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    Leadership Lessons from the Great Pyramids - PART 1 of 2
    Evidence uncovered by Faunal experts Redding and Lehner prove it...It was not slaves who built the great pyramids. It was gangs of motivated, dedicated, and well organized individuals who had a purpose......And over 4500 years later, when viewing the astonishing accomplishments of the great pyramid builders through modern Directive Communication psychology, we find patterns. And the pyramids themselves conceal a mysterious code that illuminates the force of superior leadership.The illuminating
    I'm not going to list all the r
    Email Marketing - How to Write Compelling Emails
    Writing compelling emails. I think that one of the most compelling things we can do in our emails is to create long term trust. If there is long term trust, if the reader trusts you, then the very fact that you recommended a sales page is compelling.I think of it as the difference between going to a new car dealership to buy a new car and some kid with slick hair is all hypey about the new car he wants you to buy. No matter how compelling he tries to be, no matter what kind of bonus he offers, you really don’t
    There is no doubt that email is one of the greatest things that the computer revolution has done for personal productivity. I'm not going to list all the re
    Lawyer Annual Renewals with Audits Needed
    Due to Sarbanes Oxley so many Corporations and Small Medium Sized companies are feeling the incessant costs of increasing accounting fees. This is because there are not enough accountants to do all the work and because errors and omissions insurance have gone up because trial lawyers are using these laws to sue companies and accounting firms.It is also causing many small accounting corporations from no longer wishing to do audits, which are required by the rules and regulations. What we need is more rules and reg
    one of the greatest things that the computer revolution has done for personal productivity. I'm not going to list all the r
    The Basics of Starting an Online Business (Part 2)
    There is much more to starting an online business than just having a product to sell and setting up a website. In order to turn this into a profitable business, you have to reach the customers. This means that you have to rank high in the search engines - at least in the top 20. If you are wondering why this is so, just think of the many times you searched for something on the Internet. How often did you continue pages the first two screens of results? If you are like most searchers, if you don't find what you are lookin
    t the computer revolution has done for personal productivity. I'm not going to list all the r
    The CEO is 10,000 Feet Above the Fire
    How many times have you heard a business owner or manager say that they spend their workday “always sweating at putting out fires?” I hear it all the time.Think of a raging forest fire. There are sweaty fire fighters working hard, just yards in front of the flames. There is one person in a helicopter 10,000 feet above the flames. Those on the ground and the one in the helicopter are all looking at the same fire but they have totally different views. Those on the ground are “putting out fires.” The one in the
    one for personal productivity. I'm not going to list all the r
    Gum Removal in Air Terminals
    So many people use air terminals for their travel that it is virtually impossible to avoid finding gum throughout the terminal. Adding to the problem of gum removal in air terminals is the fact that even in the terminals' shops and stores, chewing gum is sold. Chewing gum machines allow people to buy gum easily, without having to set foot in one of the stores. Children chew it throughout the terminal, and they are more prone to leaving these little "gifts" than adults are (and they are quite prone to it as well). The onl
    I'm not going to list all the reasons email is good. If you're active in the Mortgage Business, reading this article online, or surfing the internet...you

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