Casual Articles - Business

The Labor Shortage Wave is Here!
2007 will be a year of competition to fill jobs, especially for employers of 500 or fewer people. The United States average jobless rate is 4.5 percent; 3.5 percent is typically considered full employment. Twenty-six states are now below the national average and the pinch is on.Employers are having a tough time filling positions at all, so gettin

E-mail Voyeurism

5 Sure Fire Ways for Your Marketing to Fail
While there are many marketing debates around what constitutes marketing success, there is very little debate around why marketing fails. Lets take a brief look at five things that are guaranteed to cripple your marketing efforts, and budget.1) Don't Define what you want Marketing to Achieve.This is the number one pitfall of nearly all mar

Recently two legal secretaries made the front page of every major national newspaper. Why? Because they had engaged in an e-mail war over a sandwich! Somehow the contents of the now infamous e-mails were leaked outside of the company and landed in e-mail in-box’s everywhere. Those who leaked the e-mail may have thought it was all a bit of a laugh to share with their friends. But what happened next was that details of the e-mail made it into national newspapers and caused a flurry of discussion and debate on news shows and chat shows around the country.

This incident highlighting that there is no such thing as a private e-mail or private anything when it comes to the workplace. More and more employers are monitoring what is happening in the office so that they can protect their business investments.

Read on to find out how you can protect yourself from office big brother:

Naked Mail

Consider your mail at being naked. Why because most organisations have a common policy of opening all mail that comes into the office. They are legally allowed to do this, as all mail that enters the building is technically the property of that company or organisation. To protect the privacy of your personal mail ensure that is it marked “private and confidential” but be aware that it still may be opened so better yet have all of you personal non work related mail sent direct to your home.

E-mail Voyeurism

Standing Out Head and Shoulders Above the Rest
Using Online Communities to Differentiate Your WebsiteAs a young girl I remember how "cool" it was to dress like my friends; we wore our hair the same way, listened to the same music and even talked the same. The message we got was, "It is important to fit in."Today, aspiring to "fit in" in the business world is not the way to get ahead or

hare with their friends. But what happened next was that details of the e-mail made it into national newspapers and caused a flurry of discussion and debate on news shows and chat shows around the country.

Read on to find out how you can protect yourself from office big brother:

Naked Mail

E-mail Voyeurism

Marketing Lessons From Amazon
You may not have the funds to build an e-commerce system on the scale of Amazon, but there are several lessons you can learn from them that will help you sell more, online and offline.Make it easy to buy. Amazon pioneered One Click Ordering, where customers’ shipping and credit card information is stored for future purchases. They make it

mployers are monitoring what is happening in the office so that they can protect their business investments.

Read on to find out how you can protect yourself from office big brother:

Naked Mail

E-mail Voyeurism

Organic Naming -- Creating Company and Products Names with Deep Roots
When Cingular decided to create a cellular phone for young children, they needed a name that would resonate with both them and their parents. The result was Firefly – a name that not only fits the product (it lights up when in use) but also one that has deep meaning. Many parents can fondly recall summer nights spent chasing the elusive lights as they d

legally allowed to do this, as all mail that enters the building is technically the property of that company or organisation. To protect the privacy of your personal mail ensure that is it marked “private and confidential” but be aware that it still may be opened so better yet have all of you personal non work related mail sent direct to your home.

E-mail Voyeurism

There's Always A Big Market For The Average!
A few years ago, one of my consulting clients, a large, independent appliance store gave me an education in the marketing of refrigerators.Walking me past a lineup of mostly white machines, the president said, “Look at the pricing, and tell me the one that most customers will want.”I can’t recall if I guessed right, but soon enough he gave

E-mail Voyeurism

E-mail voyeurism is alive and well as evidenced in the above-mentioned case. This is because many companies have in-house IT departments and e-mail screening systems. Technically these screening processes are in place to protect organisations from computer virus attacks. However you are not safe from nosy IT gurus and overbearing bosses who may want to read your e-mail just to know what you are getting up to. An e-mail voyeur is looking for some juicy gossip or story to spread around. An overbearing boss is reading your e-mail because they think you are spending too much time on non-work related matters. To protect yourself avoid sending any personal e-mails from your work e-mail address especially anything that is raunchy or professionally compromising.

If you must send personal e-mails at least get your own hotmail account for added protection.

Phone Calls – Use Protection

Whist it is illegal for employers to tape your phone calls without your consent it is certainly not unheard of. Many call centers and sales based organisations tape calls and your office could be next. But right now every boss can monitor your calls simply by wandering around the office and listening in to what you say. Protect yourself by being aware of who is sitting near you and what you are saying on the phone. Avoid saying anything that could be negatively interpreted.

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Is it on your 'to-do' list? Have you written it down? Do you know what's next? This is the traditional approach. But this checklist is a little different.

Tip #1 The purpose of your speech is to get results; to help people make changes and think or act differently. So start with the end in mind. What do you want people to do as a result of your sp...

“ I can’t seem to get motivated or focused. I feel stuck, I feel tired, distracted… like I should be doing more and I just don’t feel like doing very much.” Sound familiar? Learn the difference between procrastination and when it's time to re-energize YOU!

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