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Casual Articles - Five Ways to Improve Your Bottom Line
Leadership Skills For A Crisis niture suites, especially with the high cost of shipping today. As a result, our website is focused around selling larger orders. We’re always happy when somebody orders a log bed, but we try to make it appealing for them to buy a nightstand and dresser too, by offering truly significant discounts. Regardless of your business, you can likely do the same. It’s generally easier to sell more product to an already existing customer, than to go and find new customers.TIME. TIME. TIME is the main problem. Or rather, lack of time. Too little time to plan, to decide, to execute the plan.Your usual coping strategies, even your best ones, may not work in a crisis. New strategies for gathering information, judging its usefulness, and deciding on the best option are absolutely necessary.You've probably never faced a situation like this. That's why it's a "CRISIS". Otherwise, it would be a problem or a challenge, but not a crisis. For a problem or a challenge, you have a set of learned behaviors, such as: 1. gather the facts, 2. consider options, 3. choose the best, then 4. act. There is no need to be fast thinking, no time restriction.In a crisis, you need perceptual skills of a Timeliness: Late deliveries cost money—at least they do in our business. It costs money to overnight packages that could have been sent by UPS ground or the postal service. It costs big money to expedite pallets of furniture. In addition, there is the stress, hassle and disorganization that comes with rushing around to do things at the last minute. This is why I try to leave a timing “cushion” in every furniture order I process. Regardless of what you’re selling, you should too. Doing things in a timely, organized manner gives a sense of professionalism and control—and that practice, together with the other suggestions mentioned in this article, can also have a direct and positive Color Business Card Printing “A penny saved is a penny earned”, the old adage attributed to Ben Franklin, only tells half of the story. A penny saved is really better than a penny earned, because you don’t have to pay taxes on it. Here, then, are some time-honored ways for you to save money and improve the bottom line for just about any business:One effective way of making your business cards look more professional is using colors on your card. There are different ways to add color to your card. You can use one color as the background of your card or add colored graphics or photos. Putting your photo on a business card can make it easier for your potential clients to remember you and your company because they are able to associate your face with your company. However, there are also some disadvantages to putting your photo on your business card, such as higher costs.Advantages of photosIf you are in the real estate business or in any "relationship" business, putting your photo on your card can build trust between you and your potential client because it allows th 1. Review and Update Your Business Goals Many people are adept at staying very busy while accomplishing nothing of value. Don’t fall into this trap—and, if you do--dig out as quickly as possible. In order to succeed, you must set clear goals. If you have employees, those goals also need to be communicated to them. While there are many good and noble goals you can set for your business, one of the most profitable that I often ask myself is “what can I do that will make the most money the fastest?” This doesn’t mean that other goals such as contributing to good causes or providing excellent customer service aren’t important. If you don’t provide excellent customer service you won’t be in business very long anyway. But goals can often be clarified by setting them in order, and determining which will bring the quickest, most long-lasting financial results to your business is a great place to start. 2. Find your Niche and Develop a Competitive Edge While it’s hard to compete with the “big boys”, there is plenty of room for small businesses to find their competitive niche. My competitive niche happens to be log furniture. While there is competition in that niche, I don’t have to compete with the “big boys” such as Walmart when it comes to selling log furniture. Tracking down Amish suppliers on lonely country roads, developing relationships with those suppliers, picking up, packing and shipping log furniture just isn’t part of their business plan. And it probably never will be. Your niche will probably be something different than shipping log beds, but you can be sure that there is a niche open to you. The key is to find the profitable activity that your business does best, and focus on that. 3. Hire Superior Employees Who Share Your Company Culture If your business is large enough to require employees, be careful who you choose. In my experience, it’s better to pay more for top-notch employees who won’t require daily baby-sitting, than to nickel and dime it with job-hoppers who are perpetually unmotivated, late to work, or enmeshed in personal problems so deep that they can’t perform their job. Everybody goes through difficult times in their life, and you need to be sensitive to that. Your company will be miles ahead, however, if you can find employees with the emotional energy to buy into your vision and get excited about their jobs. You can find, develop and keep that kind of employee by investing significant amounts of time to recruiting and training. Make sure your compensation package is attractive, and, if at all possible, offer health insurance. Incentive compensation or profit-sharing plans can also be quite helpful in motivating employees to previously unheard of heights of achievement. 4. Standandize and Simplify your Procedures It’s amazing how much time developing a simple form can save a company. The more people involved in your business, the more important it is that you have a set of standard procedures to follow. This will reduce training time when employee turnover occurs, lower the chance of errors, and increase efficiency in all aspects of your business. 5. Measure the Results of Your Efforts Company and personal goals need to be quantified to determine if the desired results are being achieved. Key areas of measurement include the cost, quality, quantity and timeliness of work to be done. Each of these areas can have a profound impact on the bottom line of a business. Cost: It goes without saying that if two Amish furniture suppliers offer similar quality, furniture design and delivery timing—but one is substantially lower in cost than the other, I go with the lower cost supplier. There are a few exceptions to this rule, but not many. Quality: Quality is everything in most businesses, and log furniture is no exception. I’m not the least bit interested in shipping defective furniture from Michigan to California and back again, all because a customer wasn’t happy. That is a total waste of money, and hits the bottom line directly. This is why we are such sticklers about quality control, and why it’s been nearly four years since a customer even thought of returning an item. Quantity: Generally speaking, if you sell more, you make more. This is certainly the case with rustic furniture suites, especially with the high cost of shipping today. As a result, our website is focused around selling larger orders. We’re always happy when somebody orders a log bed, but we try to make it appealing for them to buy a nightstand and dresser too, by offering truly significant discounts. Regardless of your business, you can likely do the same. It’s generally easier to sell more product to an already existing customer, than to go and find new customers. Timeliness: Late deliveries cost money—at least they do in our business. It costs money to overnight packages that could have been sent by UPS ground or the postal service. It costs big money to expedite pallets of furniture. In addition, there is the stress, hassle and disorganization that comes with rushing around to do things at the last minute. This is why I try to leave a timing “cushion” in every furniture order I process. Regardless of what you’re selling, you should too. Doing things in a timely, organized manner gives a sense of professionalism and control—and that practice, together with the other suggestions mentioned in this article, can also have a direct and positive i Real Estate Marketing Mistakes and How to Avoid Them ost long-lasting financial results to your business is a great place to start.The fundamentals of real estate marketing Before we go into the best practices of a personal marketing program, it would be a good idea to touch on the key elements that make up such a program. Call it "Personal Marketing in a Nutshell."Marketing is more than just blasting the neighborhoods with your farming pieces. It's about how you present yourself (and how your company presents itself) to prospects and customers. Effective personal marketing combines elements of direct marketing, public relations and education. It is the sum of all your informational parts.In this article, we'll be dissecting the direct marketing piece of the pie. Specifically, we will examine personal marketing mistakes and how 2. Find your Niche and Develop a Competitive Edge While it’s hard to compete with the “big boys”, there is plenty of room for small businesses to find their competitive niche. My competitive niche happens to be log furniture. While there is competition in that niche, I don’t have to compete with the “big boys” such as Walmart when it comes to selling log furniture. Tracking down Amish suppliers on lonely country roads, developing relationships with those suppliers, picking up, packing and shipping log furniture just isn’t part of their business plan. And it probably never will be. Your niche will probably be something different than shipping log beds, but you can be sure that there is a niche open to you. The key is to find the profitable activity that your business does best, and focus on that. 3. Hire Superior Employees Who Share Your Company Culture If your business is large enough to require employees, be careful who you choose. In my experience, it’s better to pay more for top-notch employees who won’t require daily baby-sitting, than to nickel and dime it with job-hoppers who are perpetually unmotivated, late to work, or enmeshed in personal problems so deep that they can’t perform their job. Everybody goes through difficult times in their life, and you need to be sensitive to that. Your company will be miles ahead, however, if you can find employees with the emotional energy to buy into your vision and get excited about their jobs. You can find, develop and keep that kind of employee by investing significant amounts of time to recruiting and training. Make sure your compensation package is attractive, and, if at all possible, offer health insurance. Incentive compensation or profit-sharing plans can also be quite helpful in motivating employees to previously unheard of heights of achievement. 4. Standandize and Simplify your Procedures It’s amazing how much time developing a simple form can save a company. The more people involved in your business, the more important it is that you have a set of standard procedures to follow. This will reduce training time when employee turnover occurs, lower the chance of errors, and increase efficiency in all aspects of your business. 5. Measure the Results of Your Efforts Company and personal goals need to be quantified to determine if the desired results are being achieved. Key areas of measurement include the cost, quality, quantity and timeliness of work to be done. Each of these areas can have a profound impact on the bottom line of a business. Cost: It goes without saying that if two Amish furniture suppliers offer similar quality, furniture design and delivery timing—but one is substantially lower in cost than the other, I go with the lower cost supplier. There are a few exceptions to this rule, but not many. Quality: Quality is everything in most businesses, and log furniture is no exception. I’m not the least bit interested in shipping defective furniture from Michigan to California and back again, all because a customer wasn’t happy. That is a total waste of money, and hits the bottom line directly. This is why we are such sticklers about quality control, and why it’s been nearly four years since a customer even thought of returning an item. Quantity: Generally speaking, if you sell more, you make more. This is certainly the case with rustic furniture suites, especially with the high cost of shipping today. As a result, our website is focused around selling larger orders. We’re always happy when somebody orders a log bed, but we try to make it appealing for them to buy a nightstand and dresser too, by offering truly significant discounts. Regardless of your business, you can likely do the same. It’s generally easier to sell more product to an already existing customer, than to go and find new customers. Timeliness: Late deliveries cost money—at least they do in our business. It costs money to overnight packages that could have been sent by UPS ground or the postal service. It costs big money to expedite pallets of furniture. In addition, there is the stress, hassle and disorganization that comes with rushing around to do things at the last minute. This is why I try to leave a timing “cushion” in every furniture order I process. Regardless of what you’re selling, you should too. Doing things in a timely, organized manner gives a sense of professionalism and control—and that practice, together with the other suggestions mentioned in this article, can also have a direct and positive The Fallacy of Performance Reviews and dime it with job-hoppers who are perpetually unmotivated, late to work, or enmeshed in personal problems so deep that they can’t perform their job.Every year the dance begins. Supervisors and managers know they’ll soon have to do the annual performance review for all of their employees. They get the notice from HR reminding them of the deadlines. They get copies of the forms that will be used. They may even get some training on how to use the forms or conduct the reviews more effectively. Every few years the process will change – either in a small administrative way or in some more substantial way – at least from the perspective of those revising the process.But to the supervisor, it is all the same. Once a year they have to have a performance conversation with their “direct reports.”While the employee doesn’t get the memo from HR, they know the time is coming t Everybody goes through difficult times in their life, and you need to be sensitive to that. Your company will be miles ahead, however, if you can find employees with the emotional energy to buy into your vision and get excited about their jobs. You can find, develop and keep that kind of employee by investing significant amounts of time to recruiting and training. Make sure your compensation package is attractive, and, if at all possible, offer health insurance. Incentive compensation or profit-sharing plans can also be quite helpful in motivating employees to previously unheard of heights of achievement. 4. Standandize and Simplify your Procedures It’s amazing how much time developing a simple form can save a company. The more people involved in your business, the more important it is that you have a set of standard procedures to follow. This will reduce training time when employee turnover occurs, lower the chance of errors, and increase efficiency in all aspects of your business. 5. Measure the Results of Your Efforts Company and personal goals need to be quantified to determine if the desired results are being achieved. Key areas of measurement include the cost, quality, quantity and timeliness of work to be done. Each of these areas can have a profound impact on the bottom line of a business. Cost: It goes without saying that if two Amish furniture suppliers offer similar quality, furniture design and delivery timing—but one is substantially lower in cost than the other, I go with the lower cost supplier. There are a few exceptions to this rule, but not many. Quality: Quality is everything in most businesses, and log furniture is no exception. I’m not the least bit interested in shipping defective furniture from Michigan to California and back again, all because a customer wasn’t happy. That is a total waste of money, and hits the bottom line directly. This is why we are such sticklers about quality control, and why it’s been nearly four years since a customer even thought of returning an item. Quantity: Generally speaking, if you sell more, you make more. This is certainly the case with rustic furniture suites, especially with the high cost of shipping today. As a result, our website is focused around selling larger orders. We’re always happy when somebody orders a log bed, but we try to make it appealing for them to buy a nightstand and dresser too, by offering truly significant discounts. Regardless of your business, you can likely do the same. It’s generally easier to sell more product to an already existing customer, than to go and find new customers. Timeliness: Late deliveries cost money—at least they do in our business. It costs money to overnight packages that could have been sent by UPS ground or the postal service. It costs big money to expedite pallets of furniture. In addition, there is the stress, hassle and disorganization that comes with rushing around to do things at the last minute. This is why I try to leave a timing “cushion” in every furniture order I process. Regardless of what you’re selling, you should too. Doing things in a timely, organized manner gives a sense of professionalism and control—and that practice, together with the other suggestions mentioned in this article, can also have a direct and positive Predicting the Future of Business p>Predicting the future of business can be a challenging task, from novices to experts, CEO’s, Investment bankers, analysts, professors and investors all have tried it in the past. While some have been successful in doing it, many have fallen flat on their faces. I have compiled a few colossal failures and some that were just mere hiccups, for the experts and the companies they represent.1.“The concept is interesting and well- formed, but in order to earn better than a “C”, the idea must be feasible.” A Yale university management professor in response to Fred smith’s paper proposing overnight delivery service. (Smith founded FedEx corp.)2.“There is no reason anyone would want a computer in their home”. Ken Olson, president an 5. Measure the Results of Your Efforts Company and personal goals need to be quantified to determine if the desired results are being achieved. Key areas of measurement include the cost, quality, quantity and timeliness of work to be done. Each of these areas can have a profound impact on the bottom line of a business. Cost: It goes without saying that if two Amish furniture suppliers offer similar quality, furniture design and delivery timing—but one is substantially lower in cost than the other, I go with the lower cost supplier. There are a few exceptions to this rule, but not many. Quality: Quality is everything in most businesses, and log furniture is no exception. I’m not the least bit interested in shipping defective furniture from Michigan to California and back again, all because a customer wasn’t happy. That is a total waste of money, and hits the bottom line directly. This is why we are such sticklers about quality control, and why it’s been nearly four years since a customer even thought of returning an item. Quantity: Generally speaking, if you sell more, you make more. This is certainly the case with rustic furniture suites, especially with the high cost of shipping today. As a result, our website is focused around selling larger orders. We’re always happy when somebody orders a log bed, but we try to make it appealing for them to buy a nightstand and dresser too, by offering truly significant discounts. Regardless of your business, you can likely do the same. It’s generally easier to sell more product to an already existing customer, than to go and find new customers. Timeliness: Late deliveries cost money—at least they do in our business. It costs money to overnight packages that could have been sent by UPS ground or the postal service. It costs big money to expedite pallets of furniture. In addition, there is the stress, hassle and disorganization that comes with rushing around to do things at the last minute. This is why I try to leave a timing “cushion” in every furniture order I process. Regardless of what you’re selling, you should too. Doing things in a timely, organized manner gives a sense of professionalism and control—and that practice, together with the other suggestions mentioned in this article, can also have a direct and positive Employers' Are Creating a Weather System That Forecasts a Hurricane of Discrimination Lawsuits niture suites, especially with the high cost of shipping today. As a result, our website is focused around selling larger orders. We’re always happy when somebody orders a log bed, but we try to make it appealing for them to buy a nightstand and dresser too, by offering truly significant discounts. Regardless of your business, you can likely do the same. It’s generally easier to sell more product to an already existing customer, than to go and find new customers.California small business employers are creating a hurricane of lawsuits for themselves. With the elimination of vocational rehabilitation under California workers' compensation and after the Raine v. City of Burbank decision in January 2006, Employers' are misinterpreting the law and are refusing to accommodate employees, which is causing a massive flood of claims. Raine is an instructive opinion in that it gives the employer a step by step approach in finding whether an employee's request is reasonable in order to accommodate after a work related injury. Raine teaches employers' how to avoid the eye of the Hurricane.Recently, I mediated and litigated claims where the employee, permanently disabled from a work related Timeliness: Late deliveries cost money—at least they do in our business. It costs money to overnight packages that could have been sent by UPS ground or the postal service. It costs big money to expedite pallets of furniture. In addition, there is the stress, hassle and disorganization that comes with rushing around to do things at the last minute. This is why I try to leave a timing “cushion” in every furniture order I process. Regardless of what you’re selling, you should too. Doing things in a timely, organized manner gives a sense of professionalism and control—and that practice, together with the other suggestions mentioned in this article, can also have a direct and positive impact on your company’s bottom line. Copyright 2005 Log Cabin Rustics
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