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  • Casual Articles - Is the Back of Your Business Card Blank?

    Global Reactions to Our Approach
    It was a noble effort, even if I was naive. Last week I returned from a thirty-day trip to Germany, China, Singapore, Japan, Australia, and New Zealand. In each country, I led Skilled Facilitator workshops. Some of you reading this participated in
    >

    What you put on the back does not have to be in color. This does two things. Saves money on the printing and separates the front from the back, because the front has color (and is probably glossy).

    Look at your collection of cards other people have given you. Few utilize the back for anything, let alone planned marketing. You stand out from the crowd when your business card

    The Watchful Eye Of An Employer Can Invade The Employee's Privacy
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    A big business mistake many people make is spending a lot of time and effort on a new business card and not utilizing the space on the back. Look at that stack of cards in your drawer with the rubber band around them. Most are printed one side only. Marketing space gone to waste.

    You can use the back of your card to expand and reaffirm your selling sentence (which should be prominent on the front of your card). Business cards with nothing on the back are wasted opportunities to sell.

    You can use the back of your card to explain the high points of your business, quote happy customers or list the products you offer.

    If your company slogan (Selling Sentence) is "Where You Save 20% on Power Tools Everyday", use the space on the back to list the brands on sale every day. Another solid impression about you and your business.

    Some folks put calendars on the back of their cards. Might be handy, but does nothing to sell your products. Think billboards. You wouldn't put a calendar on your billboard. Don't put it on your itty bitty billboard.

    There's no need to fill the back of your business card edge to edge. Judicious use of white space front and back is the mark of a professional. Just like the isles in high end store are wider than ones at the Everything For A Dollar place.

    Be sure your name is on the back somewhere. The back is an ad for you, a mobile marketing piece. Without your name, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.

    What you put on the back does not have to be in color. This does two things. Saves money on the printing and separates the front from the back, because the front has color (and is probably glossy).

    Look at your collection of cards other people have given you. Few utilize the back for anything, let alone planned marketing. You stand out from the crowd when your business card

    Computerized Time Clocks
    If you have a business with a number of employees, then you need to keep track of the hours they work for reporting and payroll purposes. A computerized time clock system is a great solution, allowing you to track employee hours and collate all t
    minent on the front of your card). Business cards with nothing on the back are wasted opportunities to sell.

    You can use the back of your card to explain the high points of your business, quote happy customers or list the products you offer.

    If your company slogan (Selling Sentence) is "Where You Save 20% on Power Tools Everyday", use the space on the back to list the brands on sale every day. Another solid impression about you and your business.

    Some folks put calendars on the back of their cards. Might be handy, but does nothing to sell your products. Think billboards. You wouldn't put a calendar on your billboard. Don't put it on your itty bitty billboard.

    There's no need to fill the back of your business card edge to edge. Judicious use of white space front and back is the mark of a professional. Just like the isles in high end store are wider than ones at the Everything For A Dollar place.

    Be sure your name is on the back somewhere. The back is an ad for you, a mobile marketing piece. Without your name, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.

    What you put on the back does not have to be in color. This does two things. Saves money on the printing and separates the front from the back, because the front has color (and is probably glossy).

    Look at your collection of cards other people have given you. Few utilize the back for anything, let alone planned marketing. You stand out from the crowd when your business card

    Primary Requisites For A Successful Home Business
    Running a home business has always interested people especially mothers and the home bound. However starting the business is not a game. It does not involve simply setting up your computer and beginning. People are often deterred from venturing fu
    nds on sale every day. Another solid impression about you and your business.

    Some folks put calendars on the back of their cards. Might be handy, but does nothing to sell your products. Think billboards. You wouldn't put a calendar on your billboard. Don't put it on your itty bitty billboard.

    There's no need to fill the back of your business card edge to edge. Judicious use of white space front and back is the mark of a professional. Just like the isles in high end store are wider than ones at the Everything For A Dollar place.

    Be sure your name is on the back somewhere. The back is an ad for you, a mobile marketing piece. Without your name, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.

    What you put on the back does not have to be in color. This does two things. Saves money on the printing and separates the front from the back, because the front has color (and is probably glossy).

    Look at your collection of cards other people have given you. Few utilize the back for anything, let alone planned marketing. You stand out from the crowd when your business card

    An Outsourcer's Passage to India: How to Do It, part II
    Part I of this article listed all the things that you, an outsourcer, must do in preparation for a trip to India. It saw you up to the airport on your day of departure.Now you’re on the plane and you’ve had dinner; your eyes close as you dr
    se of white space front and back is the mark of a professional. Just like the isles in high end store are wider than ones at the Everything For A Dollar place.

    Be sure your name is on the back somewhere. The back is an ad for you, a mobile marketing piece. Without your name, the close is lost. Don't repeat anything else from the front, but be sure your name is on both sides.

    What you put on the back does not have to be in color. This does two things. Saves money on the printing and separates the front from the back, because the front has color (and is probably glossy).

    Look at your collection of cards other people have given you. Few utilize the back for anything, let alone planned marketing. You stand out from the crowd when your business card

    Commercial Collections Agency Mindset
    A Commercial Collections Agency is a third-party service that performs debt collection for business to business transactions. This is especially beneficial for proprietors whose business involves a lot of cost when it comes to collecting receivabl
    >

    What you put on the back does not have to be in color. This does two things. Saves money on the printing and separates the front from the back, because the front has color (and is probably glossy).

    Look at your collection of cards other people have given you. Few utilize the back for anything, let alone planned marketing. You stand out from the crowd when your business card is a professional marketing piece, both sides.

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