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Casual Articles - Recipe for an Ezine: 8 Key Ingredients that Get Results - Should You Publish an Ezine?
A Solo-Entrepreneur Syndrome - Do You Stop and Don't Know it?
Are you stopping ... and don't know it? Are you stopping ... and don't show it? If you're stopping ... you won't grow it? So STOP it!Sound a little corny? Well, it's really not. I was working on a product recently and continued to re-record 1 section to the point it was getting out of hand. I kept saying, "Why do I keep messing this up -- why can't I be done?" Then I realized -- I didn't want it
A great name that defines the topicAre you stopping ... and don't know it? Are you stopping ... and don't show it? If you're stopping ... you won't grow it? So STOP it!Sound a little corny? Well, it's really not. I was working on a product recently and continued to re-record 1 section to the point it was getting out of hand. I kept saying, "Why do I keep messing this up -- why can't I be done?" Then I realized -- I didn't want it
2. A defined audience and clear purpose
3. A compelling headline o
The Secret Of Succcess
What’s your definition of success? You’ve probably heard it all before about the secret of success. The majority of people would say that having lots of money would be their definition of success. Success means different things to different people. Success can come in the form of happiness, developing quality relationships, goal achievements or a healthy lifestyle.So how do you become successful
In our work with clients, we often hear this question from entrepreneurs who want to leverage the Internet and start marketing online: “Should I publish a newsletter?” As part of our Customized Newsletter Services program, we have reviewed hundreds of e-newsletters, or ezines, and can spot common errors immediately.What’s your definition of success? You’ve probably heard it all before about the secret of success. The majority of people would say that having lots of money would be their definition of success. Success means different things to different people. Success can come in the form of happiness, developing quality relationships, goal achievements or a healthy lifestyle.So how do you become successful
We have found ezines that work well for attracting new clients usually have these eight key ingredients:
1. A great name that defines the topic
2. A defined audience and clear purpose
3. A compelling headline o
How To Avoid Being Labeled a Spammer
If you're running an online business, you know that your list is your most important asset. And regardless of whether you're just starting out or not, if you lose a chunk of your subscribers because even just one of your emails gets flagged as spam, it's going to hurt your business.It's vital to the ongoing success of your online business to make sure you know the difference between spam and opt
tart marketing online: “Should I publish a newsletter?” As part of our Customized Newsletter Services program, we have reviewed hundreds of e-newsletters, or ezines, and can spot common errors immediately.If you're running an online business, you know that your list is your most important asset. And regardless of whether you're just starting out or not, if you lose a chunk of your subscribers because even just one of your emails gets flagged as spam, it's going to hurt your business.It's vital to the ongoing success of your online business to make sure you know the difference between spam and opt
We have found ezines that work well for attracting new clients usually have these eight key ingredients:
1. A great name that defines the topic
2. A defined audience and clear purpose
3. A compelling headline o
They Called YOU, So It's Your Deal To Lose!
I can’t express what a wonderful gift it is to receive an inbound inquiry.I just got a good one, today, while I was having another 12 hour day, and I couldn’t get back to it, until after hours, Central time.Still, I made a point to call, to leave a voice mail saying thank you for thinking of me, here’s my email address if you like, my cell number, and by the way, I’ll call you if you don’
e have reviewed hundreds of e-newsletters, or ezines, and can spot common errors immediately.I can’t express what a wonderful gift it is to receive an inbound inquiry.I just got a good one, today, while I was having another 12 hour day, and I couldn’t get back to it, until after hours, Central time.Still, I made a point to call, to leave a voice mail saying thank you for thinking of me, here’s my email address if you like, my cell number, and by the way, I’ll call you if you don’
We have found ezines that work well for attracting new clients usually have these eight key ingredients:
1. A great name that defines the topic
2. A defined audience and clear purpose
3. A compelling headline o
A Call to Action is Important to your Online Business Part I
The importance of a defined call to action is more important that many internet marketers think, and if you fail to provide clear instructions to your visitors, they might leave your site without doing anything.You have designed a wonderful looking website with all the bells and whistles, and are waiting for it to do its work and earn you money. Nothing happens! You have this great squeeze page
found ezines that work well for attracting new clients usually have these eight key ingredients:The importance of a defined call to action is more important that many internet marketers think, and if you fail to provide clear instructions to your visitors, they might leave your site without doing anything.You have designed a wonderful looking website with all the bells and whistles, and are waiting for it to do its work and earn you money. Nothing happens! You have this great squeeze page
1. A great name that defines the topic
2. A defined audience and clear purpose
3. A compelling headline o
Selling Yourself - It's Not About You
I recently found myself suffering from a lousy cold; all the coughing, snuffling and sneezing symptoms which send other people running for cover.I also found myself apologising to people I'd come into contact with - "You must excuse me, I'm suffering from the cold" would be my obvious statement.However, instead of any sympathy all I heard was - "Oh, I've got it too and my whole fami
A great name that defines the topicI recently found myself suffering from a lousy cold; all the coughing, snuffling and sneezing symptoms which send other people running for cover.I also found myself apologising to people I'd come into contact with - "You must excuse me, I'm suffering from the cold" would be my obvious statement.However, instead of any sympathy all I heard was - "Oh, I've got it too and my whole fami
2. A defined audience and clear purpose
3. A compelling headline or subject line
4. Valuable information readers can use
5. A call to action
6. A customized template or plain text formatting
7. A bonus incentive for subscribing
8. CAN-SPAM Compliance and a privacy statement
You will notice that the first five ingredients refer to the actual content of the ezine; the last three elements refer to how it is delivered. Each element contributes to the overall effectiveness of
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