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  • Casual Articles - Specific Measurable Results

    Part 3 of 4 - How To Create an Effective Church Ministry Marketing Plan
    Does your church or ministry have an Evangelism plan? How effective are you at reaching prospective worshippers and members? Here are the four steps you MUST follow if you want to kick-start your growth for the next 12 months ...Step 2 - Know Your Target AudiencePerhaps this (and the points that follow) should be listed first, as they are critical to the crafting of your church ministry marketing (evangelism) plan, but it is important to impress upon you the necessity of having a well-thought-out, balanced, and written plan in the first place.This point
    nt can examine his or her activity to see what area might need work.

    What about the other players on your sales team - the technical representatives, the sales associates? Do they ha

    Did The IFA Sell The Franchising Industry Down the River?
    The Federal Trade Commission has now completed its new revision of the Franchise Rule, a set of regulations, which has not been changed since the 1970s if you can believe it? Outrageous to think that the Federal Government could be so inept or non-responding to the needs of the free market or the Franchising Community, which represents nearly 1/3 of every consumer dollar spent in the United States of America.One of the larger Franchise Organizations for the Industry, which is filled with lawyers, as well as franchisors, consultants and franchisees is the International
    Want to make an immediate and dramatic increase in the overall performance of your company? Try creating a set of Specific Measurable Results (SMR) for each department or functional unit.

    Specific Measurable Results? Of course, your sales force has them. It's safe to say there are few companies in the world that do not use sales quotas. Not only do sales people use quotas to track their output, they often have targets which measure their activity. "How many, by when" is a familiar phrase. Top sales people monitor how many calls they make to prospects each week. The also track calls made to existing customers, how many letters they send, how many "closes", and so on. If a sales person isn't bringing in the promised business, management can examine his or her activity to see what area might need work.

    What about the other players on your sales team - the technical representatives, the sales associates? Do they ha

    Public Relations: Avoid These 5 Press Release Blunders
    A successfully placed press release can lead to an overwhelming amount of free publicity. In fact, being mentioned in an article -- or better yet, being the focus of one -- can sometimes deliver better advertising results than buying an expensive ad in the same publication. That’s because people put their advertising filters away when they read articles. They don’t expect to be sold to, which in turn makes them more open and receptive to your message. Whether your business is big or small, you clearly have a lot riding on every press release you write. Whic
    /p>

    Specific Measurable Results? Of course, your sales force has them. It's safe to say there are few companies in the world that do not use sales quotas. Not only do sales people use quotas to track their output, they often have targets which measure their activity. "How many, by when" is a familiar phrase. Top sales people monitor how many calls they make to prospects each week. The also track calls made to existing customers, how many letters they send, how many "closes", and so on. If a sales person isn't bringing in the promised business, management can examine his or her activity to see what area might need work.

    What about the other players on your sales team - the technical representatives, the sales associates? Do they ha

    Are You a Winner or Whiner?
    I've found that winners say “I choose to.” Whiners, on the other hand, say “I have to.”Let me explain. On a plane, I mentioned to the executive next to me that I’m a professional development consultant and speaker. She smiled, gave me a knowing nod, and before the wheels were up revealed her “pain.” She launched into telling me about her demanding and exhausting work responsibilities. She said things such as, "I have to leave home at 6:30 every morning to beat the traffic.” “I have to go to Germany next month on business.” “I have to attend a daily mini-meeting with th
    otas to track their output, they often have targets which measure their activity. "How many, by when" is a familiar phrase. Top sales people monitor how many calls they make to prospects each week. The also track calls made to existing customers, how many letters they send, how many "closes", and so on. If a sales person isn't bringing in the promised business, management can examine his or her activity to see what area might need work.

    What about the other players on your sales team - the technical representatives, the sales associates? Do they ha

    Get Paid - To Speak, To Sell, To Teach
    If you’re approaching the magic time in life, somewhere between 10 and 20 years of working at your chosen expertise, you’re ready to get paid. Not for your labor or the hourly wage you earn no matter how generous it is. You’ve been doing that for years. If you’re like most of us, you’re ready to be paid for your knowledge. Wouldn’t that be sweet!I wish I could tell you it’s that easy. That someone could come in and wave a magic wand and POOF! You are a household name. If you were to ask any famous people, and I know my fair share, you would also know it took them 20 ha
    each week. The also track calls made to existing customers, how many letters they send, how many "closes", and so on. If a sales person isn't bringing in the promised business, management can examine his or her activity to see what area might need work.

    What about the other players on your sales team - the technical representatives, the sales associates? Do they ha

    CRM Solutions Providers
    CRM solutions providers are companies and individuals who provide solutions to build a good and profitable customer relationship. CRM is the abbreviation of Customer Relationship Management. In the present world, CRM has become a milestone in businesses strategies. It assists in building new business strategies which will not only improve relation with the customer and but also to enhance the prospects of overall business. Today, CRM has become equally important to small, large, and medium business organizations.Increase in the demand of customer relationship managemen
    nt can examine his or her activity to see what area might need work.

    What about the other players on your sales team - the technical representatives, the sales associates? Do they have specific, measurable results they've agreed to produce? What about your other departments? What about development? Customer Service? Finance? Marketing? Administration? What are they accountable for? Do they have SMR's to produce within a set time frame?

    Critical Success Tip: Every department can be measured to improve its performance. Determine what you want to have a functional area do more of - what are the key activities - and find a way to measure them. Then tie each measurement, each "how many" to a set time frame, a "by when".

    Say for instance, you want to improve customer service. One point to measure would be their response time to customer problems. How? Set time targets for complaint resolution, an

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