nough to be easily remembered and typed.

I registered the reasonably good other choices as well, to keep the competition from encroaching, and to protect my "branding". I also wanted to use them to cover a lot of other bases. When someone types a service need into a browser, they often, out of habit, type .com at the end, so if they are looking for info on a Tyler pest, and type it in as, tylerpest.com, they will go directly to a very short page that I have done, that ends something like this: : "If this is your problem, don't push the panic button, push the solution button." Bellow, or even in the senten

Choosing a domain name can be a challenging and frustrating experience. It can also be a fun filled and rewarding experience, a test of your creative skills, and self revealing on a lot of different levels!

My business name is Rational Environmental Solutions, I had tried several different variations, such as replacing solutions, with services, or just calling it solutions, so that I could later add more divisions, but what finaly settled me on this variation, was that it said what I wanted it to say, and the domain, www.rationalenvironmentalsolutions.com, was available. As you have already guessed, that was not a good choice for a domain name, although as a business name, it seems to work just fine. It says what I want it to say, and it gets a good look from my home states various agencies when they are looking for eco friendly companies to do jobs for the state. It just doesn't work well as a domain name, because of it's length, and the very good chance, that it will be misspelled when typing it into a browser.

So, I went looking for another domain name, that would at least offer some idea and association to what I do. Most were just as long and unruly as the original, so I thought that since the business name said what I wanted it to say, that the domain didn't necessarily have to completely describe the business. I found the domain name TEXPEST, that describes where I am and what I do, (not, as I am sure some of you are thinking, what I am.) So TEXPEST, became my domain name. While I was searching, I ran across several others that I liked as well. Let me explain a little bit about why I did not choose them for my primary domain, but registered them anyway.

I came across my home town version of the name I chose, TYLERPEST, Since my hometown is one of the largest rose growing areas in the country, and because it has the largest Municipal rose garden in the country, it is sometimes called, the "Rose City". ROSECITYPEST was available. I live in the Eastern part of the state of Texas, so since EASTTEXASPEST, is both long and difficult, and has the double letters to contend with, I decided against that. I did however find that ETEXPEST. ETEX, being a in common use in the area, was much more appealing, but was rejected because it "could be" confusing. TYLERLAWN, was also available, but didn't say what I wanted to say. I settled on TEXPEST, because it was broad enough to cover work in the entire state, and short enough to be easily remembered and typed.

I registered the reasonably good other choices as well, to keep the competition from encroaching, and to protect my "branding". I also wanted to use them to cover a lot of other bases. When someone types a service need into a browser, they often, out of habit, type .com at the end, so if they are looking for info on a Tyler pest, and type it in as, tylerpest.com, they will go directly to a very short page that I have done, that ends something like this: : "If this is your problem, don't push the panic button, push the solution button." Bellow, or even in the sentenc

was not a good choice for a domain name, although as a business name, it seems to work just fine. It says what I want it to say, and it gets a good look from my home states various agencies when they are looking for eco friendly companies to do jobs for the state. It just doesn't work well as a domain name, because of it's length, and the very good chance, that it will be misspelled when typing it into a browser.

So, I went looking for another domain name, that would at least offer some idea and association to what I do. Most were just as long and unruly as the original, so I thought that since the business name said what I wanted it to say, that the domain didn't necessarily have to completely describe the business. I found the domain name TEXPEST, that describes where I am and what I do, (not, as I am sure some of you are thinking, what I am.) So TEXPEST, became my domain name. While I was searching, I ran across several others that I liked as well. Let me explain a little bit about why I did not choose them for my primary domain, but registered them anyway.

I came across my home town version of the name I chose, TYLERPEST, Since my hometown is one of the largest rose growing areas in the country, and because it has the largest Municipal rose garden in the country, it is sometimes called, the "Rose City". ROSECITYPEST was available. I live in the Eastern part of the state of Texas, so since EASTTEXASPEST, is both long and difficult, and has the double letters to contend with, I decided against that. I did however find that ETEXPEST. ETEX, being a in common use in the area, was much more appealing, but was rejected because it "could be" confusing. TYLERLAWN, was also available, but didn't say what I wanted to say. I settled on TEXPEST, because it was broad enough to cover work in the entire state, and short enough to be easily remembered and typed.

I registered the reasonably good other choices as well, to keep the competition from encroaching, and to protect my "branding". I also wanted to use them to cover a lot of other bases. When someone types a service need into a browser, they often, out of habit, type .com at the end, so if they are looking for info on a Tyler pest, and type it in as, tylerpest.com, they will go directly to a very short page that I have done, that ends something like this: : "If this is your problem, don't push the panic button, push the solution button." Bellow, or even in the senten

s name said what I wanted it to say, that the domain didn't necessarily have to completely describe the business. I found the domain name TEXPEST, that describes where I am and what I do, (not, as I am sure some of you are thinking, what I am.) So TEXPEST, became my domain name. While I was searching, I ran across several others that I liked as well. Let me explain a little bit about why I did not choose them for my primary domain, but registered them anyway.

I came across my home town version of the name I chose, TYLERPEST, Since my hometown is one of the largest rose growing areas in the country, and because it has the largest Municipal rose garden in the country, it is sometimes called, the "Rose City". ROSECITYPEST was available. I live in the Eastern part of the state of Texas, so since EASTTEXASPEST, is both long and difficult, and has the double letters to contend with, I decided against that. I did however find that ETEXPEST. ETEX, being a in common use in the area, was much more appealing, but was rejected because it "could be" confusing. TYLERLAWN, was also available, but didn't say what I wanted to say. I settled on TEXPEST, because it was broad enough to cover work in the entire state, and short enough to be easily remembered and typed.

I registered the reasonably good other choices as well, to keep the competition from encroaching, and to protect my "branding". I also wanted to use them to cover a lot of other bases. When someone types a service need into a browser, they often, out of habit, type .com at the end, so if they are looking for info on a Tyler pest, and type it in as, tylerpest.com, they will go directly to a very short page that I have done, that ends something like this: : "If this is your problem, don't push the panic button, push the solution button." Bellow, or even in the senten

ecause it has the largest Municipal rose garden in the country, it is sometimes called, the "Rose City". ROSECITYPEST was available. I live in the Eastern part of the state of Texas, so since EASTTEXASPEST, is both long and difficult, and has the double letters to contend with, I decided against that. I did however find that ETEXPEST. ETEX, being a in common use in the area, was much more appealing, but was rejected because it "could be" confusing. TYLERLAWN, was also available, but didn't say what I wanted to say. I settled on TEXPEST, because it was broad enough to cover work in the entire state, and short enough to be easily remembered and typed.

I registered the reasonably good other choices as well, to keep the competition from encroaching, and to protect my "branding". I also wanted to use them to cover a lot of other bases. When someone types a service need into a browser, they often, out of habit, type .com at the end, so if they are looking for info on a Tyler pest, and type it in as, tylerpest.com, they will go directly to a very short page that I have done, that ends something like this: : "If this is your problem, don't push the panic button, push the solution button." Bellow, or even in the senten

nough to be easily remembered and typed.

I registered the reasonably good other choices as well, to keep the competition from encroaching, and to protect my "branding". I also wanted to use them to cover a lot of other bases. When someone types a service need into a browser, they often, out of habit, type .com at the end, so if they are looking for info on a Tyler pest, and type it in as, tylerpest.com, they will go directly to a very short page that I have done, that ends something like this: : "If this is your problem, don't push the panic button, push the solution button." Bellow, or even in the sentence, the word SOLUTIONS is highlighted, because I typed the "meta" information into the html, that points to my texpest site. Now, before I get emails telling me how this is bad, I want to let you know, that my short pages, contain more useful content than most web pages. I did this with several of the variations, and the rest I "forwarded", using a 301 redirect, to the main website. If you want, you are of course, welcome to try it out, and see for yourself. It allowed me to say some things, in a little less of a professional tone than I would have on my website proper. (Look at www.etexpest.com, for a chuckle or two, particularly, if you live in a rural area!)

Now, when I search some of my keywords, I run across all sorts of little variations, that when clicked, will send people directly to me! When it was all said and done, I did a lot of good advertising for my business, and had a lot of fun doing it.