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You are here: Home > Internet and Businesses Online > Auctions > eBay: Focus Your Sales By Sharpening Your Image |
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Casual Articles - eBay: Focus Your Sales By Sharpening Your Image
Why Aren't People Calling? ie hard!One of the most expensive ways to waste your marketing dollars is through shallow, boring and unemotional marketing copy. Yet anyone with a keyboard, a desktop publishing program and graphics ability can produce some of the most wickedly boring and unprofitable marketing promotions since the inclusion of the Sales Prevention Department. If you want to grab your prospect's attention and get them calling, you must make them hungry.How do you do that?First you identify their pain. You paint the picture So what are the thing to remember when inserting an image into your eBay lot? That's the next thing to think about: presentation. Your customer isn't interested in a panoramic view of your living room or your dirty laundry (I kid you not, I've seen it). What they want to see is what you have to sell - and only that. They also want to see it pla Types of Online Businesses You Can Start Today Have you ever wondered why that item you had for sale on eBay didn't sell? Just remember that one picture can be worth a thousand words!You have decided that you would like to start a business online. Now you have the task of figuring out exactly what type of online business you would like to have. There are many different types of online businesses you can start. Here are just a few to get you started.If you enjoy selling things, you can sell stuff on eBay. It doesn’t matter if you create the items to sell, or go to garage sales to find stuff, or even get rid of things you don’t want anymore. There are many people who sell on eBay fo This article applies to all sellers on eBay, no matter you sell, no matter how frequently. I'm talking about perhaps the one most important thing on any eBay auction lot: the picture. Just think about it for a minute and you'll see what I mean. Better still, log on to eBay and choose any category and just look - really look - at what you see. I've had the benefit of some considerable amount of marketing experience in the past, especially when presenting products for sale on the internet. Styles change but one thing remains constant - if a prospective customer can't see what you have to offer, they won't buy. Period. I have lost count long ago of the number of items I've seen on eBay with no gallery image and even with no image at all. Let me ask you what you yourself do when scanning the lots in your chosen category and I bet you do exactly the same as I (and who knows how many others) do: you skip the items with no picture. Why? Well, it's just a basic human response. We are geared to notice form and colour only second to noticing movement. It's something that runs very deeply in everyone and goes way, way back to the time when noticing these things was a very handy way of avoiding being eaten. Whilst we don't have that problem to face nowadays, old habits do die hard! So what are the thing to remember when inserting an image into your eBay lot? That's the next thing to think about: presentation. Your customer isn't interested in a panoramic view of your living room or your dirty laundry (I kid you not, I've seen it). What they want to see is what you have to sell - and only that. They also want to see it plai A Virtual Assistant Can Help You Grow Your Small Business or Home Based Business and you'll see what I mean. Better still, log on to eBay and choose any category and just look - really look - at what you see.A virtual assistant can help you grow your small business or home based business by handling your administrative support tasks. If you're a successful small business entrepreneur, you've already learned the value of outsourcing tasks (even ones you're capable of doing yourself) in order to spend your time strategically growing your business and working on bottom-line functions.You probably already outsource tasks like your accounting and advertising. But did you even know that you can outsource your cleric I've had the benefit of some considerable amount of marketing experience in the past, especially when presenting products for sale on the internet. Styles change but one thing remains constant - if a prospective customer can't see what you have to offer, they won't buy. Period. I have lost count long ago of the number of items I've seen on eBay with no gallery image and even with no image at all. Let me ask you what you yourself do when scanning the lots in your chosen category and I bet you do exactly the same as I (and who knows how many others) do: you skip the items with no picture. Why? Well, it's just a basic human response. We are geared to notice form and colour only second to noticing movement. It's something that runs very deeply in everyone and goes way, way back to the time when noticing these things was a very handy way of avoiding being eaten. Whilst we don't have that problem to face nowadays, old habits do die hard! So what are the thing to remember when inserting an image into your eBay lot? That's the next thing to think about: presentation. Your customer isn't interested in a panoramic view of your living room or your dirty laundry (I kid you not, I've seen it). What they want to see is what you have to sell - and only that. They also want to see it pla Maximum Marketing - Minimum Budget see what you have to offer, they won't buy. Period.Six years ago I started my small Virtual Assistant business with a non-existent marketing budget. I borrowed marketing books from the library, read countless articles on the Internet and joined a professional trade association of my peers. I learned hundreds of marketing techniques and one valuable lesson. The lesson I learned is that the financial ruin of large companies is often achieved by incredibly expensive and glitzy marketing plans that do not take into account the company's ability to earn a profit. I have lost count long ago of the number of items I've seen on eBay with no gallery image and even with no image at all. Let me ask you what you yourself do when scanning the lots in your chosen category and I bet you do exactly the same as I (and who knows how many others) do: you skip the items with no picture. Why? Well, it's just a basic human response. We are geared to notice form and colour only second to noticing movement. It's something that runs very deeply in everyone and goes way, way back to the time when noticing these things was a very handy way of avoiding being eaten. Whilst we don't have that problem to face nowadays, old habits do die hard! So what are the thing to remember when inserting an image into your eBay lot? That's the next thing to think about: presentation. Your customer isn't interested in a panoramic view of your living room or your dirty laundry (I kid you not, I've seen it). What they want to see is what you have to sell - and only that. They also want to see it pla Transforming Conversations no picture.How much time and money does your organization lose because people are not able to have the tough conversations?The important conversations that can have the most impact are the ones that people avoid. They may know the conversation needs to happen but hope that somebody else will initiate it or feel it’s not my job, or want to wait until the time is right. They make an attempt to have the conversation but sidestep the important issues. The question is; how much talking is happening in your organizatio Why? Well, it's just a basic human response. We are geared to notice form and colour only second to noticing movement. It's something that runs very deeply in everyone and goes way, way back to the time when noticing these things was a very handy way of avoiding being eaten. Whilst we don't have that problem to face nowadays, old habits do die hard! So what are the thing to remember when inserting an image into your eBay lot? That's the next thing to think about: presentation. Your customer isn't interested in a panoramic view of your living room or your dirty laundry (I kid you not, I've seen it). What they want to see is what you have to sell - and only that. They also want to see it pla Medical Billing - FA0 Record Fields 19 Through 28 ie hard!After reading an entire review of FA0 record field number 18 for medical billing of claims via electronic media, you're probably hoping to get a little bit more information in this installment. Not a problem. We pick up with field number 19.FA0 field 19, positions 86 - 89, is Anesthesia Minutes. While this field is hardly ever used, when it is used it's to send the number of minutes to be billed for a patient who was put under anesthesia for a particular procedure. The reason for this is that the anest So what are the thing to remember when inserting an image into your eBay lot? That's the next thing to think about: presentation. Your customer isn't interested in a panoramic view of your living room or your dirty laundry (I kid you not, I've seen it). What they want to see is what you have to sell - and only that. They also want to see it plainly, clearly and in decent light. If you only load one image into your sale, you only have one chance - so make it good! If you haven't got a digital camera, try to borrow one. The cameras built into cellphones have improved vastly recently but they still have a big problem when it comes to taking good photos - camera shake. It's difficult to hold them steady enough to get a good shot. So get hold of a proper camera, or ask your friend to take that photo for you. Try to take it a step further, especially if you are going to make eBay a regular thing. Get that digital camera and some photo-editing software (very often bundled with a new camera). Learn how to use it - for basic cropping, brightness and contrast it's pretty easy to pick up and it's fun! Maybe invest in a cheap tabletop tripod - these can be had for very little money and they can make a big difference to the sharpness of the picture due to the fact that the camera is held more rigidly then you could ever do by hand, especially for close-up shots. When taking your shot, try to put the item against a plain or fairly neutral background - white paper if you can't find anything else but a pastel shade is better. Try to use natural light when shooting - flash photography can be tricky, especially for those close shots or if your item is shiny or has a reflective or gloss finish. If you can't shoot in natural light, turn the flash off and use hous
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