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  • Casual Articles - Email Marketing: How Much is Too Much?

    So, Where is the Greener Grass?
    Twenty years ago when I left the Ireland, known as the Emerald Isle, I was looking for the place where the grass is greener. We all know that faraway hills are green, and back then I was searching for my greener pastures so I looked faraway.With a few detours, I arrived in Australia; the Sunb
    l, maybe I'd better sign up! Because if I don't, the next one's not coming around until NEXT MONTH!

    Now that I have quarantined the overzealous emailers in a new email box, I have the pleasure of watching them duke it out for the prestigious title of Most Emails In a Day. I shouldn't poke fun but I can't help myself. You're telling me what

    Five Tech Tips to Punch Up Your Nonprofit Communications
    There's a disconnect in the nonprofit world. I read countless articles about technology and its powerful applications for the nonprofit sector, but seldom is there coverage of the critical interface between technology and communications strategies. That's a serious gap.What's happened, in my
    I have a special new email address. It's in addition to my primary email address and it's where I tell online marketers who want my business, to send their mailings.

    I didn't want to do it. I didn't want anyone to be excluded from the group. I'm sure the online marketers are very nice people with great big hearts. And I'm sure that when I receive those frenzied emails with subjectlines like, "Dina, Last Chance to Attend the Hottest Seminar This Week!" these folks don't realize that they've been relegated to my Not Urgent or Important email account.

    Sorry, guys. I didn't want to sequester you off like I did, but your nerve-rattling emails fly in every day. You send me emails EVERY DAY! That's really not right. That's more than I hear from my clients!

    Jenna Glatzer, freelance web writer and marketing genius in my humble opinion, said it best when she said that email marketing is a great way to build your brand, but you shouldn't be sending out those mailings more than once a month, maybe twice. Jenna, if you ever read this... I'm a huge fan and you make an unbelievably great point.

    If my favorite internet marketing guru sends me an email once or twice a month, that gives me a chance to really look forward to whatever terrific insights he has to share. When that email finally lands... oh boy, am I excited! If he's offering a special promotion... well, maybe I'd better sign up! Because if I don't, the next one's not coming around until NEXT MONTH!

    Now that I have quarantined the overzealous emailers in a new email box, I have the pleasure of watching them duke it out for the prestigious title of Most Emails In a Day. I shouldn't poke fun but I can't help myself. You're telling me what a

    How to Get Noticed in the Sea of Emails
    Here's a lil' email trivia for ya.It is known that there are over 3 billion emails sent everyday. And over 55 billion email spam sent everyday.Let me repeat, that's billiuhn not milliuhn.Many online businesses have email newsletters that customers subscribe to.Many custo
    eceive those frenzied emails with subjectlines like, "Dina, Last Chance to Attend the Hottest Seminar This Week!" these folks don't realize that they've been relegated to my Not Urgent or Important email account.

    Sorry, guys. I didn't want to sequester you off like I did, but your nerve-rattling emails fly in every day. You send me emails EVERY DAY! That's really not right. That's more than I hear from my clients!

    Jenna Glatzer, freelance web writer and marketing genius in my humble opinion, said it best when she said that email marketing is a great way to build your brand, but you shouldn't be sending out those mailings more than once a month, maybe twice. Jenna, if you ever read this... I'm a huge fan and you make an unbelievably great point.

    If my favorite internet marketing guru sends me an email once or twice a month, that gives me a chance to really look forward to whatever terrific insights he has to share. When that email finally lands... oh boy, am I excited! If he's offering a special promotion... well, maybe I'd better sign up! Because if I don't, the next one's not coming around until NEXT MONTH!

    Now that I have quarantined the overzealous emailers in a new email box, I have the pleasure of watching them duke it out for the prestigious title of Most Emails In a Day. I shouldn't poke fun but I can't help myself. You're telling me what

    Bill Gates
    Bill Gates, the co-founder and chairman of the Microsoft Corporation, has certainly reached legend status and not only because he is considered as the world’s richest man. As the moving force behind a company that is considered “The Most Innovative Company Operating in the U.S.” (1993, Forbes magazi
    VERY DAY! That's really not right. That's more than I hear from my clients!

    Jenna Glatzer, freelance web writer and marketing genius in my humble opinion, said it best when she said that email marketing is a great way to build your brand, but you shouldn't be sending out those mailings more than once a month, maybe twice. Jenna, if you ever read this... I'm a huge fan and you make an unbelievably great point.

    If my favorite internet marketing guru sends me an email once or twice a month, that gives me a chance to really look forward to whatever terrific insights he has to share. When that email finally lands... oh boy, am I excited! If he's offering a special promotion... well, maybe I'd better sign up! Because if I don't, the next one's not coming around until NEXT MONTH!

    Now that I have quarantined the overzealous emailers in a new email box, I have the pleasure of watching them duke it out for the prestigious title of Most Emails In a Day. I shouldn't poke fun but I can't help myself. You're telling me what

    Medical Billing - DA2 Record
    When doing medical billing, you'd think with all the payer records being sent, second only to service line records, there wouldn't be as many problems with denied claims because of missing information. Such is not the case. In this article, we're going to review the third and last payer record, wh
    read this... I'm a huge fan and you make an unbelievably great point.

    If my favorite internet marketing guru sends me an email once or twice a month, that gives me a chance to really look forward to whatever terrific insights he has to share. When that email finally lands... oh boy, am I excited! If he's offering a special promotion... well, maybe I'd better sign up! Because if I don't, the next one's not coming around until NEXT MONTH!

    Now that I have quarantined the overzealous emailers in a new email box, I have the pleasure of watching them duke it out for the prestigious title of Most Emails In a Day. I shouldn't poke fun but I can't help myself. You're telling me what

    Corporate Blogging: 7 Best Practices
    Blogs have become one of the hottest communication tools on the Web. Offering the opportunity for anyone to create their own free Web site, encouraging opinions and interaction, blogs provide forums for individuals to create their own highly personal presentations to the Web audience. They also prov
    l, maybe I'd better sign up! Because if I don't, the next one's not coming around until NEXT MONTH!

    Now that I have quarantined the overzealous emailers in a new email box, I have the pleasure of watching them duke it out for the prestigious title of Most Emails In a Day. I shouldn't poke fun but I can't help myself. You're telling me what a smart marketer you are, and that all of your offers are so rare and highly sought-after. But I know that if I miss today's promotion, tomorrow there will be another one just like it. The day after that, same thing. That's a great way to keep me procrastinating forever. Thanks!

    How often do you email your potential customers? Do you realize how intrusive and badgersome frequent emailing can be? When folks share their email address with you, that's a pretty great privilege! Don't clutter up their personal space. Why? Because clutter eventually gets packed up in boxes and stowed out of sight.

    Copyright 2005 Dina Giolitto. All rights reserved.

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