Casual Articles - Business

Speech on Branding from a Franchisor Founder
I was asked today by a group of students; What do you feel is the best way to build brand name and why? And what significance do you feel are relevant to a strong corporate identity?Well obviously this is a group of marketing students. And it almost sounded as if I was being tested on an essay question. My answer will differ from those you maybe use to hearing. That is fine, but I am

rrage of happy people celebrating her sale with joy (and a gift.) It was an experience she wouldn’t soon forget.

Our clients loved this sort of attention even if quite a few were very overwhelmed at first (yes, there were some tears of joy!) The prolific marketer in me also loved this idea as it meant that we got to take a photo of our happy client with their gift and real estate agent which we could use later on.

What I didn’t expect was that after that f

Tips On Attending Chiropractor School
What do you need to do to become a chiropractor? Most people are not aware of all that goes into becoming a chiropractor. Often, this profession does not get enough attention. The fact is that you will learn just as much if not more when you attending schooling as compared to that of when you are learning to become a general medical doctor. The road to becoming a chiropractor starts wit

When employers and managers typically think of rewarding their team (or employees) the first few ideas that typically come to mind are:

Money in the form of pay rises or bonuses Incentives such as gifts Praise, recognition and compliments

When next discussing your staff rewards I challenge you not to stop at just those three ideas. As an example, a few years back my team and I at our real estate agency were able to work a little magic that had so many different benefits – one of them being a form of staff reward. We had three main departments: sales, property management and administration. Real estate is a tough industry and each of those three departments had their own challenges to face daily, however sales not only had the lows in the forms of challenges to overcome, but it also had the amazing highs. These highs were so obvious any time a happy client who had just bought or sold met their agent in our office after the sale had gone through.

Funnily enough, it was while looking for a new way to reward our clients that I accidentally stumbled across an innovative staff reward. I explained to my sales team that I had an idea to change the way we gave gifts to our clients after their sale or purchase had gone through. Rather than telling the sales team about the idea, I set up a demonstration and lead them downstairs as an elderly female client who had just sold her home was waiting in reception. I gathered not only the sales team, but also anyone from administration and property management who was in the office at that time and we all gathered behind our reception wall. I placed a gift basket and flowers with balloons in the hands of two sales people and we rang a gong. From there I asked everyone to head into reception clapping and cheering, as we did so our front office staff also stood up and cheered. Our client was greeted by a barrage of happy people celebrating her sale with joy (and a gift.) It was an experience she wouldn’t soon forget.

What I didn’t expect was that after that fi

Effective Oral Presentation
The Art of Oral PresentationsThere are not many people who feel very comfortable speaking in front of large crowds, especially unfamiliar audiences. Many people feel very uncomfortable looking up and meeting eyes with a sea of people. At first they begin to speak and there is a crackling sound in their voice. The power to communicate orally is lacking. Nervousness and anxiety takes o

different benefits – one of them being a form of staff reward. We had three main departments: sales, property management and administration. Real estate is a tough industry and each of those three departments had their own challenges to face daily, however sales not only had the lows in the forms of challenges to overcome, but it also had the amazing highs. These highs were so obvious any time a happy client who had just bought or sold met their agent in our office after the sale had gone through.

What I didn’t expect was that after that f

Service Contracts: The Best Business Model For Consulting
Service contracts are key for the busy computer consultant. They will help you to manage your time when you have many clients all needing service at once. By setting up computer service contracts you will be able to maximize your utilization rate while still having enough time to deal with client emergencies when they crop up.When you have a bunch of clients who all have an emergenc

ter the sale had gone through.

What I didn’t expect was that after that f

Dental Promotion
Dental promotion is easier than you think, especially when you consider the latest advances in technology. From now on when you think of dental promotional items, you do not have to think "refrigerator magnet". A successful dental promotional strategy is worth a lot more than pens or buttons or such. Let's see how :A good dental promotional strategy probably starts with the yell

as waiting in reception. I gathered not only the sales team, but also anyone from administration and property management who was in the office at that time and we all gathered behind our reception wall. I placed a gift basket and flowers with balloons in the hands of two sales people and we rang a gong. From there I asked everyone to head into reception clapping and cheering, as we did so our front office staff also stood up and cheered. Our client was greeted by a barrage of happy people celebrating her sale with joy (and a gift.) It was an experience she wouldn’t soon forget.

What I didn’t expect was that after that f

Using ROI (Return on Investment) as a Marketing Tool
One thing that I’ve learned after 35 years in advertising is that no business wants to pay more than they have to for promotional expenses. It’s understandable considering all the various marketing options and the associated costs. A business has so many fixed overhead expenses from insurance to rent to employees that advertising is often left to the very end. The sad truth is that without

rrage of happy people celebrating her sale with joy (and a gift.) It was an experience she wouldn’t soon forget.

What I didn’t expect was that after that first experience I would have two of my administration staff come to me later that day to tell me how the experience had almost brought them to tears. They expressed that they loved being part of the “high” of selling a home that until they only the sales team had really experienced.

It wasn’t a reward that could be quantified as an increase in money or anything tangible for the people that participated in it. It was however able to increase their motivation and their understanding of why their job was such a vital one to these people. Most of our team got to participate in this experience 2 or 3 times a week and taking up about 5 minutes of their day at a time. In my opinion a dollar value can’t be placed on a reward like that to both the company and those who work there.

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Do you have clients that pay their freight bills in 30 to 60 days? Need a business financing option in Canada? Read this article to learn about freight bill factoring.

Okay so I do a lot of research; have traveled afar and obviously I have something to say. Ah; “Rants from Lance” indeed. Yes in fact it is over do but it is time; It is Soap Box time; I Read an interesting article today about the fact that 80% of all penalties for employment withholding costs were fined to small businesses with under ten employees.

If you don't connect with your audience members, there is a good chance they will tune you out. Find ways to build a genuine rapport with your audience for a speech they'll neer forget

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