Casual Articles - How To Make Your Subscribers Stick To You Like Super Glue

This can make the whole process of list building frustrating. For this reason many list builders get into a pattern of starting and quitting which can further slow down the overall list building process.

Unfortunately most of the strategies for list building suffer from a negative quality. The conventional wisdom still has Internet marketers using ebooks, software, e-courses, auto responder series and such to build and keep their lists.

The problem is that at least as far as building and keeping mailing lists ebooks and software have become practically worthless. Even the highest quality most information packed ebook has very little value.

Many marketers don't want to hear this but it is absolutely true. First, the information that it gives you is almost always something that we've heard or read before.

How many different ways can an author repeat the same things. How many times have you heard that it is important to build lists for instance? Or to collect email addresses before sending prospects to your affiliate page?

What about writing articles for free traffic or tracking your ads so you know what works and what doesn't? Most secrets are not really secret anymore so ebooks tend to be just reworded and recycled information.

Secondly, once the ebook has been read or e-course is finished what's to keep your subscriber from un-subscribing? You have to constantly try to keep the subscribers interest. This is very hard to do because we are constantly bombarded with more and more information from different sources.

In looking back over time at which newsletters or lists that I stay subscribed to I find a common characteristic in about 75% or more of them. That common theme is an association with password protected sites.

This can be password access to a directory or a download site. It can be access to special software that I use while logged in. Sometimes the password is changed monthly so that I will remain on the list but not always.

Right now I belong to a couple of websites that are regularly upgraded with free downloadable ebooks and software. I belong to a password protected ezine directory that is regularly upgraded.

I also belong to password protected sites that offer everything from free ad trackers and banner rotators to free scripts and clickbank storefronts. It is unlikely that I'll be unsubscribing from these associated lists/sites anytime soon.

When you give subscribers something that is continually useful. Something that they really want, you don't have to worry about keeping them. They keep YOU!

For instance most internet marketers are familiar with clickbank. I joined a free membership site that offers among other things a free clickbank portal. All I do is enter my clickbank username and I can sell thousands of clickbanks products from one url.

Why would I unsubscribe from this list? Other companies charge $30 to $90 for this type of storefront.

Here's the key. Give your subscribers access to something that others are making them pay for. Give them for free what they would be willing to pay for. How to Marry Many Times and Acquire a Marketing Fortune in 3 Easy Steps
First, let me make something very clear. Whether you’re a dentist, painter, software developer, medical equipment manufacturer, dry cleaner or the Mayflower Madam – you’ve got something to market and sell.Therefore, “Marketing” and “Selling” are not dirty words. They are your friends, your best friends. Embrace them. And never think you are above them.They will pay for your kid’s college education. They will buy you a bigger home or a totally unnecessary secs that at least as far as building and keeping mailing lists ebooks and software have become practically worthless. Even the highest quality most information packed ebook has very little value.

Many marketers don't want to hear this but it is absolutely true. First, the information that it gives you is almost always something that we've heard or read before.

How many different ways can an author repeat the same things. How many times have you heard that it is important to build lists for instance? Or to collect email addresses before sending prospects to your affiliate page?

What about writing articles for free traffic or tracking your ads so you know what works and what doesn't? Most secrets are not really secret anymore so ebooks tend to be just reworded and recycled information.

Secondly, once the ebook has been read or e-course is finished what's to keep your subscriber from un-subscribing? You have to constantly try to keep the subscribers interest. This is very hard to do because we are constantly bombarded with more and more information from different sources.

In looking back over time at which newsletters or lists that I stay subscribed to I find a common characteristic in about 75% or more of them. That common theme is an association with password protected sites.

This can be password access to a directory or a download site. It can be access to special software that I use while logged in. Sometimes the password is changed monthly so that I will remain on the list but not always.

Right now I belong to a couple of websites that are regularly upgraded with free downloadable ebooks and software. I belong to a password protected ezine directory that is regularly upgraded.

I also belong to password protected sites that offer everything from free ad trackers and banner rotators to free scripts and clickbank storefronts. It is unlikely that I'll be unsubscribing from these associated lists/sites anytime soon.

When you give subscribers something that is continually useful. Something that they really want, you don't have to worry about keeping them. They keep YOU!

For instance most internet marketers are familiar with clickbank. I joined a free membership site that offers among other things a free clickbank portal. All I do is enter my clickbank username and I can sell thousands of clickbanks products from one url.

Why would I unsubscribe from this list? Other companies charge $30 to $90 for this type of storefront.

Here's the key. Give your subscribers access to something that others are making them pay for. Give them for free what they would be willing to pay for. 3 Joke Minefields You Should Avoid at Work
Here's a common myth that plagues pretty much every office I've ever been to: Everybody appreciates a good joke. While we may desperately want this to be true, it's just not the case. While it may be a genuinely funny joke, it just might not fly in an office environment. Even if you think it's the funniest joke since the "I'm Rick James" era (which, by the way, is OVER), you should definitely consider saving it for after work during the following three situations:know what works and what doesn't? Most secrets are not really secret anymore so ebooks tend to be just reworded and recycled information.

Secondly, once the ebook has been read or e-course is finished what's to keep your subscriber from un-subscribing? You have to constantly try to keep the subscribers interest. This is very hard to do because we are constantly bombarded with more and more information from different sources.

In looking back over time at which newsletters or lists that I stay subscribed to I find a common characteristic in about 75% or more of them. That common theme is an association with password protected sites.

This can be password access to a directory or a download site. It can be access to special software that I use while logged in. Sometimes the password is changed monthly so that I will remain on the list but not always.

Right now I belong to a couple of websites that are regularly upgraded with free downloadable ebooks and software. I belong to a password protected ezine directory that is regularly upgraded.

I also belong to password protected sites that offer everything from free ad trackers and banner rotators to free scripts and clickbank storefronts. It is unlikely that I'll be unsubscribing from these associated lists/sites anytime soon.

When you give subscribers something that is continually useful. Something that they really want, you don't have to worry about keeping them. They keep YOU!

For instance most internet marketers are familiar with clickbank. I joined a free membership site that offers among other things a free clickbank portal. All I do is enter my clickbank username and I can sell thousands of clickbanks products from one url.

Why would I unsubscribe from this list? Other companies charge $30 to $90 for this type of storefront.

Here's the key. Give your subscribers access to something that others are making them pay for. Give them for free what they would be willing to pay for. An Open Letter To Weis Markets
I have discovered that there are many little things that make moving to a new home a rich experience. Simple changes such as finding a new place to get your groceries can be an amazing journey of discovery. This was the case for me when we moved just far enough away from my favorite grocer to require a back up store closer to my new home. Welcome to Weis Markets.My welcome to Weis was an unforgettable experience. As I stepped out of my car for that first visit answord access to a directory or a download site. It can be access to special software that I use while logged in. Sometimes the password is changed monthly so that I will remain on the list but not always.

Right now I belong to a couple of websites that are regularly upgraded with free downloadable ebooks and software. I belong to a password protected ezine directory that is regularly upgraded.

I also belong to password protected sites that offer everything from free ad trackers and banner rotators to free scripts and clickbank storefronts. It is unlikely that I'll be unsubscribing from these associated lists/sites anytime soon.

When you give subscribers something that is continually useful. Something that they really want, you don't have to worry about keeping them. They keep YOU!

For instance most internet marketers are familiar with clickbank. I joined a free membership site that offers among other things a free clickbank portal. All I do is enter my clickbank username and I can sell thousands of clickbanks products from one url.

Why would I unsubscribe from this list? Other companies charge $30 to $90 for this type of storefront.

Here's the key. Give your subscribers access to something that others are making them pay for. Give them for free what they would be willing to pay for. Business Growth and the Peter Principle
Executive recruiters and commercial lenders agree that it takes a different kind of leader to run a $20 million company that it does to run a $2 million company. The same can be said about running $100 million and $1 billion companies. What makes the difference? What qualities does a $100 million dollar leader possess that a $10 million dollar leader lacks? Is it education? Technical expertise? Charisma? Political cunning?The crux of the question lies in the word lribers something that is continually useful. Something that they really want, you don't have to worry about keeping them. They keep YOU!

For instance most internet marketers are familiar with clickbank. I joined a free membership site that offers among other things a free clickbank portal. All I do is enter my clickbank username and I can sell thousands of clickbanks products from one url.

Why would I unsubscribe from this list? Other companies charge $30 to $90 for this type of storefront.

Here's the key. Give your subscribers access to something that others are making them pay for. Give them for free what they would be willing to pay for.

Do this and they will get to know and trust you. And they'll buy from you. This trust takes a little time no matter what some sales letter might say to the contrary.

Take the time to build trusting relationships and you'll do very well. This has ALWAYS been true in business and Internet marketing is no different.

(c) 2004 by David McCammon

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