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Casual Articles - How Effective is Your Email? How Can You Tell?
With new features of Netsuite, it is now possible to integrate your DeskTop PC Phone solution with netsuite, contacts, customers, leads and other records. This new change enables companies, including my own, to leverage cheaper calling features of VOIP whilst not having to move away from a customer or contact screen, effectively allowing me to see all my customers 360' information whilst clicking their onsc
Within 6 hours, 32% of the people who had opened the email had clicked on the link.
Within 12 hours, it was up to 36% and that's where it's stayed.
So what can you learn from this lesson?
1. Not everyone on your list is getting your email. A growing number of them are not, as you've been reading in the Internet
The immune system is the body’s defence mechanism to handle viruses. Laughter and fun have been held for a long time to be the best medicine. Science has now found that every cell in the body has a receptor for the substances produced when we are laughing and having fun. Thus our first line of defence against viruses is laughter and fun.The correct use of laughter and fun in the workplace facil
In order to test the effectiveness of an email campaign, you need to use html email. Although I have fought against it for several years, I consented to use it this one time in order to do the necessary tracking.
First, you need to prepare the email. I use the OnlineSuccessCart.com system, so I created the html email in my web creation program and pasted it into the broadcast window. Then I pressed the send button.
I sent a similiar announcement to each of my major lists. And the numbers started pouring in...
Emails sent: this is the total active on the list
Undeliverable: these email addresses bounced or had not completed the newly implemented AOL double opt-in process
Now I had a percentage of the total emails that were undeliverable. My numbers range in the 4-8% range, but I know a lot of Internet marketers who are fighting 25-30% of their lists who are undelivered. Undeliverables is the first figure you want to check.
Next the numbers started returning on the number of people who opened the email. You see, when you open an html email, the sender is able to track it. That's one of the reasons some people (me!) have fought against html email. Plus, it puts a drain on the system resources all along the line as the email is sent, then the opened message counts are returned.
As I tracked the open rate over the next 24 hours it was interesting.
Within 6 hours, 11% had opened the email.
Within 12 hours, 12% had opened the email.
Within 24 hours, 14% had opened the email.
As a final tracking mechanism, I provided a tracking link within the body of the email. If someone wanted to pick up the gift I offered, they clicked on the link.
Within 6 hours, 32% of the people who had opened the email had clicked on the link.
Within 12 hours, it was up to 36% and that's where it's stayed.
So what can you learn from this lesson?
1. Not everyone on your list is getting your email. A growing number of them are not, as you've been reading in the Internet
There is a lot of controversy an affiliate commissions and link cloaking. Should you cloak your affiliate links and how do you if you are losing money or not?The first question that people ask on various affiliate forums is why should I cloak my affiliate links? Is link cloaking an obligation?Let's answer to the first one...You cloak your affiliate link
First, you need to prepare the email. I use the OnlineSuccessCart.com system, so I created the html email in my web creation program and pasted it into the broadcast window. Then I pressed the send button.
I sent a similiar announcement to each of my major lists. And the numbers started pouring in...
Emails sent: this is the total active on the list
Undeliverable: these email addresses bounced or had not completed the newly implemented AOL double opt-in process
Now I had a percentage of the total emails that were undeliverable. My numbers range in the 4-8% range, but I know a lot of Internet marketers who are fighting 25-30% of their lists who are undelivered. Undeliverables is the first figure you want to check.
Next the numbers started returning on the number of people who opened the email. You see, when you open an html email, the sender is able to track it. That's one of the reasons some people (me!) have fought against html email. Plus, it puts a drain on the system resources all along the line as the email is sent, then the opened message counts are returned.
As I tracked the open rate over the next 24 hours it was interesting.
Within 6 hours, 11% had opened the email.
Within 12 hours, 12% had opened the email.
Within 24 hours, 14% had opened the email.
As a final tracking mechanism, I provided a tracking link within the body of the email. If someone wanted to pick up the gift I offered, they clicked on the link.
Within 6 hours, 32% of the people who had opened the email had clicked on the link.
Within 12 hours, it was up to 36% and that's where it's stayed.
So what can you learn from this lesson?
1. Not everyone on your list is getting your email. A growing number of them are not, as you've been reading in the Internet
Due to the low unemployment figures many people cannot get all the work done with the local available labor so they will outsource some of the tasks to other companies. This makes sense for so many reasons, as the company can concentrate on what it is best at and outsource the rest. Tasks such as office cleaning, truck washing, landscaping and concrete cleaning are all potential outsource jobs. But what hap
Now I had a percentage of the total emails that were undeliverable. My numbers range in the 4-8% range, but I know a lot of Internet marketers who are fighting 25-30% of their lists who are undelivered. Undeliverables is the first figure you want to check.
Next the numbers started returning on the number of people who opened the email. You see, when you open an html email, the sender is able to track it. That's one of the reasons some people (me!) have fought against html email. Plus, it puts a drain on the system resources all along the line as the email is sent, then the opened message counts are returned.
As I tracked the open rate over the next 24 hours it was interesting.
Within 6 hours, 11% had opened the email.
Within 12 hours, 12% had opened the email.
Within 24 hours, 14% had opened the email.
As a final tracking mechanism, I provided a tracking link within the body of the email. If someone wanted to pick up the gift I offered, they clicked on the link.
Within 6 hours, 32% of the people who had opened the email had clicked on the link.
Within 12 hours, it was up to 36% and that's where it's stayed.
So what can you learn from this lesson?
1. Not everyone on your list is getting your email. A growing number of them are not, as you've been reading in the Internet
Regardless of whether you're doing a letter, a flyer mailer, a big oversized postcard, or a standard-sized postcard, make sure that your headline hits them right between the eyes. Your message must do the same thing. In this article, you'll learn that you have to know what's causing your potential clients pain. You have to know what their deepest desires are. And you can only address these if you are target
As I tracked the open rate over the next 24 hours it was interesting.
Within 6 hours, 11% had opened the email.
Within 12 hours, 12% had opened the email.
Within 24 hours, 14% had opened the email.
As a final tracking mechanism, I provided a tracking link within the body of the email. If someone wanted to pick up the gift I offered, they clicked on the link.
Within 6 hours, 32% of the people who had opened the email had clicked on the link.
Within 12 hours, it was up to 36% and that's where it's stayed.
So what can you learn from this lesson?
1. Not everyone on your list is getting your email. A growing number of them are not, as you've been reading in the Internet
RespectRespect: The client’s perception of your value, excellence, usefulness, or importance. concede addresses the client’s query, “What can this person or trade do for me?”Respect can be articulated by explicitly answering these questions throughout the sales phase:From this point forward, we will let you in on little secrets that will help you implement this subject into your life.ed a tracking link within the body of the email. If someone wanted to pick up the gift I offered, they clicked on the link.
Within 6 hours, 32% of the people who had opened the email had clicked on the link.
Within 12 hours, it was up to 36% and that's where it's stayed.
So what can you learn from this lesson?
1. Not everyone on your list is getting your email. A growing number of them are not, as you've been reading in the Internet marketing literature.
2. Not everyone who receives your email opens it. Well, at least they don't open mine right away (grinning). Instead, some wait a day or two - or maybe a week or two. Or they just file it. Or (shudder!) delete it. And remember, when you send out html instead of plain text there are some people who simply cannot open it.
3. Not everyone who opens your email takes action - even if the action involves a complimentary copy of a $20 book.
4. You don't know anything for certain until you track it.
5. You must continue to track results over a period of time in order to see trends and what's working
So stop fooling yourself and get the facts. You'll be amazed, but you'll be informed. And you'll understand your online success rate much better.
For details on how I tracked these results, send an email to tracking@techtamers.com
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