Today, you must step up your tactics to keep your customers buying and away from the competition next door on the cyberspace highway.

Study your competitor's marketing and advertising. Sign up to their email list. Can you offer more than they can? Does your competitor have a weakness that you can exploit? Use it as your main selling point.

Previous customers are 5 to 10 times more responsive to your marketing than people who have never done business with you. It's definitely worthwhile to put in some extra time to keep customers happy.

Here's a few ideas that can help.

1. Become a "solution-provider" instead of a merchant. Send out a short, personalized email to customers who haven't bought anything for awhile and ask how they're enjoying the last product they bought. Offer to answer any questions or help out if they're having a problem. The more you become a friend rather than just another business, the more likely they'll buy from you again.

2. Cross-sell. Make sure customers know about your other products. Give a discount for your best customers to purchase your other items.

3. Send an email to customers only and tell them about your "Customer Appreciation Sale." Create a coupon or special order code that gives a product discount, gift or rebate.

4. Use offline marketing methods to supplement your online sales tactics. Create simple postcards on your computer. Postcards are cheaper to mail than first class letters. (For more info on how to use postcards for marketing, get my article on the subject. Send a blank email to offline_postcards@sendfree.com)

5. Include a product list flyer when you mail any products to customers.

6. Occasionally send out a short, non-sales email. Maybe you came across an excellent website, free resource or tool that you wanted them to know about.

7. Offer an course by email and subtly highlight some of your products as solutions to your customers' problems.

8. Create a customer only membership site or bulletin board to post questions and answers.

9. Send a follow up message after a purchase to reassure your customer they've made the right decision and to overcome any "buyers remorse."

10. Create an affiliate program. Offer customers a higher percentage of the profits than non-customers who sign up. (For more info on starting an affiliate program, visit ttp://www.affiliateshop.com.)

11. Ask one of your customers for a product testimonial and send it to customers who haven't bought that particular product.

12. Create a special report or e-book available for free but only to customers.

13. Develop a customer s
    More Than Just Money: Barter
    By definition, barter is the when parties swap services or resources. But in business terms, it’s an exchange that ends usually with everyone a winner. All parties involved in bartering hold onto their cold hard cash and don’t lose a cent. There’s no worries about getting ripped off as a buyer or seller, so it’s an exchange that’s high on trust, low on tension. And finally, the government doesn’t get i
    n selling point.

    Previous customers are 5 to 10 times more responsive to your marketing than people who have never done business with you. It's definitely worthwhile to put in some extra time to keep customers happy.

    Here's a few ideas that can help.

    1. Become a "solution-provider" instead of a merchant. Send out a short, personalized email to customers who haven't bought anything for awhile and ask how they're enjoying the last product they bought. Offer to answer any questions or help out if they're having a problem. The more you become a friend rather than just another business, the more likely they'll buy from you again.

    2. Cross-sell. Make sure customers know about your other products. Give a discount for your best customers to purchase your other items.

    3. Send an email to customers only and tell them about your "Customer Appreciation Sale." Create a coupon or special order code that gives a product discount, gift or rebate.

    4. Use offline marketing methods to supplement your online sales tactics. Create simple postcards on your computer. Postcards are cheaper to mail than first class letters. (For more info on how to use postcards for marketing, get my article on the subject. Send a blank email to offline_postcards@sendfree.com)

    5. Include a product list flyer when you mail any products to customers.

    6. Occasionally send out a short, non-sales email. Maybe you came across an excellent website, free resource or tool that you wanted them to know about.

    7. Offer an course by email and subtly highlight some of your products as solutions to your customers' problems.

    8. Create a customer only membership site or bulletin board to post questions and answers.

    9. Send a follow up message after a purchase to reassure your customer they've made the right decision and to overcome any "buyers remorse."

    10. Create an affiliate program. Offer customers a higher percentage of the profits than non-customers who sign up. (For more info on starting an affiliate program, visit ttp://www.affiliateshop.com.)

    11. Ask one of your customers for a product testimonial and send it to customers who haven't bought that particular product.

    12. Create a special report or e-book available for free but only to customers.

    13. Develop a customer
        Pricing for Bottom Line Profit
        When someone asks you, or you ask yourself, what your “profit” is on a product, on a project or on a job, how do you respond?To help understand the question better, consider the following theoretical example:You sold your last (remodeling) job for $12,000. You used $4,000 in materials and 250 man-hours of people you pay $20 per hour wages to.If you were asked what you made on this
        han just another business, the more likely they'll buy from you again.

    14. Cross-sell. Make sure customers know about your other products. Give a discount for your best customers to purchase your other items.

    15. Send an email to customers only and tell them about your "Customer Appreciation Sale." Create a coupon or special order code that gives a product discount, gift or rebate.

    16. Use offline marketing methods to supplement your online sales tactics. Create simple postcards on your computer. Postcards are cheaper to mail than first class letters. (For more info on how to use postcards for marketing, get my article on the subject. Send a blank email to offline_postcards@sendfree.com)

    17. Include a product list flyer when you mail any products to customers.

    18. Occasionally send out a short, non-sales email. Maybe you came across an excellent website, free resource or tool that you wanted them to know about.

    19. Offer an course by email and subtly highlight some of your products as solutions to your customers' problems.

    20. Create a customer only membership site or bulletin board to post questions and answers.

    21. Send a follow up message after a purchase to reassure your customer they've made the right decision and to overcome any "buyers remorse."

    22. Create an affiliate program. Offer customers a higher percentage of the profits than non-customers who sign up. (For more info on starting an affiliate program, visit ttp://www.affiliateshop.com.)

    23. Ask one of your customers for a product testimonial and send it to customers who haven't bought that particular product.

    24. Create a special report or e-book available for free but only to customers.

    25. Develop a customer
        The Cheapest, Forget It !
        Wouldn't it be great if we got get the cheapest price on everything. I know I wouldn't want it. Would you? Do you strive to get the cheapest automoblie? The cheapest mobile home to live in? The cheapest place to eat? Rather than look for the cheapest we tend to look for value for our money. We know we all work hard for our money and would like to be compensated if we are to give it up.The first
        on how to use postcards for marketing, get my article on the subject. Send a blank email to offline_postcards@sendfree.com)

    26. Include a product list flyer when you mail any products to customers.

    27. Occasionally send out a short, non-sales email. Maybe you came across an excellent website, free resource or tool that you wanted them to know about.

    28. Offer an course by email and subtly highlight some of your products as solutions to your customers' problems.

    29. Create a customer only membership site or bulletin board to post questions and answers.

    30. Send a follow up message after a purchase to reassure your customer they've made the right decision and to overcome any "buyers remorse."

    31. Create an affiliate program. Offer customers a higher percentage of the profits than non-customers who sign up. (For more info on starting an affiliate program, visit ttp://www.affiliateshop.com.)

    32. Ask one of your customers for a product testimonial and send it to customers who haven't bought that particular product.

    33. Create a special report or e-book available for free but only to customers.

    34. Develop a customer
        How To Start Your Own Residual Income Tree Starting Tonight
        I'm sure by now you are aware of the effects of the residual income.It is an all-empowering concept for those who have mastered it.There are many ways to start a residual income stream:1) Dealing In Real EstateThis is out of the league for most people. You would have needed to acquire a massive income before you can deal with this. Still, I know of people who dread paying pr
        Send a follow up message after a purchase to reassure your customer they've made the right decision and to overcome any "buyers remorse."

    35. Create an affiliate program. Offer customers a higher percentage of the profits than non-customers who sign up. (For more info on starting an affiliate program, visit ttp://www.affiliateshop.com.)

    36. Ask one of your customers for a product testimonial and send it to customers who haven't bought that particular product.

    37. Create a special report or e-book available for free but only to customers.

    38. Develop a customer survey and offer a prize or discount to those who complete it.

    39. Offer reprint rights to a product you sell, perhaps an e-book or special report. ( For info on reprint rights, visit http://shrinkmylink.com/hdj)