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    Marketing No No's - Don't Make These Mistakes!
    You've got your business set up and running and your first enquiries start coming in. Now is not the time to sit back and relax – you need to stay ahead of the competition and constantly research your market, honing and tuning your marketing. Here are some things that you should absolutely definitely not do.1. Exaggerate your claims. Sooner or later your hype will cat
    e? Inter
    In the Villa of the Sick Cat - A Lesson in Customer Care
    If you’re a pet owner, you know the stress of having a sick pet and you know that having a great veterinarian is a wonderful thing. My cat, Zoe, came down with a nasty infection that had me racing off to the vet’s office last week with an unhappy, howling kitty in tow. (She’s doing much better now.)This was my first visit to this vet’s office, having just moved here last year. Whe
    Who doesn’t want to make money online? Intern
    Question: How Can I Tell if a Book is a Valuable, Out-of-print Collectible?
    QUESTION: How can I tell if a book is out of print? If Amazon isn't selling new copies, can I sell it for more than the original retail? With some of my books, I don't know the original price.ANSWER: Technically, a book is "out of print" when its publisher declares it "out of print," and stops supplying it to wholesalers and bookstores. This can happen a few years after pub
    ’t want to make money online? Inter
    Drop Ship Your Way to Wealth
    Your customer sees a marvelous array of products on your website. After thoughtful consideration, she purchases the product she wants. Amazingly, you have never actually seen the product. That is because your supplier shipped the order directly to her.1. Problems With Stocking InventoryAfter deciding what products you will sell, you are immediately faced wit
    o make money online? Inter
    The E-Myth and Procedure Writing
    In his best selling book of the same name, Michael Gerber describes the E-Myth as the myth of the heroic entrepreneur:…a man or woman standing alone, windblown against the elements, bravely defying insurmountable odds, climbing sheer faces of treacherous rock—all to realize the dream of creating a business of ones own. Are entrepreneurs really like that
    ney online? Inter
    Why Surveying Matters
    What is the single most important thing you can do as a business owner? That is a question that this week I think I have found an answer to. The answer? Keep your ear to the marketplace by listening to your customers.Ford’s MistakeIn the early 1920’s Henry Ford launched his assembly-line produced Model T. The car was relatively inexpensive, yet of good quality for the time.
    e? Internet is here to dominate our lives and

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