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Casual Articles - Why Don't We?
Communicating VS Creating ValueSales forces have justified their existence by communicating the value of their products and services. If a sales rep communicated product/service information and functionality to customers, the conventional thinking deemed those actions
If this is a slow season for you, seize the opportunity! If it's a crazy season for you, plan for a few weeks once the holiday rush is over. What should you do
Do you know how much a customer is worth to you? If you don’t you should. It results in one of the biggest breakthroughs my clients have.Once you know what an average customer is worth, one of the first things you’ll notice is that there is likely more than one type of custo
What's it?
It is the big rocks in your business that we avoid. It's working in our business and not on it. It's lack of planning, lack of reviewing, lack of analysis. Why don't we do it?
For many of us, it's fear. What if I stop long enough to plan? Won't my business get away from me? Won't my clients/customers leave because they see I'm not paying attention? If I don't get to that networking meeting, people will forget me and then I won't get a new client. We're like the White Rabbit from Alice in Wonderland, always rushing around saying we are late.
From the time I took my first job at an A & P supermarket in New Jersey, I've been told to "look busy" even if there was nothing to do. In the corporate world, sitting around with your feet on the desk thinking just wasn't done (except by the big boys), particularly for a woman. And I carry that attitude into my own business most of the time. If I'm not sitting at the computer typing, then I'm not really working, am I?
Can you relate to this? Are you scurrying around and panicking when there's nothing "TO Do," even though your todo list is long.
If this is a slow season for you, seize the opportunity! If it's a crazy season for you, plan for a few weeks once the holiday rush is over. What should you do?
In early 1992, President George H.W. Bush was riding high. He was sitting on an almost unprecedented 80% approval rating following the first Gulf War. Conventional wisdom pegged him as a shoe-in for a second term.Arkansas Governor Bill Clinton faced an uphill battle. He was
For many of us, it's fear. What if I stop long enough to plan? Won't my business get away from me? Won't my clients/customers leave because they see I'm not paying attention? If I don't get to that networking meeting, people will forget me and then I won't get a new client. We're like the White Rabbit from Alice in Wonderland, always rushing around saying we are late.
From the time I took my first job at an A & P supermarket in New Jersey, I've been told to "look busy" even if there was nothing to do. In the corporate world, sitting around with your feet on the desk thinking just wasn't done (except by the big boys), particularly for a woman. And I carry that attitude into my own business most of the time. If I'm not sitting at the computer typing, then I'm not really working, am I?
Can you relate to this? Are you scurrying around and panicking when there's nothing "TO Do," even though your todo list is long.
If this is a slow season for you, seize the opportunity! If it's a crazy season for you, plan for a few weeks once the holiday rush is over. What should you do
"The mighty Amazon begins as a mere icy trickle from an Andes glacier.As the Amazon surges across the torrid wilderness, hundreds of tributaries pour their waters into it. Torrential rains swell the flood. Now, the Amazon is no longer a river; it is, instead, a m
From the time I took my first job at an A & P supermarket in New Jersey, I've been told to "look busy" even if there was nothing to do. In the corporate world, sitting around with your feet on the desk thinking just wasn't done (except by the big boys), particularly for a woman. And I carry that attitude into my own business most of the time. If I'm not sitting at the computer typing, then I'm not really working, am I?
Can you relate to this? Are you scurrying around and panicking when there's nothing "TO Do," even though your todo list is long.
If this is a slow season for you, seize the opportunity! If it's a crazy season for you, plan for a few weeks once the holiday rush is over. What should you do
There are two vehicles for having your company’s information show up in a newspaper or magazine… pay to advertise or let the press do it for you. The latter occurs as a direct result of public relations (PR) efforts - actively seeking publicity as a form of marketing communication
Can you relate to this? Are you scurrying around and panicking when there's nothing "TO Do," even though your todo list is long.
If this is a slow season for you, seize the opportunity! If it's a crazy season for you, plan for a few weeks once the holiday rush is over. What should you do
Several years ago, before I joined the Senior age bracket myself, I worked in a hospital business office. There I became aware of the problems seniors were having relative to their insurance. Listening to their conversations I realized their problems were not limited to insurance
If this is a slow season for you, seize the opportunity! If it's a crazy season for you, plan for a few weeks once the holiday rush is over. What should you do?
Business Plan: If you don't have a business plan, make one. Check your actual income and expenses against an old one and update it.
Marketing Plan and Budget: Plan out what you will spend your marketing plan and budget on in the coming year. Also determine how you will learn about the effectiveness of your marketing.
Contact Management: Figure out how to manage the contacts you do make at networking meetings, and how to follow up with clients and customers you do have in order to retain them.
Finances: Get with a financial consultant and learn the reports you need to review on a regular basis to see how your business is doing.
Read: Read a business book or two. Take a class. Learn something new, even if its a new way to make meat loaf!
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