventory clearance sales, scratch and dent sales or close-out sales, so you can model that type of sale in your online business. In one of Tom Antion's workshops I attended a few years ago, he talked about having an
Here’s the scenario: Your company has made the final cut and you and a partner are scheduled to make the Big Presentation to the purchasing committee. Close the deal and the two of you will split a high five-figure commission, with significant residual income throughout the life of the contract.No question about it, you and your partner are going to spend a substantial amount of time preparing, organizing and rehearsing your presentation. You’ll make sure you cover every key benefit and that you give extra time and attention to those features and benefits of particular importance to your prospective client. And because you’ve been told that every presenter will be given exactly 90 minutes, you’ll take pains to see that you have a tightly organized presentation, where each point quickly and smoothly transitions to the
Here are 10 occasions for you to have a sale:
1. Special occasion sale. Your birthday, children's birthdays, wedding anniversary, business anniversary, half birthday, etc. are all occasions in which you can have a sale. I constantly receive sale promotions commemorating the owner's birthday or business anniversary. You can even have a little fun with this and create your own special celebratory occasion -- your cat had kittens, your child walked for the first time, your daughter lost her first tooth, you repainted your house.....you get the idea.
2. National holiday sale. Those of us in the US might plan for national US holidays like Labor Day, Independence Day, Thanksgiving Day. All you need to do is consult the calendar and determine the national holidays in your country. One of my favorite sales I offered a few years ago was one on Independence Day here in the US. I asked if my readers wanted coaching to help them declare their independence to do such things as finally starting that business of their dreams, change their career to something that gives them joy, creating a new marketing plan for their business that will get results, or reinventing themselves or their businesses. A great online resource to locate holidays around the world is http://www.earthcalendar.com.
3. Special event day sale. Do you realize that there are special days to celebrate almost every occasion? In the month of October alone there are Billiard Awareness Month, National Breast Cancer Awareness Month, Celebrate Sun Dried Tomatoes Month, National Cookie Month, to name just a few. The book, Chase's Calendar of Events, is published annually with the current dates for these special events. You can learn more about these days at http://www.chases.com. You can even submit information to them for a day that you'd like create!
4. Seasonal sale. Back-to-school sales are very popular, as are spring-cleaning sales, winter stock-up sales, and "get ready for summer" sales. Of course, if you have an international audience, those readers on the opposite end of the world from you may not be able to relate to getting ready for summer when it's their winter season, so you might want to use these sparingly.
5. Brick-and-mortar sales strategy. Believe it or not, what works in the brick and mortar retail world also works online. It's very common for retailers to hold tent sales, inventory clearance sales, scratch and dent sales or close-out sales, so you can model that type of sale in your online business. In one of Tom Antion's workshops I attended a few years ago, he talked about having an
We all want to make a lot of money, we don’t want to wear a suit and tie and we want to have financial independence. There are some basics that you have to do to maintain these. In this article I will try and point out some of those basics that you might need.As an affiliate the most important thing you need to remember is that good content will take you a long way towards success. You will have to learn to develop quality content. Anybody can get surfers to go to their site but the trick is getting them to stay and keep reading.Now if you want people going to your sites there is one other very important thing that needs to be accomplished. Your content has to contain links that point right to your site or sites. It’s very important to make sure these links are associated with both the article and the sit
3. Special event day sale. Do you realize that there are special days to celebrate almost every occasion? In the month of October alone there are Billiard Awareness Month, National Breast Cancer Awareness Month, Celebrate Sun Dried Tomatoes Month, National Cookie Month, to name just a few. The book, Chase's Calendar of Events, is published annually with the current dates for these special events. You can learn more about these days at http://www.chases.com. You can even submit information to them for a day that you'd like create!
4. Seasonal sale. Back-to-school sales are very popular, as are spring-cleaning sales, winter stock-up sales, and "get ready for summer" sales. Of course, if you have an international audience, those readers on the opposite end of the world from you may not be able to relate to getting ready for summer when it's their winter season, so you might want to use these sparingly.
5. Brick-and-mortar sales strategy. Believe it or not, what works in the brick and mortar retail world also works online. It's very common for retailers to hold tent sales, inventory clearance sales, scratch and dent sales or close-out sales, so you can model that type of sale in your online business. In one of Tom Antion's workshops I attended a few years ago, he talked about having an
You have a new product, and you now want others to help you sell it. You have to know how to effectively structure an affiliate campaign since that is what you are planning. If you pay others to sell your product, then that is an affiliate campaign.There are a few reasons why you should want your product sold by affiliates, the most obvious being that you want to sell more of your product, even if you have to give away a proportion of your sales price. This can be very remunerative for you since you will be getting sales that you were unlikely to get on your website.Another reason is that you want more time to be able to work on your next product. There are not enough hours in the day for you to spend time developing a new product as well as servicing your own website, and checking your sales, dealing with a
3. Special event day sale. Do you realize that there are special days to celebrate almost every occasion? In the month of October alone there are Billiard Awareness Month, National Breast Cancer Awareness Month, Celebrate Sun Dried Tomatoes Month, National Cookie Month, to name just a few. The book, Chase's Calendar of Events, is published annually with the current dates for these special events. You can learn more about these days at http://www.chases.com. You can even submit information to them for a day that you'd like create!
4. Seasonal sale. Back-to-school sales are very popular, as are spring-cleaning sales, winter stock-up sales, and "get ready for summer" sales. Of course, if you have an international audience, those readers on the opposite end of the world from you may not be able to relate to getting ready for summer when it's their winter season, so you might want to use these sparingly.
5. Brick-and-mortar sales strategy. Believe it or not, what works in the brick and mortar retail world also works online. It's very common for retailers to hold tent sales, inventory clearance sales, scratch and dent sales or close-out sales, so you can model that type of sale in your online business. In one of Tom Antion's workshops I attended a few years ago, he talked about having an
Image is essential for any successful business person and with this comes the issue of trust. A highly regarded and trusted business person will form stronger relationships, have a better personal brand and generally find more success in their business.A Reader's Digest survey has found burns specialist Dr Fiona Wood is Australia's most trusted person, followed by singer Olivia Newton-John and Tasmanian-born Crown Princess Mary of Denmark.The survey is in its fifth year, but for the first time asked a statistically representative sample of 756 people who was the most trusted person out of a list of 100 well-known Australians."The better known you are, the more important that ability to instil trust becomes. But as our first Most Trusted People poll shows, you don't have to be running for prime minister t
5. Brick-and-mortar sales strategy. Believe it or not, what works in the brick and mortar retail world also works online. It's very common for retailers to hold tent sales, inventory clearance sales, scratch and dent sales or close-out sales, so you can model that type of sale in your online business. In one of Tom Antion's workshops I attended a few years ago, he talked about having an inventory clearance tent sale and had a graphic of a red-striped tent that went out with his promotion. The great irony, he explained, is that he has no inventory because the items he had on sale were all electronic downloads. However, it was one of the most popular sales he had held, as the concept of a tent sale is very familiar to the American consumer.
6. Across-the-board discount or coupon sale. Give your contact list 25% off or 50% off of everything you sell, or create a coupon code or special link for a sale on certain items. You can make this coupon or discount available exclusively to your VIP list, whether that's your audience at a conference, your email newsletter list, or your current client base. Everyone feels special if they're on a VIP list!
7. Pre-release sale. Do you have a product that's almost ready to launch, a subscription membership site that's about to go live, or a printed book that's about to be issued? If so, give your list members the opportunity to buy it at a special price before it's released to the public. Consumers want to be the first to have the newest information, so give your list members first shot at your newest information.
8. BOGO sale (buy one, get one free). What works for Payless Shoes can work for you, as well. You can offer a buy one, get one free for one of your products, and pitch it so that if one of your customers splits the costs with a friend, they'll each get a full product for 50% off the regular price. Or, they can give the additional copy to a client or colleague. Another way to create a BOGO offer is for all of your same-priced products, i.e. if you buy one for $29.99, you can get any other product priced at $29.99 or less, for free!
9. Payment plan sale. I see so many furniture store ads proclaiming, "Interest-free financing! No payment until some date that's 2 years from now." If you have higher priced products, you can do the same thing. Offer to let your customers divide payments over 3, 4, or more payments. Sophisticated shopping cart programs will permit you to set up recurring billing, so that your client's credit/debit card is charged automatically on the same day each month for the appropriate number of occurrences.
10. Tax-free or free shipping sale. If your state requires you to collect sales tax on your products, offer to pay the sales tax for your customers. Each August the State of Texas sets the first weekend of August as a "Tax-Free Weekend" for clothing purchases in preparation for sending children back to school. You can create a similar offering in your business, but you'll need to check with your state tax office on the legalities of offering such a sale. Or, you can offer free sh
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