Casual Articles - Internet and Businesses Online

Why It's Crucial to Have A Dedicated Server
A dedicated server is a single web server or computer on the internet that hosts websites and shows pages as viewers request. A dedicated server is within a network of computers, exclusively dedicated to one costumer or a large business, since it can meet many needs.Dedicated servers are most commonly used in the web hosting industry; hundreds of sites are hosted under one dedicated server. A dedicated server is considered to be the next step on from shared hosting environments. Having your own dedicated server makes you free of worry about othe

ve them a discount and make them feel valued--because they should be) .

What this does for your customer: Offers them a product they can actually use--that compliments their current purchase. Since they already have their credit card out and are in the "buying mode" chances are they will jump at the chance to own that ebook..

So what this does for you is increased your initial $97 sale to a $124 profit. All for simply being a good business person and offering your customer more value and convenience.

I really hope you now see how powerful the 'up-sell' is... use it in all your Marketing endeavors and see your sales fly.

To your success, Anthony L Davenport

Ps. With pop-up blockers becoming more and more available to internet user, it is also a good idea to put the same offer that you use in the entry pop-up, ON the actu

Sales Funnel Strategy, Part I
First of all, what is a sales funnel? A sales funnel is a series of products that you either create or perhaps they are affiliate products. However, these are all products that are part of the sales funnel. And these products range in price, anywhere from $0, the free product, all the way up to really unlimited price—five, ten, fifteen thousand dollars.The idea of the sales funnel is that a large number of people are perhaps willing to purchase something for free, or perhaps $10, or $17, or $27—a low price.Now, what happens is, because

Before I get into how Up-Selling can benefit you and your sales, let me answer the question:

What is an Up-sell?

An up sell is when a customer is ready to order a product, or already has ordered a product from you, then you immediately offer a complimentary product.

This is the most common example of a perfect upsell:

You go into your local fast food restaurant , (Burger King, McDonalds, etc.) your hungry and want to get something to eat. Your standing there looking at the selection, first you check out the 99c value menu, but it's something about the smell of the frying burgers and fresh French fries that entices you to start looking at the main combos and promotions.

You see something, and you think "hey that's a great deal", especially for how hungry you are. Your the next one in line, so you walk up to the cashier ready to buy and say "Combo Number 3 please."

And right before the cashier rings you up, s/he kindly ask "would you like to 'Up-Size' that combo for just .59 cents? You think, "Yumm, more of those delicious fresh fries and more tasty soda to drink with my meal, all for just an extra 59 cents."

What a bargain, especially since your so hungry. So you kindly say sure, I would like to 'Up-Size' my combo.

How many of you have been in this situation? It's a safe bet that almost all of you have...guess what..

you had just experienced yet another up-sell..and all you wanted to do was get something to eat ^_^..

Ok, Ok, now ...How can you use this method of marketing to benefit Your sales?

Well, there are a few ways you can approach this.

First, You can offer different versions of your product or service. For instance, lets say your selling an autoresponder service. Your first version can simply be a free or low cost web based service--the 'bronze version'

Your first version has only one set back, it contains (your) advertisements in each mailing..

So you can offer the same web based service with out the advertisements as an upgrade for only $20/mo more. This could be your 'silver package'

Then taking this a step further, you can offer a fully functionally version, where the customer would be in complete control as a Domain Based autoresponder.-The ultimate 'Gold version' and you can offer this version for $150 over the 'silver' price.

O but you can offer another great up sell to the 'Gold version' by adding lifetime upgrades to the domain based autoresponder, as the 'Platinum Version' and charge say an extra $20 over the 'Gold' Price.

Doing this will allow you to up sell both, people who are looking for web based service AND the domain based service..

A second way you can use the power of up selling to boost your sales through the roof is simply by placing an entry pop-up at the download page/confirmation page of a product that a customer has already purchased.

An example for you:

lets say your selling a Automating Search Engine Submission Software for $97..

When your customer has clicked the order link, filled out their credit card information and clicked the 'submit' button they are taken to the download/confirmation page.

On this page is where you place the entry pop up with a link to a complimentary eBook about 'Search Engine Submission and how to optimize your site to get the #1 ranking.' lets say you sell this ebook for $27 (normal price $47, give them a discount and make them feel valued--because they should be) .

So what this does for you is increased your initial $97 sale to a $124 profit. All for simply being a good business person and offering your customer more value and convenience.

I really hope you now see how powerful the 'up-sell' is... use it in all your Marketing endeavors and see your sales fly.

To your success, Anthony L Davenport

Ps. With pop-up blockers becoming more and more available to internet user, it is also a good idea to put the same offer that you use in the entry pop-up, ON the actu

Win-Win Power Negotiating
Let’s talk about win-win negotiating. Instead of trying to dominate the other person and trick him into doing things he wouldn’t normally do, I believe that you should work with the other person to work out your problems and develop a solution with which both of you can win.Your reaction to that may be, “Roger, you obviously don’t know much about my industry. I live in a dog-eat-dog world. The people with whom I negotiate don’t take any prisoners. They eat their young. There’s no such thing as win-win in my industry. When I’m selling

eady to buy and say "Combo Number 3 please."

What a bargain, especially since your so hungry. So you kindly say sure, I would like to 'Up-Size' my combo.

How many of you have been in this situation? It's a safe bet that almost all of you have...guess what..

you had just experienced yet another up-sell..and all you wanted to do was get something to eat ^_^..

Ok, Ok, now ...How can you use this method of marketing to benefit Your sales?

Well, there are a few ways you can approach this.

Your first version has only one set back, it contains (your) advertisements in each mailing..

So you can offer the same web based service with out the advertisements as an upgrade for only $20/mo more. This could be your 'silver package'

Doing this will allow you to up sell both, people who are looking for web based service AND the domain based service..

An example for you:

lets say your selling a Automating Search Engine Submission Software for $97..

When your customer has clicked the order link, filled out their credit card information and clicked the 'submit' button they are taken to the download/confirmation page.

So what this does for you is increased your initial $97 sale to a $124 profit. All for simply being a good business person and offering your customer more value and convenience.

I really hope you now see how powerful the 'up-sell' is... use it in all your Marketing endeavors and see your sales fly.

To your success, Anthony L Davenport

Ps. With pop-up blockers becoming more and more available to internet user, it is also a good idea to put the same offer that you use in the entry pop-up, ON the actu

Has Anyone Seen The Customer Lately?
After many conversations during my last visit to the Bay Area and several networking events back in NYC, I noticed a strange and unwelcome similarity in the remarks and ripostes of leaders of traditional and digital media companies. Each in their own ways, they commented profusely about revenue streams, commerce, and traffic, all very reasonable concerns.But missing was the prominence of the CUSTOMER.You remember the customer, don’t you? Not long ago, the business bookshelves were littered with advice about meeting the nee

lets say your selling an autoresponder service. Your first version can simply be a free or low cost web based service--the 'bronze version'

Your first version has only one set back, it contains (your) advertisements in each mailing..

So you can offer the same web based service with out the advertisements as an upgrade for only $20/mo more. This could be your 'silver package'

Doing this will allow you to up sell both, people who are looking for web based service AND the domain based service..

An example for you:

lets say your selling a Automating Search Engine Submission Software for $97..

When your customer has clicked the order link, filled out their credit card information and clicked the 'submit' button they are taken to the download/confirmation page.

So what this does for you is increased your initial $97 sale to a $124 profit. All for simply being a good business person and offering your customer more value and convenience.

I really hope you now see how powerful the 'up-sell' is... use it in all your Marketing endeavors and see your sales fly.

To your success, Anthony L Davenport

Ps. With pop-up blockers becoming more and more available to internet user, it is also a good idea to put the same offer that you use in the entry pop-up, ON the actu

Walk Your Talk (and You'll Naturally Attract Clients)
Not many marketing gurus out there talk to you about walking your talk. That said; it’s important to have your image fit what you do. Living your message makes all the difference in attracting clients. Your image is just as important as your marketing message and your claim in the marketplace.If you are a seriously overweight, out-of-breath personal trainer or a consultant whose own company is struggling to succeed, you’re probably not going to attract many clients, no matter what you say or do.Client example: a former cli

ng this will allow you to up sell both, people who are looking for web based service AND the domain based service..

An example for you:

lets say your selling a Automating Search Engine Submission Software for $97..

When your customer has clicked the order link, filled out their credit card information and clicked the 'submit' button they are taken to the download/confirmation page.

So what this does for you is increased your initial $97 sale to a $124 profit. All for simply being a good business person and offering your customer more value and convenience.

I really hope you now see how powerful the 'up-sell' is... use it in all your Marketing endeavors and see your sales fly.

To your success, Anthony L Davenport

Ps. With pop-up blockers becoming more and more available to internet user, it is also a good idea to put the same offer that you use in the entry pop-up, ON the actu

5 Steps for Publishers on Getting Paid!
There have been quite a few complaints from publishers about late or non payment from distributors and book stores. Some have stopped sending books to large distributors because of past due invoices, some over 180 days old. Part of the problem is no response, it is bad enough when you are not getting paid, but when orders keep coming in and you are not getting any acknowledgement to your collection efforts, you just can’t keep sending books, says one publisher.There are steps you can take to get paid on those past due invoices and keep new invo

ve them a discount and make them feel valued--because they should be) .

So what this does for you is increased your initial $97 sale to a $124 profit. All for simply being a good business person and offering your customer more value and convenience.

I really hope you now see how powerful the 'up-sell' is... use it in all your Marketing endeavors and see your sales fly.

To your success, Anthony L Davenport

Ps. With pop-up blockers becoming more and more available to internet user, it is also a good idea to put the same offer that you use in the entry pop-up, ON the actually download page/confirmation page of your customers initial order. This will ensure that no-one misses your 'up-sell' promotion.

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Are you an El Monte homeowner or business owner who has a mold problem? If you do, you will want to have the mold removed from your home or your business. This process is often referred to as mold remediation or mold removal.

Both Liquid Paper and Snugli were invented by moms as new solutions to old problems. Leveraging their ideas into successful products took different paths. Be smart about that business you’re cooking up at home.

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