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Casual Articles - Communication Skills Training - Effective Communication
Outdoor advertising is enjoying a surge in popularity largely due to its relative cost effectiveness at reaching large numbers of people when compared to other mass media such as broadcast or print.On the positive side, an outdoor billboard space in Australia is generally “purchased” for a month while a major newspaper advertisement lasts one day. In broadcast, it’s as short as 15 or 30 seconds.So given this longevity, a well-executed outdoor advertisement (often at around the same price as a large newspaper advertisement) can be a good cost effective press advertising alternative.Of course, one of the limitations of billboards is that, compared to other forms of media, they cannot hold much detail. Due to the nature of the passing traffic, all the advertiser gets is a few seconds to make a very quick impact.Traditional advertisers will tell you not to include phone numbers in billboard advertising. This is because humans don’t remember the number sequence quickly enough.Bucking
Assumptions aren't necessarily 'bad'. Sometimes it's important to let people keep their assumptions (or some of them at least!) about you.
One effective way to deal with assumptions is to say to the other person, 'I've assumed such and such. 'Is that true?' or 'I'm making an assumption here about... Do you agree?'
Good communication in the workplace is often sabotaged by too many unconfirmed assumptions.
Patterns/Reverting to Type
We are pattern-making beings, which is good. However, sometimes we get so used to behaving and responding in certain ways that it's hard to see that there's any other way of doing things. When the pressure is on or we are under stress, even our best intentions may go out the window as we revert to type.
Habits, patterns, routine ways of thinking and behaving are difficult to change. Noti
Your Nonprofit's Name Alone Isn't EnoughYou've got to explain in a few words what your nonprofit does, and why it's valuable. That's the job of the tagline.Many organizations expect their names to broadcast what it is they do. Trouble is, it just doesn't happen that way very often. One reason why is that many nonprofit names sound alike. Another is that audiences frequently confuse the work of organizations focused on the same issues – think Human Rights Watch and Amnesty International.Where Your Tagline Fits InThe tagline is one of the four vital components of your branding portfolio, along with your nonprofit's logo, overall graphic look and feel, and positioning statement. Take a look at my article "4 Steps to Creating a Strong Nonprofit Brand" for more info.Remember that the tagline should be such a natural outgrowth of your organization's positioning statement (the one or two sentences you'd use to reply to someone asking what the organizat
Being an effective communicator takes real skill. Communication skills have to be developed, honed and added to on an on-going basis. They are the heart of interpersonal skills and the greater your awareness of how it all works, the more effective your communication will be.
To be effective in business, you have to communicate well. To be a good manager, you have to communicate exceptionally well.
Here we look at basic communication dynamics, learning skills to improve your communication, using effective communication to improve and promote interpersonal relationships, creating an effective communication strategy.
We could write a book about the importance of communication key skills, but for now you can content yourself with some essentials for becoming a more effective communicator.
Communication Core Skills - The Essentials
Communication is Individual
We're Not All The Same
When you look at communication, presentation skills are not all there is to it. Far from it. Everyone communicates differently and sees the world differently. The greatest skill you can have in order to instantly and significantly improve you communications skills is to understand the other person's point view and how they see the world. Then you can adjust your own communication to take that into account.
Change Yourself to Change Others
Alongside this has to be the knowledge that the only person you can be sure of changing in any communication is you. Therefore, the most effective way to be in charge of what happens in any communication dynamic is changing what you do. When you can do this you are well on the way to promoting better relationships.
You are the Only One of You
There's never one right way to communicate. Authentic effective communication always happens when we reply on those things we know to be true about or for ourselves. Remember your personal style probably says more for you that all the words you use can.
What's Already Working?
Most people tend to look at what's wrong with themselves and other people rather than focusing on what already works. Remember, something (more than one thing, of course) has to be working well for you to have got this far already!
How Communication Happens
Verbal and Non-Verbal Communication
Interpersonal skills. Everything communicates. Remember! If you aren't clear about what you mean and what your intention is, the other person (or people) could easily (and sometimes deliberately), misinterpret what you mean.
What you do matters as much as what you say. It's now accepted that the words account for only 7-11% of a communication. Your behaviour will 'read' unconsciously to other people and you can certainly be more in charge of the reading matter!
Language is one of the most powerful reflections of how we think and feel about ourselves and others. You need to be aware of the padding, justifications and excuses you use and whether they are appropriate. You can make a big impact simply by changing some of your language and developing your verbal skills, This way you can significantly improve your communication skills.
Communication Cycle
There is a neat communication cycle we've come across that can help you understand how to make communication work better. It means that you can take responsibility for every stage on the Communication Cycle:
Spoken - Heard - Understood - Agreed To - Acted On - Implemented.
Be aware of where you or others tend to fall off the cycle.
What can get in the way of Effective Communication
Here are some Common Barriers to Effective Communication.
We all make Too Many Assumptions
Be aware of the assumptions you make, especially making something up and then acting as though what you made up was true. Notice if you alter your behaviour with certain people because of the assumptions you make about them. Also be aware of the assumptions you think other people make about you.
Assumptions aren't necessarily 'bad'. Sometimes it's important to let people keep their assumptions (or some of them at least!) about you.
One effective way to deal with assumptions is to say to the other person, 'I've assumed such and such. 'Is that true?' or 'I'm making an assumption here about... Do you agree?'
Good communication in the workplace is often sabotaged by too many unconfirmed assumptions.
Patterns/Reverting to Type
We are pattern-making beings, which is good. However, sometimes we get so used to behaving and responding in certain ways that it's hard to see that there's any other way of doing things. When the pressure is on or we are under stress, even our best intentions may go out the window as we revert to type.
Habits, patterns, routine ways of thinking and behaving are difficult to change. Notic
The workplace in today’s environment is a stressful place. The uncertainty of the economy coupled with your dependence on the decisions of others leaves you in a fragile position. Do you constantly ask the following questions of yourself?• Am I working too much and making to little? • Am I trapped in this job? • Do I feel as if I am on a treadmill, spinning faster and never moving forward? • Am I just busy or am I accomplishing something? • Do you daydream about a joy of freedom? • Am I fed up with missing family time, family events, and making other personal sacrifices? • Do I crave for more free time to do the things that matter most to me? • Do I think about the autonomy of owning my own business?If you answered “yes” to most of these questions, you are not alone. Starting now you can limit this discomfort. It is time to work for your self. It is necessary to change your self awareness. First, it is time to understand that your current situation is only a ph
Change Yourself to Change Others
Alongside this has to be the knowledge that the only person you can be sure of changing in any communication is you. Therefore, the most effective way to be in charge of what happens in any communication dynamic is changing what you do. When you can do this you are well on the way to promoting better relationships.
You are the Only One of You
There's never one right way to communicate. Authentic effective communication always happens when we reply on those things we know to be true about or for ourselves. Remember your personal style probably says more for you that all the words you use can.
What's Already Working?
Most people tend to look at what's wrong with themselves and other people rather than focusing on what already works. Remember, something (more than one thing, of course) has to be working well for you to have got this far already!
How Communication Happens
Verbal and Non-Verbal Communication
Interpersonal skills. Everything communicates. Remember! If you aren't clear about what you mean and what your intention is, the other person (or people) could easily (and sometimes deliberately), misinterpret what you mean.
What you do matters as much as what you say. It's now accepted that the words account for only 7-11% of a communication. Your behaviour will 'read' unconsciously to other people and you can certainly be more in charge of the reading matter!
Language is one of the most powerful reflections of how we think and feel about ourselves and others. You need to be aware of the padding, justifications and excuses you use and whether they are appropriate. You can make a big impact simply by changing some of your language and developing your verbal skills, This way you can significantly improve your communication skills.
Communication Cycle
There is a neat communication cycle we've come across that can help you understand how to make communication work better. It means that you can take responsibility for every stage on the Communication Cycle:
Spoken - Heard - Understood - Agreed To - Acted On - Implemented.
Be aware of where you or others tend to fall off the cycle.
What can get in the way of Effective Communication
Here are some Common Barriers to Effective Communication.
We all make Too Many Assumptions
Be aware of the assumptions you make, especially making something up and then acting as though what you made up was true. Notice if you alter your behaviour with certain people because of the assumptions you make about them. Also be aware of the assumptions you think other people make about you.
Assumptions aren't necessarily 'bad'. Sometimes it's important to let people keep their assumptions (or some of them at least!) about you.
One effective way to deal with assumptions is to say to the other person, 'I've assumed such and such. 'Is that true?' or 'I'm making an assumption here about... Do you agree?'
Good communication in the workplace is often sabotaged by too many unconfirmed assumptions.
Patterns/Reverting to Type
We are pattern-making beings, which is good. However, sometimes we get so used to behaving and responding in certain ways that it's hard to see that there's any other way of doing things. When the pressure is on or we are under stress, even our best intentions may go out the window as we revert to type.
Habits, patterns, routine ways of thinking and behaving are difficult to change. Noti
The feature of catalogs Promotions in business are very important. It’s where the sales of your company depend on. There are many types of marketing materials that are used to boost promotions. One of them which are widely held now is the catalogs.Catalogs are proven to be effectual in emphasizing the products and services being offered by a company. They feature different products that you can purchase together with their corresponding prices. Some catalogs even have pictures of the products so that the customers can have an idea on what they will purchase.Something to think about If you’re thinking on using catalogs to strengthen your marketing campaign, you should be aware of the vital things in printing them. The first one is how you will print the catalogs. Basically, there are two options available for you in printing. It’s either you print the catalogs on your own or you employ the services of a catalog printing company.Among the two options, obviously, it’s bes
What's Already Working?
Most people tend to look at what's wrong with themselves and other people rather than focusing on what already works. Remember, something (more than one thing, of course) has to be working well for you to have got this far already!
How Communication Happens
Verbal and Non-Verbal Communication
Interpersonal skills. Everything communicates. Remember! If you aren't clear about what you mean and what your intention is, the other person (or people) could easily (and sometimes deliberately), misinterpret what you mean.
What you do matters as much as what you say. It's now accepted that the words account for only 7-11% of a communication. Your behaviour will 'read' unconsciously to other people and you can certainly be more in charge of the reading matter!
Language is one of the most powerful reflections of how we think and feel about ourselves and others. You need to be aware of the padding, justifications and excuses you use and whether they are appropriate. You can make a big impact simply by changing some of your language and developing your verbal skills, This way you can significantly improve your communication skills.
Communication Cycle
There is a neat communication cycle we've come across that can help you understand how to make communication work better. It means that you can take responsibility for every stage on the Communication Cycle:
Spoken - Heard - Understood - Agreed To - Acted On - Implemented.
Be aware of where you or others tend to fall off the cycle.
What can get in the way of Effective Communication
Here are some Common Barriers to Effective Communication.
We all make Too Many Assumptions
Be aware of the assumptions you make, especially making something up and then acting as though what you made up was true. Notice if you alter your behaviour with certain people because of the assumptions you make about them. Also be aware of the assumptions you think other people make about you.
Assumptions aren't necessarily 'bad'. Sometimes it's important to let people keep their assumptions (or some of them at least!) about you.
One effective way to deal with assumptions is to say to the other person, 'I've assumed such and such. 'Is that true?' or 'I'm making an assumption here about... Do you agree?'
Good communication in the workplace is often sabotaged by too many unconfirmed assumptions.
Patterns/Reverting to Type
We are pattern-making beings, which is good. However, sometimes we get so used to behaving and responding in certain ways that it's hard to see that there's any other way of doing things. When the pressure is on or we are under stress, even our best intentions may go out the window as we revert to type.
Habits, patterns, routine ways of thinking and behaving are difficult to change. Noti
As an entrepreneur, Terry Hart is a good one. His emphasis is on win/win. He cares about the people he does business with and is passionate about fulfilling their needs as well as achieving his own bottom line. Terry has a creative and dynamic personality that exudes enthusiasm and charm.When I first met Terry, he was working as an accountant for a small agency and it was not the right career for him. He had a heavy mortgage and his wife worked hard as an insurance sales manager so they could support the monthly repayments. Like many couples in this position, they lived in a very nice house, they drove nice cars, but they were paying an enormous price for these luxuries. They had no time to live because of their financial commitments. Mandy and Terry Hart were ready for a family but it wasn't possible due to their current time commitments.Then a car accident put Terry in hospital for 3 months. During his rehabilitation he recalls he had time to think and just catch his breath, away from his hectic l
Communication Cycle
There is a neat communication cycle we've come across that can help you understand how to make communication work better. It means that you can take responsibility for every stage on the Communication Cycle:
Spoken - Heard - Understood - Agreed To - Acted On - Implemented.
Be aware of where you or others tend to fall off the cycle.
What can get in the way of Effective Communication
Here are some Common Barriers to Effective Communication.
We all make Too Many Assumptions
Be aware of the assumptions you make, especially making something up and then acting as though what you made up was true. Notice if you alter your behaviour with certain people because of the assumptions you make about them. Also be aware of the assumptions you think other people make about you.
Assumptions aren't necessarily 'bad'. Sometimes it's important to let people keep their assumptions (or some of them at least!) about you.
One effective way to deal with assumptions is to say to the other person, 'I've assumed such and such. 'Is that true?' or 'I'm making an assumption here about... Do you agree?'
Good communication in the workplace is often sabotaged by too many unconfirmed assumptions.
Patterns/Reverting to Type
We are pattern-making beings, which is good. However, sometimes we get so used to behaving and responding in certain ways that it's hard to see that there's any other way of doing things. When the pressure is on or we are under stress, even our best intentions may go out the window as we revert to type.
Habits, patterns, routine ways of thinking and behaving are difficult to change. Noti
What image do you have of our company and this industry?Should have done a thorough job of research or your industry and companyWhat types of products/services have you sold and how did you sell them?- See if they understand how to sell “solutions” as opposed to “products” or “services”What kind of goals motivate you the best? What total compensation are you seeking?Should be enthusiastic about setting goalsShould be comfortable with a large share of compensation at risk (at least 50%)What were your goals for the past three years and did you meet them? What was the reason for your success? Why didn’t you meet the goals?Should have had concrete goals with metricsWhat was your most significant
Assumptions aren't necessarily 'bad'. Sometimes it's important to let people keep their assumptions (or some of them at least!) about you.
One effective way to deal with assumptions is to say to the other person, 'I've assumed such and such. 'Is that true?' or 'I'm making an assumption here about... Do you agree?'
Good communication in the workplace is often sabotaged by too many unconfirmed assumptions.
Patterns/Reverting to Type
We are pattern-making beings, which is good. However, sometimes we get so used to behaving and responding in certain ways that it's hard to see that there's any other way of doing things. When the pressure is on or we are under stress, even our best intentions may go out the window as we revert to type.
Habits, patterns, routine ways of thinking and behaving are difficult to change. Noticing your patterns at least gets you aware of them! One way to practise this is to see how many communication habits and patterns have crept into your workplace. Try not to judge them. You can always decide if you want to change them or not.
Needing to Be Right
This is one area we all know about - the need to be right and in turn for the other person to be wrong. One skill that does need practise is to let go of needing to be right. Think of it as presenting information or a point of view rather than having to bludgeon someone else with your arguments.
If you want to promote effective relationships, this is one of the greatest communication key skills you can have is to be able to change what you want from a communication. You may have started out wanting the other person to agree with you, but by giving that up you can change your want to letting them know you understand their point of view.
Conflict Resolution
Conflict
One of the purposes of conflict is to arrive at a resolution, so if you avoid conflict, the problem usually (though not always) gets worse. The earlier you can identify that there is a problem and intervene, the better it will be. Good communication skills require you to be able to resolve conflict.
Agreement
Find something (anything will do) in the other person's argument which you can genuinely agree with. This is a great way to take the wind out of someone's sails and ensure you don't get drawn into an insoluble argument. People usually won't listen until they feel heard.
Bridge Building
Really listen to what the other person is saying - they usually give a lot of information without realising it. Building bridges by making an offer can help enormously, as can changing what you want.
'I' not 'You'
Use 'I' statements, not 'You' statements to avoid blaming. This also means that you take responsibility for how you feel, rather than making the other person responsible for making things all right for you.
Improving Communication Skills
Be a Good Influence
Attitude
You can change the direction of a communication if you change your attitude. There is no one attitude that's the 'right' one to have, though being direct and clear certainly helps.
Effective Listening and Responding
You can have tremendous influence on a communication as the listener and the responder. When we get little or no response from the listener, we often project our assumptions onto them about what they are thinking (and usually we assume they aren't thinking good things about us!).
Be Positive
Use affirmation and encouragement to get the best out of people. Notice when others do things well (even if it's part of their daily routine). This shows you're being attentive; most people respond well when they know that others are aware of what they do.
Quite simply, the workplace can be a far better place to be if you consciously sprinkle your communication with positive feedback.
The Importance of Basic Communication Skills
What's most important is that you don't leave the business of communication to chance. Raise your awareness, develop your skills and you'll be a role model for effective communication.
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