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Casual Articles - Getting Online: A Basic Guide to the Internet
Increase Your Bottom Line By Importing From China
If you are a merchant looking to source your product at much lower cost, have you considered importing from China in order to save money and still offer quality products? China Source and Supply have a solution that can be tailored to suit you.Here’s how it's done. Step by step.A. Arranging quotes on your merchandise from qualified suppliers with a good history of both quality and deliverability. Making sure that everyone is ‘on the same page’ and understands your requirements. This is a crucial first step and qualified suppliers with a long history of importing will certainly speed up your process.B. Creating a list of your packing and presentation details that will meet your requirements. Any drawing or graphics that are necessary to be included in this list when importing from China.C. Knowing and being aware of all your branding requirements Spend a little time and money on artwork to ma
aybe your child is getting old enough to be introduced to cyber space (If you are a merchant looking to source your product at much lower cost, have you considered importing from China in order to save money and still offer quality products? China Source and Supply have a solution that can be tailored to suit you.Here’s how it's done. Step by step.A. Arranging quotes on your merchandise from qualified suppliers with a good history of both quality and deliverability. Making sure that everyone is ‘on the same page’ and understands your requirements. This is a crucial first step and qualified suppliers with a long history of importing will certainly speed up your process.B. Creating a list of your packing and presentation details that will meet your requirements. Any drawing or graphics that are necessary to be included in this list when importing from China.C. Knowing and being aware of all your branding requirements Spend a little time and money on artwork to ma
Between Now and Economic Recovery
There's still time to review your public relations program like Navy flight crews go over a fighter jet.Reason is, you need to fine-tune your public relations activity looking forward to a snap-back in the economy, when you'll need all guns blazing.First thing to check?Do you know for certain what your most important external audiences think about you and your organization? Your answer is central to your success because those key perceptions lead to predictable behaviors, good or bad.Here's a checklist.Take another look at those outside audiences and put them in priority order. Decide which is most important to your organization's success, and let's work on that one.Now, get out there and speak with members of that #1 target audience. And ask a lot of questions about how they feel about you and especially your organization.Do you sense negative undercurrents? Hav
If you're reading this, chances are you're pretty much up to speed on how to use that mysterious contraption known as the internet. However, you may know someone who would benefit from a crash course in internet basics - maybe you have a mother-in-law who is intimidated by technology. Maybe your child is getting old enough to be introduced to cyber space (tThere's still time to review your public relations program like Navy flight crews go over a fighter jet.Reason is, you need to fine-tune your public relations activity looking forward to a snap-back in the economy, when you'll need all guns blazing.First thing to check?Do you know for certain what your most important external audiences think about you and your organization? Your answer is central to your success because those key perceptions lead to predictable behaviors, good or bad.Here's a checklist.Take another look at those outside audiences and put them in priority order. Decide which is most important to your organization's success, and let's work on that one.Now, get out there and speak with members of that #1 target audience. And ask a lot of questions about how they feel about you and especially your organization.Do you sense negative undercurrents? Hav
The Magic of Charisma!
It’s that IT factor! It’s that special something that really makes people shine. It’s a combination of confidence, energy and warmth, and an extra sparkle in the eye. It’s easy to spot, but not so easy to attain. The question is.. do you have it? And can you get it?The answer is YES!If you take one look at all of the American Idol contestants, there is one thing in common with the people who HAVE it. They don’t need to promote it. It shines within them and they get more respect from the judges even if they don’t have a great voice. The judges usually say, “it was nice to meet you and good luck” as opposed to “Get me OUTTA here”. Watching American Idol is a wonderful way to study the quality of “charisma” over, and over and over again.Charismatic people come in all shapes and sizes. There are some absolutely beautiful people with no inner spark whatsoever. There are tons of incredibly overweight or not s
ow to use that mysterious contraption known as the internet. However, you may know someone who would benefit from a crash course in internet basics - maybe you have a mother-in-law who is intimidated by technology. Maybe your child is getting old enough to be introduced to cyber space (It’s that IT factor! It’s that special something that really makes people shine. It’s a combination of confidence, energy and warmth, and an extra sparkle in the eye. It’s easy to spot, but not so easy to attain. The question is.. do you have it? And can you get it?The answer is YES!If you take one look at all of the American Idol contestants, there is one thing in common with the people who HAVE it. They don’t need to promote it. It shines within them and they get more respect from the judges even if they don’t have a great voice. The judges usually say, “it was nice to meet you and good luck” as opposed to “Get me OUTTA here”. Watching American Idol is a wonderful way to study the quality of “charisma” over, and over and over again.Charismatic people come in all shapes and sizes. There are some absolutely beautiful people with no inner spark whatsoever. There are tons of incredibly overweight or not s
Marketing 2.0 -- Introducing Coca-Cola-Beta
I'm a coke drinker. If Pepsi 2.0'd I would switch to it. Mmmm, Pepsi 2.0!It looks like marketing has gone Marketing 2.0.Following in the footsteps of Web 2.0, a term used to describe the next generation of internet websites and which is now extremely over-used to the point that it is annoying, the marketing geniuses at Nissan decided to take a page from popular internet lingo and named their newest marketing campaign, "Shift 2.0."I sincerely hope that 2.0ing doesn’t start to get out of hand. I am not looking forward to Volkswagen going Fahrfenugen 2.0. Next thing you'd know is Mercedes tries to outdo VW with its Businessman 2.0 campaign – you know, "the look at me, I’m a business man, I drive a Benz, and I’m important" campaign.Marketing is about being creative. 2.0ing marketing is anything but. Marketing 2.0, in my op
u may know someone who would benefit from a crash course in internet basics - maybe you have a mother-in-law who is intimidated by technology. Maybe your child is getting old enough to be introduced to cyber space (I'm a coke drinker. If Pepsi 2.0'd I would switch to it. Mmmm, Pepsi 2.0!It looks like marketing has gone Marketing 2.0.Following in the footsteps of Web 2.0, a term used to describe the next generation of internet websites and which is now extremely over-used to the point that it is annoying, the marketing geniuses at Nissan decided to take a page from popular internet lingo and named their newest marketing campaign, "Shift 2.0."I sincerely hope that 2.0ing doesn’t start to get out of hand. I am not looking forward to Volkswagen going Fahrfenugen 2.0. Next thing you'd know is Mercedes tries to outdo VW with its Businessman 2.0 campaign – you know, "the look at me, I’m a business man, I drive a Benz, and I’m important" campaign.Marketing is about being creative. 2.0ing marketing is anything but. Marketing 2.0, in my op
Call Reluctance and The Cure
Just like a hitter in baseball, every sales rep will fail more often than he or she succeeds. That is a fact in the sales field. We will always be "hitting below .500".What differentiates the great salespeople from the average or below average salesperson is their perception of what failure really is. The great ones never FEAR failure-it's accepted as an inevitability. What they understand is that failure is a great learning tool that will forever keep them on the course of mastering their sales approach in the future. In quoting Bill Gates, he states that, " Success is a lousy teacher. It induces smart people to think they can't lose". What he means is that he didn't learn anything from success, but the failures he experienced were rich with knowledge. We can't really argue with the richest man in the world, can we?To advance in your sales career, you must recognize that failure plays a very important part in your
ics - maybe you have a mother-in-law who is intimidated by technology. Maybe your child is getting old enough to be introduced to cyber space (Just like a hitter in baseball, every sales rep will fail more often than he or she succeeds. That is a fact in the sales field. We will always be "hitting below .500".What differentiates the great salespeople from the average or below average salesperson is their perception of what failure really is. The great ones never FEAR failure-it's accepted as an inevitability. What they understand is that failure is a great learning tool that will forever keep them on the course of mastering their sales approach in the future. In quoting Bill Gates, he states that, " Success is a lousy teacher. It induces smart people to think they can't lose". What he means is that he didn't learn anything from success, but the failures he experienced were rich with knowledge. We can't really argue with the richest man in the world, can we?To advance in your sales career, you must recognize that failure plays a very important part in your
Why Executives Won't Take Your Call
Do you hang up on telemarketers? 9 times out of 10 I do. Why do we do this? I hang-up because I am afraid that they are going to waste my time. Telemarketing is a tough job. Most of the people who do it aren't given enough training to excel at it. Companies take the sink or swim attitude in hiring here. As a result, you, I, and everyone else receive a lot of bad telemarketing calls. It's to the point where we expect the calls to be bad. We are conditioned by experience to assume that they will suck. This conditioning by bad telemarketing makes it very difficult for the business sales professional to get through to c-level business executives. I had an experience recently that made me think about this. The events took place by email rather than by phone, but the psychology around the events is the same. I received an email offering me a free "special report" on eSelling using streaming med
aybe your child is getting old enough to be introduced to cyber space (though, in most cases, your child could probably teach you a thing or two about computers). Maybe you yourself need to bone up on the basics. Whatever the case, a guide to the internet can be a handy tool indeed.Do you hang up on telemarketers? 9 times out of 10 I do. Why do we do this? I hang-up because I am afraid that they are going to waste my time. Telemarketing is a tough job. Most of the people who do it aren't given enough training to excel at it. Companies take the sink or swim attitude in hiring here. As a result, you, I, and everyone else receive a lot of bad telemarketing calls. It's to the point where we expect the calls to be bad. We are conditioned by experience to assume that they will suck. This conditioning by bad telemarketing makes it very difficult for the business sales professional to get through to c-level business executives. I had an experience recently that made me think about this. The events took place by email rather than by phone, but the psychology around the events is the same. I received an email offering me a free "special report" on eSelling using streaming med
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