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Casual Articles - How to Setup A Profitable Online Business
When I meet holistic professionals and ask them what they do, I hear a very different answer from those experiencing success than from those who are struggling. The difference is not in what you offer, how much you charge or your experience and credentials. The difference I hear is in what is focused on in your answer.As a holistic professional, you know your business is not about you. Your business is about the people you serve – your clients. So, when you answer the question -- “What do you do?” -- your answer must also focus on your clients and not on you. If you answer by describing your services, explaining the process of what you provide or sharing your knowledge, experience and education -- that is about you.Potential clients (as all people you meet are, either directly or as a referral source) do not want to talk about you. They want to know what you can do for them. They want to know what results they will exper
You convert curious but cautious visitors into thoughtful, friendly "i-think-i-could-use-this" friends. Preselling is the vital key that allows you to attain conversion rates of 10-20%.
Even if they don't purchase immediately, they'd have had a rewarding visit to your site and you can bet they'll tell all their friends, and there is no form of advertising more potent than word of mouth recommendation!
When Preselling is done properly, it always sets up your now friendly and warm 'friends' for the next step... a high (10-20%) monetization conversion rate!
5) Monetizing your visitors: Lets see... you've started an online business based on what you know by creating high quality content for your website which attracts and retains hordes of eager traffic to your website, from which you Presell you products and services by overdelivering relevant content.
The next step in the process is monetization.
Most online businesses have only one form of monetization...'buy this from me now!’ How mundane!
Often times 'buy this from me now' is the wrong approach. Monetizing your visitors is a multistage, multi approach system of gettin
Your website is done, your business cards have been delivered, and your brochure has received accolades. In the promoting department you have everything you need, right? Well, there is one item you lack and by having this item in your arsenal it can be a dealmaker for you.When I pitch my services to potential clients I always have on hand copious amounts of business cards. I drop them almost everywhere. I want people to look at my cards and then get online to view my website. So far, so good. However, besides a brochure there is one item I have learned to use -- and modify -- as needed. This item is a promotional flyer. That's right, a simple 8.5 x 11 sheet of buff paper outlining what I have to offer.Why do I use a flyer? No, I do not pin this information all over the office nor do I pass them out as frequently as my business cards. Instead, when I run a promotion -- which is always -- I feature the "special" on paper a
However, to attain these desirable benefits, there are several things you need to know in order to establish your very own profitable online business.
The "gurus" say that the 3 key factors for success online are 'Traffic, Traffic and more Traffic'. "They" say that to be a success online you need a really high volume of traffic on your website because the 'normal' conversion rates of hits to eventual sales lies between 2-4%, in other words, only 2-4 visitors out of every 100 who come to your website will eventually purchase something from you or through you.
Do you know that there are some online businesses which post conversion rates of 10-20%? What if you could attain this kind of conversion rates? Imagine how much more profitable your online business would be (between 2.5-10 times more profitable!).
What's the key to such high conversion rates? ... Content!
Pay attention: "The truth about success online is that traffic is attracted to content!” Therefore “content, content and even more content” is the true mantra for success online.
Why is this so?
Because people come online in search of information! They come online in search of solutions to their problems.
The 'magic' process for succeeding online, for achieving conversion rates of 10-20%+ is C-T-P-M!
What is C-T-P-M? C_T-P-M is a process expressed like this... "High quality Content attracts hordes of eager Traffic, which is Presold on overdelivered information turning them into warm and willing buyers so you can Monetize these hits in various ways!”
Ok, file this info away in your mind as we examine the 5 components of a profitable online business.
1) The starting point...What you know: Everybody knows something of value to someone else! What have you done well lately? What problems or difficulties have you overcome? A lot of people worldwide are going thought he same situation and they can profit from your experiences (and so can you!).
This really is the starting point for establishing a profitable online business...what you know!
Why is this so important?
Because what you know gives you the benefit of authority, it taps into your passions and interests to unleash the creativity that lies within you so you can turn your experiences into great content.
2) Creating quality Content: The next step is to create quality content.
What is content anyway? Content is 'just' information. Right?
Wrong!
Content isn't 'just' information, content is valuable, quality information that you've compiled, thought over and "re-presented' in your own 'voice'!
Quality content comes from within YOU! "You've" researched and compiled it, "you've" thought over it and added your own unique insights and experiences, and "you've" re-presented it in your own 'voice'.
This is the key to high quality content - content which attracts hordes of eager traffic - the only kind of content that counts!
3) Attracting and retaining Traffic: Ok, you've taken what you know and used it to create quality content for your website, now it's time to attract hordes of eager traffic to your website.
How is traffic attracted to a content rich website? There's a 2 step process involved;
i) You need a Search Engine Optimized website.
Why is this important?
Because only a SE optimized website with high quality content will possess a sufficiently high placement in the Search Engine rankings (within the first 20 ranks or the first 2 result pages) which is necessary to attract hordes of free, qualified traffic (people who are looking for you!).
I believe you'll agree with me that free qualified traffic is much better than traffic you pay for through advertising!
ii) The Look and Feel (L&F) of your website has to be just right for your target market. it's no use attracting hordes of traffic to your site and having them leave almost instantly because your site looks and feels like a high tech nightmare.
Think about the most highly trafficked websites online... google.com, yahoo.com, ebay.com, amazon.com and so on. What do they look and feel like? Regardless of the site and target market, these sites look and feel simple, neat, attractive and welcoming.
The L&F of your website will ensure that your visitors have a memorable stay and it sets them up for the next step.
4) Presell your Services and Products by overdelivering content: Who would you rather buy from... a high pressure salesman 'urging' you to buy now, or a trusted friend making a friendly 'recommendation'? Easy isn't it? You'd buy from your friend everytime!
Preselling is a warm intimate process of overdelivering content which enlightens your visitors, helps them to 'see' how your services and products help them to solve their problems, and then allows them to 'sell' themselves on your worthiness so they deliver your Most Wanted Response (MWR).
The truth is simple; offline as well as online, business is about establishing trust and creating relationships. That's exactly what you achieve when you Presell to your visitors.
You convert curious but cautious visitors into thoughtful, friendly "i-think-i-could-use-this" friends. Preselling is the vital key that allows you to attain conversion rates of 10-20%.
Even if they don't purchase immediately, they'd have had a rewarding visit to your site and you can bet they'll tell all their friends, and there is no form of advertising more potent than word of mouth recommendation!
When Preselling is done properly, it always sets up your now friendly and warm 'friends' for the next step... a high (10-20%) monetization conversion rate!
5) Monetizing your visitors: Lets see... you've started an online business based on what you know by creating high quality content for your website which attracts and retains hordes of eager traffic to your website, from which you Presell you products and services by overdelivering relevant content.
The next step in the process is monetization.
Most online businesses have only one form of monetization...'buy this from me now!’ How mundane!
Often times 'buy this from me now' is the wrong approach. Monetizing your visitors is a multistage, multi approach system of getting
The temporary employment industry has gone through a number of transitions over the years. While temp agencies were originally used for hiring people to fill in for workers who were on vacation, it has now evolved into an industry which uses highly skilled workers. However, the temporary employment industry is considered to be a fringe market because it only employs workers for a short period of time. In the fall of last year, nearly 4 million people were hired to work for temp agencies.Once the economy began to slow, many of these people lost their jobs. Despite this, temp agencies are expected to thrive in the US and other nations in the coming years. There are a large number of pros and cons which are associated with this industry. While temporary jobs are the bane of many people, others find them to be enjoyable. There are a number of good reasons why working with a temp agency can be good, and they can provide benefits whi
Because people come online in search of information! They come online in search of solutions to their problems.
The 'magic' process for succeeding online, for achieving conversion rates of 10-20%+ is C-T-P-M!
What is C-T-P-M? C_T-P-M is a process expressed like this... "High quality Content attracts hordes of eager Traffic, which is Presold on overdelivered information turning them into warm and willing buyers so you can Monetize these hits in various ways!”
Ok, file this info away in your mind as we examine the 5 components of a profitable online business.
1) The starting point...What you know: Everybody knows something of value to someone else! What have you done well lately? What problems or difficulties have you overcome? A lot of people worldwide are going thought he same situation and they can profit from your experiences (and so can you!).
This really is the starting point for establishing a profitable online business...what you know!
Why is this so important?
Because what you know gives you the benefit of authority, it taps into your passions and interests to unleash the creativity that lies within you so you can turn your experiences into great content.
2) Creating quality Content: The next step is to create quality content.
What is content anyway? Content is 'just' information. Right?
Wrong!
Content isn't 'just' information, content is valuable, quality information that you've compiled, thought over and "re-presented' in your own 'voice'!
Quality content comes from within YOU! "You've" researched and compiled it, "you've" thought over it and added your own unique insights and experiences, and "you've" re-presented it in your own 'voice'.
This is the key to high quality content - content which attracts hordes of eager traffic - the only kind of content that counts!
3) Attracting and retaining Traffic: Ok, you've taken what you know and used it to create quality content for your website, now it's time to attract hordes of eager traffic to your website.
How is traffic attracted to a content rich website? There's a 2 step process involved;
i) You need a Search Engine Optimized website.
Why is this important?
Because only a SE optimized website with high quality content will possess a sufficiently high placement in the Search Engine rankings (within the first 20 ranks or the first 2 result pages) which is necessary to attract hordes of free, qualified traffic (people who are looking for you!).
I believe you'll agree with me that free qualified traffic is much better than traffic you pay for through advertising!
ii) The Look and Feel (L&F) of your website has to be just right for your target market. it's no use attracting hordes of traffic to your site and having them leave almost instantly because your site looks and feels like a high tech nightmare.
Think about the most highly trafficked websites online... google.com, yahoo.com, ebay.com, amazon.com and so on. What do they look and feel like? Regardless of the site and target market, these sites look and feel simple, neat, attractive and welcoming.
The L&F of your website will ensure that your visitors have a memorable stay and it sets them up for the next step.
4) Presell your Services and Products by overdelivering content: Who would you rather buy from... a high pressure salesman 'urging' you to buy now, or a trusted friend making a friendly 'recommendation'? Easy isn't it? You'd buy from your friend everytime!
Preselling is a warm intimate process of overdelivering content which enlightens your visitors, helps them to 'see' how your services and products help them to solve their problems, and then allows them to 'sell' themselves on your worthiness so they deliver your Most Wanted Response (MWR).
The truth is simple; offline as well as online, business is about establishing trust and creating relationships. That's exactly what you achieve when you Presell to your visitors.
You convert curious but cautious visitors into thoughtful, friendly "i-think-i-could-use-this" friends. Preselling is the vital key that allows you to attain conversion rates of 10-20%.
Even if they don't purchase immediately, they'd have had a rewarding visit to your site and you can bet they'll tell all their friends, and there is no form of advertising more potent than word of mouth recommendation!
When Preselling is done properly, it always sets up your now friendly and warm 'friends' for the next step... a high (10-20%) monetization conversion rate!
5) Monetizing your visitors: Lets see... you've started an online business based on what you know by creating high quality content for your website which attracts and retains hordes of eager traffic to your website, from which you Presell you products and services by overdelivering relevant content.
The next step in the process is monetization.
Most online businesses have only one form of monetization...'buy this from me now!’ How mundane!
Often times 'buy this from me now' is the wrong approach. Monetizing your visitors is a multistage, multi approach system of gettin
A cover letter is perhaps the trickiest letter you will ever have to write as a job seeker. It can’t be too long so as to bore the reader while at the same time, it can’t be too short either. If you really look at it, you won’t be writing anything more than who you are and why are you writing the cover letter, yet you still want to make it impressive by making it different from the tons that might be fighting to be on top.So what are the secrets to writing that magical cover letter?Top Five Tips To Writing Cover Letters That Get ResultsLet’s look at the five most important tips that will make your cover letter get attention:1. Please don’t use a standard cover letter (read: template) with blank spaces for addresses and date insertions. For god’s sake, avoid this as it is going to drive the recruitment manager nuts. If they have read a thousand resumes before they get to yours and they find a c
What is content anyway? Content is 'just' information. Right?
Wrong!
Content isn't 'just' information, content is valuable, quality information that you've compiled, thought over and "re-presented' in your own 'voice'!
Quality content comes from within YOU! "You've" researched and compiled it, "you've" thought over it and added your own unique insights and experiences, and "you've" re-presented it in your own 'voice'.
This is the key to high quality content - content which attracts hordes of eager traffic - the only kind of content that counts!
3) Attracting and retaining Traffic: Ok, you've taken what you know and used it to create quality content for your website, now it's time to attract hordes of eager traffic to your website.
How is traffic attracted to a content rich website? There's a 2 step process involved;
i) You need a Search Engine Optimized website.
Why is this important?
Because only a SE optimized website with high quality content will possess a sufficiently high placement in the Search Engine rankings (within the first 20 ranks or the first 2 result pages) which is necessary to attract hordes of free, qualified traffic (people who are looking for you!).
I believe you'll agree with me that free qualified traffic is much better than traffic you pay for through advertising!
ii) The Look and Feel (L&F) of your website has to be just right for your target market. it's no use attracting hordes of traffic to your site and having them leave almost instantly because your site looks and feels like a high tech nightmare.
Think about the most highly trafficked websites online... google.com, yahoo.com, ebay.com, amazon.com and so on. What do they look and feel like? Regardless of the site and target market, these sites look and feel simple, neat, attractive and welcoming.
The L&F of your website will ensure that your visitors have a memorable stay and it sets them up for the next step.
4) Presell your Services and Products by overdelivering content: Who would you rather buy from... a high pressure salesman 'urging' you to buy now, or a trusted friend making a friendly 'recommendation'? Easy isn't it? You'd buy from your friend everytime!
Preselling is a warm intimate process of overdelivering content which enlightens your visitors, helps them to 'see' how your services and products help them to solve their problems, and then allows them to 'sell' themselves on your worthiness so they deliver your Most Wanted Response (MWR).
The truth is simple; offline as well as online, business is about establishing trust and creating relationships. That's exactly what you achieve when you Presell to your visitors.
You convert curious but cautious visitors into thoughtful, friendly "i-think-i-could-use-this" friends. Preselling is the vital key that allows you to attain conversion rates of 10-20%.
Even if they don't purchase immediately, they'd have had a rewarding visit to your site and you can bet they'll tell all their friends, and there is no form of advertising more potent than word of mouth recommendation!
When Preselling is done properly, it always sets up your now friendly and warm 'friends' for the next step... a high (10-20%) monetization conversion rate!
5) Monetizing your visitors: Lets see... you've started an online business based on what you know by creating high quality content for your website which attracts and retains hordes of eager traffic to your website, from which you Presell you products and services by overdelivering relevant content.
The next step in the process is monetization.
Most online businesses have only one form of monetization...'buy this from me now!’ How mundane!
Often times 'buy this from me now' is the wrong approach. Monetizing your visitors is a multistage, multi approach system of gettin
Each day there are multiple individuals who think about developing their own small business. A small business can include selling merchandise or offering personal services. With a goal and a great business plan it is possible to develop a small business, but due to financial reasons may business owners make the decision to work from home. Owing and operating a small business from home has its advantages, but there are disadvantages as well.One of the biggest disadvantages to developing a small business from home is how it looks to other people. It is hard to explain why, but there are some people in the world who have a difficult time understanding that it is possible to work from home. A common myth associated with home workers is that they don’t always work when they should be. Of course this myth is untrue, but it could have a negative impact on your business.There are many cases where a customer will not be able t
ii) The Look and Feel (L&F) of your website has to be just right for your target market. it's no use attracting hordes of traffic to your site and having them leave almost instantly because your site looks and feels like a high tech nightmare.
Think about the most highly trafficked websites online... google.com, yahoo.com, ebay.com, amazon.com and so on. What do they look and feel like? Regardless of the site and target market, these sites look and feel simple, neat, attractive and welcoming.
The L&F of your website will ensure that your visitors have a memorable stay and it sets them up for the next step.
4) Presell your Services and Products by overdelivering content: Who would you rather buy from... a high pressure salesman 'urging' you to buy now, or a trusted friend making a friendly 'recommendation'? Easy isn't it? You'd buy from your friend everytime!
Preselling is a warm intimate process of overdelivering content which enlightens your visitors, helps them to 'see' how your services and products help them to solve their problems, and then allows them to 'sell' themselves on your worthiness so they deliver your Most Wanted Response (MWR).
The truth is simple; offline as well as online, business is about establishing trust and creating relationships. That's exactly what you achieve when you Presell to your visitors.
You convert curious but cautious visitors into thoughtful, friendly "i-think-i-could-use-this" friends. Preselling is the vital key that allows you to attain conversion rates of 10-20%.
Even if they don't purchase immediately, they'd have had a rewarding visit to your site and you can bet they'll tell all their friends, and there is no form of advertising more potent than word of mouth recommendation!
When Preselling is done properly, it always sets up your now friendly and warm 'friends' for the next step... a high (10-20%) monetization conversion rate!
5) Monetizing your visitors: Lets see... you've started an online business based on what you know by creating high quality content for your website which attracts and retains hordes of eager traffic to your website, from which you Presell you products and services by overdelivering relevant content.
The next step in the process is monetization.
Most online businesses have only one form of monetization...'buy this from me now!’ How mundane!
Often times 'buy this from me now' is the wrong approach. Monetizing your visitors is a multistage, multi approach system of gettin
Vending machines in schools are a convenient alternative for students to get snacks, chocolate bars, and water all through the school day. Just like adults, children are required to drink six to eight glasses of water to maintain water balance. Vending machines in school premises are very helpful for students as they provide a wide choice of snacks and healthier drinks. They are also helpful when the main counter service is crowded. Vending machines in schools offering drinks, fresh juices, water, and flavored milk can also improve the bank balance of the school, if properly managed.Vending machines in schools selling yoghurts, muffins, scones, and sandwiches offer a quick lunch for students who wish to have something hot. They also ease the pressure on the school dining hall.Most schools prefer to keep vending machines. Today, many schools try to remove vending machines to avoid problems associated with general health,
You convert curious but cautious visitors into thoughtful, friendly "i-think-i-could-use-this" friends. Preselling is the vital key that allows you to attain conversion rates of 10-20%.
Even if they don't purchase immediately, they'd have had a rewarding visit to your site and you can bet they'll tell all their friends, and there is no form of advertising more potent than word of mouth recommendation!
When Preselling is done properly, it always sets up your now friendly and warm 'friends' for the next step... a high (10-20%) monetization conversion rate!
5) Monetizing your visitors: Lets see... you've started an online business based on what you know by creating high quality content for your website which attracts and retains hordes of eager traffic to your website, from which you Presell you products and services by overdelivering relevant content.
The next step in the process is monetization.
Most online businesses have only one form of monetization...'buy this from me now!’ How mundane!
Often times 'buy this from me now' is the wrong approach. Monetizing your visitors is a multistage, multi approach system of getting the most value from your visitors and your efforts.
An example: you could offer them subscription to your ezine in which you recommend products and services of which you are an affiliate, you could recommend your own products and services, offer them membership in your own affiliate program... and don't forget revenue from google adsense.
Monetization is a wonderful way of getting the most from your visitors (after you've given them your best of course).
For a deeper understanding of the concepts covered in this article, send a blank email to spencernokachi@freeautobot.com for your free report entitled "How to create a profitable online business"
To recap the points covered in this article... the 5 components of a profitable online business which incorporates the C-T-P-M process are:
1) Start with what you know.
2) Create quality Content.
3) Attract hordes of eager Traffic.
4) Presell your products and services by overdelivering content.
5) Monetize your visitors.
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