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  • Casual Articles - Step 4: Write Your Sales Letter

    The Importance of Good Sales Leads
    An important part of your business plan should be to generate a steady stream of qualified leads. Making sure that leads flow into your "pipeline" will be one of the most vital aspects of your overall business. This will be particularly true if your business is network marketing. You need an abundance of leads co
    today, but once your book is written, you need to have several friends or family members read it and then write you a testimonial.)

    More Bullet Points

    An incredible guarantee

    A free bonus if they buy your book today

    An easy way to buy your book (link to PayPal or C

    Web Branding Letting Your Humanity Shine Through
    It wasn’t so long ago that advertising was mostly filled with unrealistic scenarios that attempted to convince the buying public that a better life was available if they were just willing to purchase a product. You could be better looking, have a better home, enjoy greater friendships and never gain weight if you
    The most important parts of your sales letter are going to be all the teaser points about everything you are teaching about in your book, and the headline, which gets them to read the letter in the first place.

    Take every point---yes, every point, all 150 of them, if that is how many you have, and write a ‘bullet point‘ for each one.

    Use words like discover, reveal, learn, how to, master, incredible, easy; for example, discover the easiest way to plant your garden ( or catch more fish, etc.)

    Now that you have your list of bullet points, you are going to trim them down to a list of only the very best and create 2 to 3 sets of bulleted points with about 6-10 points in each list. So, for example, if you came up with 100 teaser points yesterday, read through them and discard about ? of them right off the top. Then do the same with that list, and cut it back to about 15-20 ‘bullet points’.

    Now you are going to write your sales letter:

    Headline

    Greeting

    Bullet Points

    Exciting transition paragraph

    More Bullet Points

    An exciting testimonial or two or three about your book (you don’t need this today, but once your book is written, you need to have several friends or family members read it and then write you a testimonial.)

    More Bullet Points

    An incredible guarantee

    A free bonus if they buy your book today

    An easy way to buy your book (link to PayPal or Cl

    5 Myths of Inventory Reduction
    Inventory reduction can be one of the most powerful and value-adding activities that a company can undertake. This is because inventory reduction generates cash, just as sales or cost reduction activities generate cash. This cash is just as real and just as valuable to the company as cash that is generated thro
    you have, and write a ‘bullet point‘ for each one.

    Use words like discover, reveal, learn, how to, master, incredible, easy; for example, discover the easiest way to plant your garden ( or catch more fish, etc.)

    Now that you have your list of bullet points, you are going to trim them down to a list of only the very best and create 2 to 3 sets of bulleted points with about 6-10 points in each list. So, for example, if you came up with 100 teaser points yesterday, read through them and discard about ? of them right off the top. Then do the same with that list, and cut it back to about 15-20 ‘bullet points’.

    Now you are going to write your sales letter:

    Headline

    Greeting

    Bullet Points

    Exciting transition paragraph

    More Bullet Points

    An exciting testimonial or two or three about your book (you don’t need this today, but once your book is written, you need to have several friends or family members read it and then write you a testimonial.)

    More Bullet Points

    An incredible guarantee

    A free bonus if they buy your book today

    An easy way to buy your book (link to PayPal or C

    Entrepreneurs Need Opportunities To Serve For A Profitable Fee - NOT Handouts Or Pity!
    Background - Who Should Read This Article?True entrepreneurs prefer to EARN what they make through honest and intelligent effort, and typically abhor offers of "handouts" or favours. Many people in developed societies have enough around them to help them understand that entrepreneuring can be presti
    im them down to a list of only the very best and create 2 to 3 sets of bulleted points with about 6-10 points in each list. So, for example, if you came up with 100 teaser points yesterday, read through them and discard about ? of them right off the top. Then do the same with that list, and cut it back to about 15-20 ‘bullet points’.

    Now you are going to write your sales letter:

    Headline

    Greeting

    Bullet Points

    Exciting transition paragraph

    More Bullet Points

    An exciting testimonial or two or three about your book (you don’t need this today, but once your book is written, you need to have several friends or family members read it and then write you a testimonial.)

    More Bullet Points

    An incredible guarantee

    A free bonus if they buy your book today

    An easy way to buy your book (link to PayPal or C

    What To Think About When Sharing Office Space
    Shared office space offers real benefits to people who don’t want to work from home but who cannot afford or do not want to pay the high rents associated with renting out a serviced office for themselves. It involves renting out a spare desk or desks in someone else’s office or studio. We have put together som
    cut it back to about 15-20 ‘bullet points’.

    Now you are going to write your sales letter:

    Headline

    Greeting

    Bullet Points

    Exciting transition paragraph

    More Bullet Points

    An exciting testimonial or two or three about your book (you don’t need this today, but once your book is written, you need to have several friends or family members read it and then write you a testimonial.)

    More Bullet Points

    An incredible guarantee

    A free bonus if they buy your book today

    An easy way to buy your book (link to PayPal or C

    3 Reasons Why 3-Way Calling To Your Upline Breeds Failure In Your MLM Prospecting
    According to the direct Sales Association approximately seven hundred and fifty thousand new people join network marketing companies every single year - that's over two thousand people every day. They join in industries as diverse as telecom, nutrition, merchant services, and legal services.And every year,
    today, but once your book is written, you need to have several friends or family members read it and then write you a testimonial.)

    More Bullet Points

    An incredible guarantee

    A free bonus if they buy your book today

    An easy way to buy your book (link to PayPal or Clickbank)

    Your close

    A P.S.

    Take a look at some sales letter based web sites to get some ideas. Remember, you cannot copy anything word-for word or take sentences from others’ web sites. What you can do, however, is get ideas for making each of the sections of your web site come alive.

    Whatever you write today, will probably not be what you eventually publish on the web. When you wake up tomorrow and reread it, you will probably find some things you want to change in it. You may even want to re-write it. Often, when you have rewritten a sales page several times, you have a much better letter than the first one you write.

    Perhaps at this point you are still struggling with making the sales letter come together. I’d like to recommend that you take a look at the product I used when I first started creating sales letters. Basically it is a huge bank of sales letter templates that you can use by just copy and pasting your particular bullet points and selling points, and what you end up with is a ready-to-use sales letter.

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